David Wyld

Professor, Consultant, Doer. Founder/Publisher of The IDEA Publishing (http://www.theideapublishing.com/) & Modern Business Press (http://www.modernbusinesspress.com)

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Advertisers Are Warming Up to Smart TV in a Big Way
3 days ago
To me, as a strategic management consultant and professor, cord cutting has been a learning opportunity. I must admit that at various times, I have felt both like alternately the leader—and the follow...
Walls Do Work!
3 days ago
It is nothing less than amazing! If you had to guess what was the top-rated, non-Trump News 24/7/365 network in cable television, most folks would say, "Well, I guess it must be ESPN!" However, for a ...
A GPS for Adulthood?
12 days ago
Every once in a while, you just run across something that simply makes you marvel. Yes, you kick yourself when you see it, thinking "Why didn't I come up with that?" But at the same time, you see the ...
What Is an Advertisement Today?
14 days ago
Like most of you hard working Americans, I am not "that person" who gets to spend their day laying on the sofa with a Coke and a bag of Cheetos watching daytime TV. My life consists of much more than ...
The Worst Quality Control Fail of All Time
14 days ago
When students ask me in my management classes if I have any career regrets, I don't go into a long rant over the things that coulda/woulda/shoulda happened over the years. No, as a strategic managemen...
"By Any Means Necessary?"
23 days ago
Sometimes, when casually scrolling through your Facebook feed, you just stumble upon something that makes you silently say—or sometimes verbalize out loud—a one-word reaction. Sometimes, that is a "Wo...