Hermes Fang
Bio
Eyes open wide, feel your heart and it’s glowing.
Stories (76/0)
How to Manipulate SEO With Sitemaps of Online Stores
Search engine optimization (SEO) techniques are developing more quickly than ever. What was seen as best practice in past years may not apply in today’s market. This is also true for sitemaps, which are almost as old as SEO. Sitemaps have become a long-term foundational component for all e-commerce websites over time.
By Hermes Fang5 months ago in Journal
Customer Engagement Optimization: Using Cross-Platform Marketing
It shouldn’t come as a surprise that many online store owners are looking for ways to connect with their customers and keep them engaged. It helps them keep their brand in customers’ brains, which could lead to repeat purchases.
By Hermes Fang6 months ago in Journal
7 Tips for eCommerce Beginners: How to Take Advantages of Google Shopping?
In e-commerce, there are many ways of getting more traffic to your store. You can use Facebook ads, email marketing, SEO, and more, SaaS systems like Shopify and Shoplazza have integrated many helpful marketing tools to help you get traffic easily. But one of these traffic sources that gets overlooked is Google Shopping ads.
By Hermes Fang6 months ago in Journal
6 Tips for eCommerce Beginners: How to Increase Affiliate Product Sales?
Affiliate marketing is one of the best business models to start with. With it, you redirect your audience through an affiliate link and get a commission if they buy from you. That means you won’t have to have any inventory or a massive budget to start.
By Hermes Fang6 months ago in Journal
Identify eCommerce Fraud: Is This Order Too Good to Be True?
One of the most essential things about running your e-commerce store is protecting your customers from e-commerce fraud. Compared to e-commerce sales, e-commerce fraud has increased almost twice as much. That's why your e-commerce store requires fraud management systems now more than ever that will detect and protect against fraud while also assisting you in managing chargeback disputes.
By Hermes Fang6 months ago in Journal
On-Page SEO Audit for eCommerce Store: Why & How?
No matter what you sell, we all benefit from an SEO-optimized website! That’s because, with it, we can get free traffic without spending money on ads or building an audience. But how can you start with your SEO journey?
By Hermes Fang6 months ago in Journal
Using Welcome Emails to Improve Sales Conversion for Online Stores
Welcome emails are one of the most important emails you send to new clients. Compared to standard email marketing initiatives, they receive an average of five times as many clicks. But that's only the very beginning. The potential of welcome emails is considerably more than that.
By Hermes Fang7 months ago in Journal
Stand Out from Your Competitors: How to Provide a Unique Customer Service
Every business strives to provide high-quality products or services to its customers in this digital age. But what makes a company stand out from the competition is its responsive, effective, and engaging customer service. It is a vital component that makes or breaks your business reputation.
By Hermes Fang7 months ago in Journal
Turning One-Time Visitors into Loyal Customers for Dropshipping Stores
New customers are the moving force of any e-commerce business. According to SocialMediaToday, about 7 million advertisers spent over $10.1 billion on pay-per-click online advertising in 2017. A successful business, on the other hand, desires a new customer who becomes a loyal customer. If you want your dropshipping business to be more profitable, you need repeat customers.
By Hermes Fang8 months ago in Journal
Using Out-of-Stock Products to Boost Sales
As an active eCommerce store owner, running out of stock for some products is inevitable. Sometimes, you may lose track of the product inventory. However, you shouldn't allow this deficit to affect your sales. 43% of shoppers claim to be affected by unavailable products when shopping online, especially with "hot" products.
By Hermes Fang8 months ago in Journal
Advertise for Online Stores: PPC Traps & Solutions
No matter who you are, we can all agree that digital advertising is compelling. With it, we can target the right people like never before. That helps us scale our business way quicker than any other method. And thanks to Shopify and Shoplazza, store owners can monitor the ad performance in the background. That makes entrepreneurs bolder with PPC ads.
By Hermes Fang8 months ago in Journal