7 Reasons Why You Should Use a Paid LinkedIn Post Scheduler

Are you considering investing in a paid LinkedIn post scheduler? Our latest blog post outlines the top reasons why it's a smart move. With features like advanced analytics and enhanced scheduling options, discover how a premium tool can take your social media game to the next level.

When to use a free LinkedIn post scheduler?

There are a lot of different factors that you need to consider when you are trying to decide whether or not to use a free LinkedIn post scheduler or a paid one. In this blog post, we are going to take a look at some of the key differences between the two so that you can make an informed decision about which one is right for you and your business.

When to use a paid LinkedIn post scheduler?

When deciding whether or not to use a paid or free LinkedIn post scheduler, it is important to take your budget into consideration. Paid post schedulers generally offer additional features and services that the free versions do not, so it is important to weigh up which of those are beneficial for your brand.

First and foremost, paid post schedulers are typically more reliable than their free counterparts. Additional features such as analytics and custom scheduling (e.g. automated balance scheduling) can be particularly useful for businesses that rely heavily on LinkedIn for their promotional efforts.

Furthermore, paid post schedulers generally provide more integrated options; such as the ability to post to multiple platforms at once and automated responses.

Overall, when considering whether to use a free or a paid LinkedIn post scheduler, it is important to assess your individual needs. A paid scheduler is recommended if you are looking for more in-depth control over the posts you make, but a free scheduler may suffice if you have a limited budget and don't require any advanced features.

The benefits of using a free LinkedIn post scheduler

Using a free LinkedIn post scheduler can be incredibly beneficial for businesses and individuals who are on a budget but still want to manage their social media posts easily. Free post schedulers are generally easier to use and navigation than more expensive options and also provide helpful features such as scheduling posts in advance, creating graphics and visuals, creating custom campaigns, and providing insights into the performance of your posts.

For those who are looking to save money but still want to manage their social media posts, free schedulers are worth considering if the features meet their needs. Furthermore, a free post scheduler can often be upgraded to a paid “premium” version when more features are needed. Free post schedulers can be great for those who are just starting out with managing their social media, or those who don't need many of the advanced features offered by paid schedulers.

Benefits of using a paid LinkedIn post scheduler

Paid LinkedIn post schedulers usually provide additional features and capabilities not included in the free versions. These features can range from customization options for messaging and content to analytics for in-depth insights into your posts’ performance. They also provide access to additional features such as team management, so multiple team members can work together on the same post and schedule them from a single platform.

Paid post schedulers can also be integrated with other marketing and content platforms, such as analytics dashboards or newsletter services. This feature allows marketers to have an integrated view of their campaigns, which can be critical for tracking performance as well as making decisions on how to shape future campaigns.

Overall, paid post schedulers do come with a cost, but the extra features may be worth it if you’re looking for more advanced capabilities. Additionally, they can provide a great place to start if you’re just beginning your social media marketing journey and want to stay organized with your various posts, which can be a challenge if you’re posting on multiple platforms.

The disadvantages of using a free LinkedIn post scheduler

Free post schedulers offer limited capabilities in comparison to paid ones. Some free post schedulers only provide basic scheduling and publishing functions, such as scheduling posts to go out at certain times of the day or on a certain day. Often, the scheduling capabilities with a free post scheduler will be limited compared to a paid service.

In addition, many free post schedulers offer limited analytics and reporting features that can be used to measure the success of your posts. Only a few offer dedicated analytics dashboards where you can see metrics like impressions and engagement over time.

Finally, free post schedulers can be limited when it comes to integration with other platforms. You might not be able to access data from other services or integrate them with your post scheduler. This can be frustrating if you need to refer to on-platform analytics from other services in order to make decisions about your posts.

The disadvantages of using a paid LinkedIn post scheduler

Compared to free post schedulers, paid post schedulers provide a variety of additional features and capabilities. Many paid post schedulers allow you to access powerful analytics dashboards and reporting elements, so you can more easily track the performance of your posts. In addition, some paid post schedulers allow for more detailed scheduling capabilities, like A/B testing, customized scheduling periods, and more.

Moreover, most paid schedulers are more integrated with third-party services and platforms. They may provide insights into these platforms as well, making it easier for you to make decisions based on broader trends. Finally, some paid post schedulers even offer more specific targeting capabilities, so you can more accurately target potential customers, partners, and other stakeholders.

Which LinkedIn post scheduler is right for you?

When it comes to choosing a LinkedIn post scheduler, there are a few things to consider. Firstly, you should determine your budget. Free post schedulers offer limited features but tend to be the more affordable option. On the other hand, if you're looking for more advanced features, such as more detailed analytics and customized scheduling, then you may want to look into a paid post-scheduler.

Next, take into account the features that come with the post scheduler. Free post schedulers may only let you schedule a few posts at a time and with limited analytics. Paid post schedulers, on the other hand, tend to include more powerful features. For example, you can choose from a wider array of analytics and reporting options, which may be important if you are looking to measure the impact of your posts.

Finally, think about the interface. You want to choose a go-to post scheduler that provides an easy-to-use and intuitive platform that you can access easily. If a post scheduler can provide a solid platform and plenty of features, then you can be sure that it will be the right fit for you.