hey honey,

Along with the rest of the (privileged) world lockdown has me confined to my home with absolutely nothing to do. Along with nothing to do comes the desire for obsessive social media usage, and absolutely bugger all to share with the world. My lockdown posts so far have been a few pictures of my dog looking cute, one selfie, a compilation of little things that had made me smile, and one snapchat thirst trap of an especially booby selfie with an inane caption about managing to get dressed. While wasting away another day in lockdown I (unusually for me) decided to do a full face of makeup, which lead to wandering around my home until I found the most flattering lighting, then banging out about 100 selfies until I found one where I liked my facial expression. Clearly, this was already very much me at my best, but because of the time of day the lighting wasn’t quite as flattering as it could’ve been, so I figured I’d whack it in Facetune and knock down the contrast a bit and up the saturation to recreate that perfect “golden hour” lighting. After a lot of little tweaks I finally had “the perfect selfie”, which in my eyes was still just a selfie because all I’d really done was touch up the lighting. At this point I paused before instagramming it purely because I was worried about posting two selfies too close together and seeming vain, so the selfie sat in my camera roll for a few days.

Hi!. My name is Lisaidy and I'm a proud Latina.

Achieve lusciously long and thick eye lashes with Careprost serum

Being a girl is hard, and trying to be a girl and look good is such a Herculean effort. Hercules is in hell right now trying to push a rock uphill and I’m like “pfft I’ll push that rock instead of trying to put on liquid eyeliner” now that’s impossible. Trying to put on winged eyeliner evenly should be an Olympic sport.

I am a woman, a black woman at that. I feel being a black woman is beauty mixed with pain. Some people, mostly men drool and get hard over the ones that have an hourglass figure with their brown skin glowing like the sun. Those are the ones mostly put all over the gram, the web, and magazines that people get.

Several makeup brands have misrepresented women of color for years. Personally, I do not wear a lot of make up. I'm a simple kind of gal who only beats her face for the occasion. I like to experiment with a little bit of concealer and foundation. Also, I crave lip-gloss and mascara. Unfortunately, when I shop for makeup it's hard to find my shade. Usually, I have to mix (experiment) with colors to find the match for my skin. I should have more options as a woman of color.

I remember looking at myself in the mirror when I was a kid and thinking how ugly I was and how I couldn’t wait to be able to afford plastic surgery.

In recent years, there has been a surge of female empowerment and girl boss-style advertising campaigns. The world is marching forward and media is becoming increasingly open to positioning women as leaders of that march.

She Ain’t Pretty (Thank god)

Sitting in my kitchen, so nervous I was shaking, I decided to shave my head. I remember all the weeks I had paced about within the confines of my mind, rolling the idea around like marbles, popping the 'yes' and 'no' in and out of the realm of possibility. Around this time, I had suffered a tremendous breakup, and in my acts of stress, I resorted to my cyclical shaving and dyeing and re-dyeing and growing... and found myself with about two inches of growth, and pastel pink locks.

For those of you who don't know, I am currently working with Queens and Future Queens (a non-profit organization determined to assist young girls in becoming future leaders through mentorship programs consisting of female CEOs, CFOs, etc. of big companies as well as inspirational speakers, artist, etc.) to create an event called Champions for Change Leadership Awards 2020. Now one of the things I needed to do was find empowering music for women to feature at the event and I found one song that really made me think. The song is "Strip" by Little Mix.