Step 7: Tracking Your Stats

By Judey Kalchik Published 9 months ago Updated 9 months ago 4 min read
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You've hit 'Submit', shared the link with your friends, family, and social media channels: congratulations! You can track your hard work's reception and performance through Stats.

What's the difference between Stats and Wallet?

Wallet is all about the money that you've earned, the ways that you earned it, and requesting payment. Stats, on the other hand, gives you more in-depth information about your individual stories and their performance.

On your stats page, you can see the following information:

  • Most read gives you insights on your most popular stories. Knowing what your audience wants helps you create and earn more.
  • Subscribers will see your stories in their Subscription feeds, and can also receive notifications of your stories when they are posted to the platform.
  • Pledges mean a monthly payment, maximizing your income from Vocal.
  • Total reads displays how many reads your stories have received collectively.
  • Reads in the last 30 days shows you exactly that: how many reads all of your stories have received together in the past 30 days.
  • % change compares your reads from the previous 30 days to the current 30 days. (No math required on your part!)
  • Earnings from reads aggregates how much money you’ve earned from reads across all your stories from the moment your first story was read. It doesn't reset after a payout, the speed at which it increases is a good way to track the engagement with your stories.

Graphic Evidence of Reads

The 30 Days information is repeated as a graph, which is updated once a day and reflects the results achieved each day. This graph, like the numerical data above it, typically has a lag time of 36 to 48 hours; to determine the exact date shown, hover your cursor over the bar and the date as well as the exact number of reads will be shown.

Earnings by Stories

This listing of Published Stories and their earnings provides a break down of how much each story has earned and how many hearts (aka 'likes') and how many reads it has. It is always shown from the highest number of reads to the lowest. When a story is published it is added to this section and will show zeroes in all three columns. To find your newest story just go to the end of the list.

Using this data, you can understand which stories your audience engage with the most. Things to keep in mind when looking at this very useful depiction of your stats:

  • Hearts show up here in real time, as soon as a reader clicks on a heart in one of your stories. This makes hearts unique, as it is the only part of your Stats that changes before all the data is updated. It is possible for a reader to 'like' your story by clicking on the heart, even if they don't actually read the story. Some readers do this deliberately as a way to come back and read them later, since stories that have been 'hearted’ are shown in their 'Stories You Liked' listing. (To find your list, click on your Profile Avatar in the top right of the page, and then choose Stories You Liked to reveal your list.)
  • Reads show up once a day when the data refreshes. This means you could see many hearts for a story before you see Reads or Earnings. Earnings are based on Reads, NOT Hearts, and are tracked by an algorithm within the platform.
  • Earnings show the rolling total of the amount each story has generated since it was published. Earnings are based on Reads, not Hearts, and Vocal+ members earn $6.00 for every 1000 reads, free members earn $3.80 for every 1000 reads.
  • Using Stats to Increase Your Earnings

  • If a story was published before the creator became a Vocal+ member it will pay $3.80 for every 1000 reads, and then start earning going forward at the higher rate after the creator joins Vocal+. One way to begin earning more from content you've already published is to join Vocal+ and continue promoting your older content as you gain new reads at the higher earning rate. You can upgrade to Vocal+ here.
    • Revisit stories that have less engagement. Read it over and determine if edits may improve the message and reader's experience. Vocal+ members can use Quick Edit to re-work an older story and track the impact the edits have when they share and promote it across their social channels.

    Stats provide valuable insights so you can create the best stories. Seeing which kinds of topics engage your readers provides you with the tools and guidance to come up with your next great story and continue on your profitable Vocal platform journey.

    Step 8: Getting Paid→

    creator 101
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    About the Creator

    Judey Kalchik

    It's my time to find and use my voice.

    Poetry, short stories, memories, and a lot of things I think and wish I'd known a long time ago.

    You can also find me on Medium

    And please follow me on Threads, too!

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    Comments (3)

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    • Ameer Bibiabout a month ago

      Great great, I need to read step by step but slowly slowly to get idea of all points. Otherwise I can forget thanks for making this platform easy to understand.

    • JBaz3 months ago

      You are always insightful and helpful. your tips and tricks is something I knew at the beginning as well. great job

    • Editorial Notes: "Hearts show up here in real time, as soon as a reader clicks on a heart in once of your stories." "once" should be "one".

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