business
Articles, videos, and related content associated with all aspects of Business and the culture surrounding business.
Making a Big Change. Top Story - September 2018.
Perhaps the boldest move that a company can ever take is to try and rebrand itself. Marketing geniuses and advertising agencies, often armed with long PowerPoint presentations and seeming irrefutable statistical evidence on shifting consumer demographics and pyschographics, have time after time successfully made the case to corporate executives that their company's entire image and/or its major products needed an extreme makeover. Indeed, an entire naming industry exists to help companies come-up with new corporate identities and the ideal names for their offerings.
By David Wyld6 years ago in Journal
Au Pair for Paws
I never aspired to be the founder of a dog sitting business, but that is precisely what I did at age 16. Before becoming a dog sitter and satisfying my desire for a salary, I rigorously searched for a conventional job for an interminable amount of time. However, after determining that none of the orthodox occupations suited my specific needs, I started my pet sitting empire from the ground up. I researched dog boarding in my area to get a grasp for the practicality of this profession and produced effective means of advertising to acquire clientele. Making decisions for myself allowed me to feel personally accomplished, and being able to successfully sustain my financial situation enabled me to feel deserving of spending time with my friends. Developing a local dog sitting business, even though it simply started as a way to make extra spending money, transformed me into an independent and self-reliant adult by allowing me to create an alternative means of overcoming my financial obstacles.
By Megan Becker6 years ago in Journal
5 Tips for Starting Your Own Business
Last year I personally had the bright idea to start my own business (Aime Ta Vie Salon and Spa located in Saskatchewan, Canada). I have definitely experienced some speed bumps along the way since I didn't have the start up costs to hire anyone or even work with an accountant. I did everything myself, although I don't recommend it in some cases like my own without those start up costs you have no choice in the matter.
By Brittany Boon-Marchand6 years ago in Journal
Why Are You Ranking: Best Reasons to Appreciate Big Business Listed From Lowly Laborer to Top Executive
People complain about the working conditions of employers like Walmart and Amazon. As if the work that they fulfill is drudgery where they are trudging through puddles of mud or carrying heavy sacks on their back over football field lengths. Complainers about the working areas of these corporations lament the fact that they have to clock in on Monday, get over the hump on Wednesday, and celebrate Friday as a means of degrading their labor but elevating the result of that work, their direct deposit. They’ll say that the staff are like Draconian rulers “coercing” them into performing task after task. But what is the truth? Are employees strapped to machines and whipped into producing more? Are they throttled and unable to break free of a signed contract that they made with a given corporation? The problem that persists is that most folks don’t realize that multi-billion dollar companies and small businesses alike have one firm rule in the United States: free will. A worker has every right to quit, retire, resign, or just walk away from a position. The same is true for people who like working at hugely successful companies and have the right to enjoy their labor, continue to work at a position, and advance up the ranks of a given industry. And every company has the right to downsize and “let go” workers to satisfy the bottom line. Those workers may grumble, complain, or far worse commit acts of violence or take their own lives. These are vicious cases and only in extreme situations do these acts occur. For the most part, people love and find enjoyment in going to work. Those who do not relish work find themselves in self-pity and in a position to bring down the spirits of those around them. But that is different with others. Their productiveness is evident with every action that they take during the course of their day (or night). While some will scoff at the fact that the people behind massive corporations reap gargantuan fiscal benefits, they drop the idea that the individuals at these companies have earned their money and should not be ridiculed for their virtues. So get your price guns and balance sheets for Why Are You Ranking: Best Reasons to Appreciate Big Business Listed From Lowly Laborer to Top Executive.
By Skyler Saunders6 years ago in Journal
Cliffnotes Website
What I want to start is a website that will feature literature cliff notes and citations online from tons of different books including science fiction/fantasy and American literature all across the board, as well as eventually global literature. This website, which is currently fictional, would make sure that people to get paid for reading a book and writing a summary as a work from home sort of gig. We would have selections of books to read, and then write about, all in the category of literature only. A book would be available digitally as well, like Project Gutenberg has books on their website, since I would have to program a website that can highlight sections of the book for paper writing.
By Iria Vasquez-Paez6 years ago in Journal
My Failed Company
For as long as I can remember, I have wanted to own my own business. Something about being your own boss appealed to me and for the better part of a decade I tried to make that dream a reality. Unfortunately, I failed to make that dream come true—and I want to talk about it.
By Nicholas Dapolito6 years ago in Journal
Best Way To Make A Passive Income
I am sure that you have read, or heard about, all of the get rich quick schemes that revolve around real estate. And, if you're anything like me, I wondered how I would even buy real estate with self-employment income and mediocre credit. It is possible and without jumping through hoops. Before you read on, however, I want you to know that this doesn't mean you are going to start raking in millions or even thousands tomorrow. This is a process that will take a lot of effort for six months or so. It will take some cash investment too. But for less than monthly rent, you could be on your way to financial freedom (depending on whether you are like me and have a champagne taste on a beer budget– you get the picture!)
By Shannon Humphrey6 years ago in Journal