Mergers & Acquisitions
Mergers and acquisitions, or commonly referred to as M&A, is the process in which a company will; transfer, sell, or combine operating units or entire company to another company. Specifically, a merger is when two companies combine together to make one company. An acquisition is when one company takes ownership of another company and all of their assets, in effect creating a larger company. In your merger you have decided to keep your company name, and adopt their product lines. An example of an acquisition would be during the financial crisis of 2009 when larger banks were buying smaller banks. A merger is the preferred term to use, as an acquisition in most cases sounds hostile and has a negative connotation.