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Five Simple Steps to Writing Your Expert Best-Seller

A book may seem daunting, but it is achievable even for busy professionals

By Rick MartinezPublished 7 days ago 8 min read
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The rise of self-publishing has made it easier than ever to write and distribute a book on your own timeline.

You can now reach readers directly while maintaining control over the entire process.

Writing a book has many benefits for busy experts and entrepreneurs. You can establish yourself as an authority in your field by showcasing your knowledge. A book can help you gain more clients and customers by positioning you as an expert. It also provides a tool to acquire more leads by offering your book as a free resource. Writing a book allows you to develop speaking, training, and consulting opportunities. And a published book can earn you passive income through sales.

Step 1 - How to Choose the Perfect Topic for Your Expert Best-Seller

If you've ever wondered how to choose a topic for your expert best-seller, you're in luck!

It's all about brainstorming ideas based on your interests, expertise, and passion. We also delve into the importance of considering the market for your topic. Now, let's dive deeper!

1: Reflect on Your Expertise

First, think about what you're passionate about.

What are the questions that your customers always ask? Remember, you probably know a lot more than you think. For instance, as a ghostwriter, I find that people often ask me about content creation, specifically the creation of books and e-books. So, guess what I wrote about? Exactly, books!

2: Follow Your Passion

Next, make sure you love the topic you choose.

Trust me, writing becomes a breeze when you're genuinely excited about your subject. Your passion will seep through the lines, engaging your readers in a way that is both authentic and compelling.

3: Validate Your Idea

Finally, ensure there's an audience for your topic.

You don't want to write the world's greatest book on underwater basket weaving if no one's interested. Do some research to confirm there's demand for the topic you want to write about. I used Google Trends, forums, and even social media to gauge interest in content creation before I started writing.

Now, let's spice things up with some additional tips:

Tip 1: Find Your Unique Angle: Every topic has been written about. What makes your book different? Find a unique angle or perspective to make your book stand out. For example, my unique angle was focusing on content creation for small businesses on a budget.

Tip 2: Test Your Idea: Before you start writing, test your idea. Ask your network if they'd read a book on your topic. Better yet, write a blog post about it and see how it performs.

Choosing a topic for your book is a crucial first step in your writing journey. It requires self-reflection, passion, and market research. But remember, the end goal is to share your knowledge with those who need it. So get out there, find your topic, and start writing your expert best-seller!

Part 2 - Turn Old Gold into New Brilliance: Repurposing Content for Your First Book

Ever wondered how to write a book without starting from scratch?

If you've got a treasure trove of old content, we've got the answer! Welcome to the deep dive into Part 2 of "Five Simple Steps to Writing Your Expert Best-Seller." In this chapter, we'll show you how to turn existing content into fresh pages for your first book.

The Magic of Repurposing

Got old blog posts gathering digital dust? Webinar slides that were a hit? A speech that had your audience clapping? These aren't just past successes; they're potential chapters for your book!

Identifying and repurposing these pieces can save you time and effort. But remember, your book isn't a recycling bin. While it's great to reuse content, your book should also offer fresh insights.

How to Repurpose Like a Pro

Now, let's get into the nitty-gritty. Here are the steps to repurpose your content effectively:

Review: Look at your past work. This could be anything from blog posts to speeches.

Identify: Find pieces that align with your chosen topic. If you're writing about leadership and you have a well-received article on team motivation, that's a potential gold mine!

Adapt: Modify the selected content to fit the format and tone of your book. Remember, what works in a blog post might not work in a book.

Supplement: Add new material. This could be updated information, additional research, or even personal anecdotes.

But wait, there's more! Here are some bonus tips to ramp up your repurposing game:

Bonus Tip 1: Update and Expand

If your content is a few years old, chances are some things have changed. Make sure to update any outdated information. Plus, expanding on your previous points can provide more value to your readers.

Bonus Tip 2: Mix and Match

Don't limit yourself to one type of content. A webinar slide might inspire a new section, while an old interview could provide great quotes. Be creative!

Your Next Step

Repurposing content isn't just about saving time; it's about building on your past success. So dust off those old blog posts, dig up those speeches, and start transforming your existing brilliance into your first book!

Part 3 - Conduct Additional Research

Welcome to the wonderful world of research, where facts are your friends and data is your secret weapon.

Step into the Spotlight with Solid Research

You've got a topic, you've repurposed some content, and now it's time to add some spice to that mix. How? By conducting additional research. This step is like adding a cherry on top of your sundae—it makes your book more credible and engaging.

Navigating the Research Jungle

Let's break down how you can conduct effective research:

Seek Out Statistics: Numbers speak volumes. They provide concrete evidence and make your arguments more compelling.

Find Expert Opinions: Whether it’s a renowned professor or a leading industry professional, expert perspectives can add weight to your narrative.

Include Case Studies: Real-world examples help readers relate to your book. They provide practical applications of your ideas.

Dig Up Data: Facts are your allies in making a strong case. They reinforce your points and give your book credibility.

Remember, while you're out there hunting for information, keep track of your sources. Citing them correctly will cement your status as a responsible and reliable author.

Pro Tips for Painless Research

Now, let's throw in some extra nuggets of wisdom:

Tip 1: Keep It Organized: As you find useful information, save it immediately. Create a dedicated folder on your computer or use a note-taking app. Maintaining an organized system will save you from the nightmare of lost sources.

Tip 2: Verify Your Sources: Not all information on the internet is accurate. Always cross-check your data with multiple sources to ensure its accuracy.

Tip 3: Use Direct Quotes Sparingly: While quotes can be powerful, too many can disrupt your book's flow. Use them sparingly and always in service of your main points.

Research isn't just about finding facts; it’s about weaving those facts into a story that resonates with your readers.

So, put on your detective hat and start uncovering the information that will transform your book from good to great!

Part 4 - Create an Outline

Ever looked at a towering skyscraper and wondered how it all started?

Spoiler alert: it began with a blueprint.

Let's dive into Part 4 of "Five Simple Steps to Writing Your Expert Best-Seller", where we learn that every great book starts with a killer outline.

Outlining: The Secret Sauce to Streamlined Writing

Think of your book outline as your GPS—it guides you from the first word to 'The End'. It helps you map out your chapters, focus on each section, and ensure your book is a smooth journey for your readers. Plus, with a solid outline, writing your book becomes a stroll in the park!

Building Your Book's Blueprint

Let's break this down:

Map It Out: Start by listing your chapters. Think of each chapter as a milestone on your reader's journey.

Focus on Each Chapter: Write a brief summary for each chapter. This sets the stage and helps you stay on track.

Break It Down: Divide each chapter into sections and subsections. This helps make complex ideas more digestible.

With this structure, you'll ensure your book flows logically, is organized, and stays true to your objectives.

Bonus Tips to Supercharge Your Outline

Now, let's add some secret ingredients to this recipe:

Tip 1: Keep It Flexible: An outline isn't set in stone. Think of it as a living document that evolves as your book takes shape. Don't be afraid to make changes as you go along.

Tip 2: Use Visual Aids: Consider using mind maps or flowcharts to visualize your outline. It can help you spot gaps or redundancies in your plan.

Tip 3: Test Drive Your Outline: Share your outline with a trusted friend or mentor. They might spot areas for improvement that you've missed.

Remember that day when you said, "I wish I could write a book"? Guess what? With a killer outline, you're one step closer to making that dream a reality!

Part 5 - Schedule Writing Time

Picture this: You're juggling a demanding job, family time, and that pesky thing called sleep.

But there’s a dream nagging at you - writing your first book. Sounds impossible, right? Wrong! In Part 5 of "Five Simple Steps to Writing Your Expert Best-Seller", we're about to bust that myth wide open.

So grab your coffee, kick back, and let's dive in!

Your Book: The Marathon, Not a Sprint

Writing isn't a sprint—it's a marathon. And like any marathoner will tell you, consistency is the secret sauce to crossing that finish line.

The Roadmap to Consistent Writing

Here's how you can make it happen:

Schedule Like a Boss: Dedicate specific slots in your calendar to writing. Treat these slots with the same respect as you would a meeting with your boss.

Distraction? Not on My Watch!: Turn off those pesky notifications during your writing sessions. Your focus should be on one thing and one thing only—your book.

Set Realistic Goals: Whether it's a word count or a time limit, set achievable daily goals. Remember, even the Great Wall was built brick by brick!

Guard Your Writing Time: Protect your writing time like a mama bear protects her cubs. No excuses, no compromises.

Edit, Edit, and Edit Some More: Once you've written your first draft, it's time to play detective. Spot those sneaky typos, cut out the fluff, and polish your manuscript until it shines.

Feedback Is Your Friend: Get a fresh pair of eyes on your book. An editor or a trusted colleague can offer invaluable insights to help refine your book.

Bonus Tips to Keep You on Track

Now, let's add some extra firepower to your writing arsenal:

Tip 1: Same Time, Every Day: Try to write at the same time every day. It trains your brain to get into the 'writing zone' more easily.

Tip 2: Celebrate Small Wins: Finished your daily word count? Give yourself a pat on the back! Celebrating small wins keeps you motivated.

Tip 3: Don't Fear the Rough Draft: First drafts are meant to be rough—it's okay! The real magic happens during editing.

Remember, writing a book is a journey.

And like any journey, it's filled with ups and downs. But with consistency as your compass, you'll navigate your way to a finished book. So, future best-selling author, are you ready to take the plunge?

Ready to write your book and not sure where to start?

Grab my free, 6-step template on how to write a book for people who don’t have time to write.

Everything you need to get that book out of your head and start writing in less than an hour.

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About the Creator

Rick Martinez

I help CEOs & entrepreneurs write & publish books that give them authority & legacy | Bestselling author | Former CEO turned ghostwriter |

California born, Texas raised.

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Comments (1)

  • Sweileh 8887 days ago

    Thank you for the interesting and delicious content. Follow my story now.

Rick MartinezWritten by Rick Martinez

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