Is Table Booking App The Most Trending Thing Now?

After a year into the coronavirus pandemic, the dining at restaurants have been transformed. Diners are giving more importance to hygiene and cleanliness. They don't want to stand in long queues outside a restaurant. Eventually, contactless solutions are becoming more popular. More and more, consumers are using table booking apps. These mobile apps are helping restaurants to keep an eye on capacity. Also, they are useful to implement social distancing and adopt reservations-only models or call-ahead seating.

Coronavirus pandemic didn’t have an impact on health but also over shopping habits. There are many restrictions implemented amid infection transmission. Some of them are social distancing, intense cleaning procedures and many more. All these measures have changed and are constantly changing people's shopping habits.

As per research,

• 9 in 10 customers changed their shopping habits

• More than 50% of customers placed online orders who used to prefer offline shopping

• 6 in 10 customers say they’re afraid to visit a shop due to infection transmission

This scenario is applicable to the restaurant industry as well. Governments are implementing lockdowns time-to-time to reduce the impact of the coronavirus pandemic. Yet, these precautions aren’t too effective. Leading to the conversion of restaurants from traditional to smart dine-in restaurants. They're adopting advanced solutions like digital waiter apps. These tools are useful to reduce human-to-human interactions between staff and guests.

Table booking app was in the market even before covid-19. However, the pandemic has made it more popular. Now, people don't like to line up in a queue outside any restaurant. They prefer to book a table in advance and reach the restaurant on time. Users are using these apps frequently. Almost every restaurant wants to register its business with these apps and stay in the market.

In this article, we will give you an insight into how advanced table reservation is benefitting business owners:

Businesses are open 24/7

Table booking app works all day long - 24/7. It gives freedom to users to plan their dining in-advance. It maximizes sales and gives more time to the staff for preparations. Staff used to spend plenty of time taking orders on the phone, ultimately, creating a lot of confusion. If bookings are automated, you get a chance to remove all these confusions related to date and time. Also, freeing up your staff to perform more valuable things will ultimately grow your business.

Greater sales and marketing synergy

Online booking systems provide an excellent return on investment. It increases the number of bookings and lets your business make a higher profit. They are useful to upsell popular dishes. Also, it assists to grow business in an age of internet-first booking. It gives your restaurant a chance to increase the number of customers.

Reduce the number of no-shows

No-show is a serious problem. Research shows that 30% of customers don’t show up after making a booking. So, most of the businesses lose ⅓ booking profit at the end of the day. A table booking app sends automated reservation reminders via SMS and email to the guests. It reduces no-show by minimizing the chance that users can forget about reservations. These mobile applications are equipped with a two-way communication system. In case, the guest is late, they can inform you or even if they cancel reservations, it can be confirmed in real-time.

It is an irrefutable fact that covid-19 has heightened consumer’s anxiety. They look for cleanliness and hygiene at each place they want to visit. A happy customer means that they will come to the restaurant more often. Therefore, the chances are high they will tell their friends and family members about your smart restaurant. It is the best example of mouth-to-mouth marketing and will benefit your business. So, partner with a good third-party booking partner to cope up with the competition and stay in the market.