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The 5 Basic Needs Of All Ghostwriting Clients

All "soon to be authors" should know these too

By Rick MartinezPublished 2 years ago 4 min read
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Photo by Rhamely on Unsplash

Many people think that being a ghostwriter is easy.

You just sit down at the computer and type away in someone else's voice, right?

Wrong.

While it's true that you don't have to worry about things like marketing and promotion, there is a lot more to being a successful ghostwriter than meets the eye. To be successful, you need to understand and meet your client's needs. After all, they entrust you with their words, stories, and voices.

It's a big responsibility, to say the least.

Here are the five most essential needs of all ghostwriting clients, or as I call them, soon-to-be authors.

Confidentiality

When you're hired to ghostwrite someone's story, they entrust you with their most personal thoughts and experiences.

You must respect their privacy and keep everything confidential. If you can't do that, then ghostwriting isn't the proper gig for you. The ghostwriting relationship is built on trust, and if you violate that trust, you will damage the relationship and your reputation as a ghostwriter.

Remember that confidentiality applies to the client and the project itself.

Once you've signed a contract or agreement, it's important to uphold your end of the bargain and not discuss the project with anyone else without the client's permission. Violating confidentiality can have serious consequences, so if you're not prepared to keep things completely confidential, ghostwriting may not be the right fit for you.

Quality Writing

Ghostwriting is a delicate profession.

It requires a strong command of the written word and a deep understanding of the client's needs and desires. To be a successful ghostwriter, you must produce quality writing that meets (and frankly exceeds) the client's expectations.

Quality writing is vital for ghostwriters for several reasons.

First, it is the ghostwriter's reputation on the line. If a ghostwriter produces poor quality work, it will reflect poorly on them, and they may have difficulty finding future clients.

Second, poor quality work is not acceptable to clients. They are paying good money for a ghostwriter's services and expect to receive quality work in return.

Finally, quality writing is essential to create a successful finished product. A poorly written book, article, or speech will not engage the reader and will not achieve the desired effect

If you want to be a successful ghostwriter, then you must be dedicated to producing quality writing one hundred percent of the time. This means taking the time to do your research, understanding your client's needs, and crafting engaging and well-written text. Only by meeting these high standards will you be able to achieve success in this field.

Timeliness

Ghostwriting can be a great way to earn a living as a writer.

You get to work with interesting clients on varied and often challenging projects and flex your creative muscles in unique ways. But as any ghostwriter will tell you, timeliness is key. Deadlines are tight, and clients expect their projects to be turned around quickly and efficiently.

If you're not the type who can handle pressure or meet deadlines consistently, ghostwriting is probably not the right line of work for you.

But ghostwriting could be the perfect gig for you if you thrive under pressure and relish the challenge of meeting tight deadlines. So consider carefully before taking on any ghostwriting projects - it's not just the client's reputation at stake, but also your own.

Respect For The Client's Voice

As a ghostwriter, one of the most important things you can do is respect your client's voice.

This means allowing them to tell their story in their own words without imposing your own agenda or injecting too much of yourself into the work. It can be tempting to try to control or direct the narrative, but ultimately it's your client's story to tell.

Respecting their voice will go a long way in building a solid relationship with your client and maintaining your professional reputation.

A Commitment To Honesty And Integrity

Ghostwriting is a highly competitive industry, and it's important to remember that your clients trust you with their reputation.

That's why it's essential always to be honest with them about what you can and can't do and to always uphold the highest standards of integrity in your work. If your clients can't trust you, they'll take their business elsewhere. And while ghostwriting is a highly competitive industry, referrals are still essential to building a successful career.

So if you lose a client because they don't trust you, that could have a ripple effect on your business.

Simply put, honesty and integrity are essential for any ghostwriter who wants to be successful in the long term.

The final word

Suppose you're thinking about becoming a ghostwriter or hiring one. In that case, there's one thing you need to know above all else: it's more challenging than it looks and may appear.

Being a successful ghostwriter requires skill, talent, and, most importantly, understanding what your clients need from you. And selecting a quality writer with matching standards is essential to ensure your project is successful.

So if you're ready to take on the challenge of ghostwriting, make sure you have what it takes to be committed and dedicated to quality work, timeliness, respect for your clients' voices, and honesty and integrity in all that you do. With these qualities in mind, you'll be well on your way to a successful and fulfilling career as a ghostwriter.

Learn more about ghostwriting and ghostwriting insights. Get in the know right here.

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About the Creator

Rick Martinez

I help CEOs & entrepreneurs write & publish books that give them authority & legacy | Bestselling author | Former CEO turned ghostwriter |

California born, Texas raised.

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