business
Articles, videos, and related content associated with all aspects of Business and the culture surrounding business.
Why Adaptability Matters More Than Ever in Entrepreneurship
Starting a business is often described as a leap of faith. Someone sees an opportunity, develops an idea, and decides to turn that idea into something real. What happens afterward is usually less predictable.
By Salma Karina Hayatabout a month ago in Journal
What Apple Teaches Us About the Difference Between Attention and Trust | Choong Whan Park USC
There is no shortage of attention around Apple. New products generate headlines, product announcements become cultural events, and even relatively small changes to familiar devices can produce weeks of discussion. Yet attention alone does not explain why Apple has maintained such a consequential place in consumer technology. Attention can make people look at a brand. It cannot, by itself, make them comfortable depending on it.
By Choong Whan Park USCabout a month ago in Journal
Kenya's Market Maturity: How Clear Standards Attract Institutional Capital
Most investors weighing up an investment in East Africa start with the same numbers: market size, growth rate, how many millions of new customers a country might produce over the next decade. Gene Grand starts somewhere less obvious. Before he backs a business, he looks at the rules it operates under. Then he asks the harder question behind that one: whether those rules are clear and consistent enough for a well-run business to plan around.
By Gene Grandabout a month ago in Journal









