social media

Social Media targeted pieces, for influencers and trending topics in the Journal workplace digital universe.

  • Frank Racioppi
    Published about 3 hours ago
    Spectacular Failures Podcast Review

    Spectacular Failures Podcast Review

    Business podcasts that celebrate success are as numerous as the pixels on a 4K television. Inspirational stories about Jobs, Gates, other quasi-demented tech startup wizards appear like pop-up ads on podcasts earnestly attempting to revel in the success of others.
  • Jide Okonjo
    Published 3 days ago
    Being a Nigerian Influencer: The Good, The Bad, and The Money.

    Being a Nigerian Influencer: The Good, The Bad, and The Money.

    Influencer, what comes to mind when you think of that word? Influencer.
  • Mark Sorace
    Published 4 days ago
    Fame for All

    Fame for All

    My face has been seen around the world over 25-million times, but I am not even remotely famous.
  • Shawn Mack
    Published 5 days ago
    Localizing Your Social Media Content for a Multilingual Audience

    Localizing Your Social Media Content for a Multilingual Audience

    What exactly is the localization of content?
  • Tracy Nguyen
    Published 6 days ago
    Using Twitter as a professional platform.

    Using Twitter as a professional platform.

    Twitter is not the most intuitive social media platform out there for beginners. There's a learning curve unlike other platforms where you can easily post and learn quickly. It's filled with many communities for connecting with people from overseas and sharing information in bitesize tweets unless it's a thread. It's become a great platform to get information updated quickly with breaking news and what is trending either worldwide or in a specific location.
  • Eszter Solyom
    Published 12 days ago
    Instagram Guide: How to hack the algorithm and improve your reach and engagement today

    Instagram Guide: How to hack the algorithm and improve your reach and engagement today

    Whether you use Instagram as a blogger, influencer, or brand, chances are you have suffered from low reach and close to zero engagement before. Getting no reaction to the content you put time and energy into creating can disappoint and curb the enthusiasm of even the most resilient of us. So what are some easy changes you can make today to drive more traffic to your account and get more likes, comments, and shares on your posts?
  • Olivia Picton
    Published 13 days ago
    How to Use Social Media to Increase The Visibility of Your Business

    How to Use Social Media to Increase The Visibility of Your Business

    Marketing has been important for businesses since the dawn of time and it has evolved significantly over the past few decades. A few years ago, one of the primary forms of advertising involved radio spots and TV commercials. Now, marketing has changed. Digital marketing is among the most important forms of advertising today. When someone is looking for a product or service, they tend to use the internet. One of the central parts of the internet today is social media. Businesses have learned that social media marketing is one of the most powerful tools out there for increasing brand visibility. These are a few ways that a company can use social media marketing to increase their followers, recruit customers, and grow their base.
  • Adrian Praljak
    Published 15 days ago
    All You Need To Know About Instagram Story Ads and Avoid These Instagram Ad Mistakes

    All You Need To Know About Instagram Story Ads and Avoid These Instagram Ad Mistakes

    Instagram Story Ads were only introduced in March 2019. This caused a lot of excitement among advertisers as the story format is very immersive. Around 50% of brands that use Instagram have made story posts. Time spent on Instagram rose to around 28 minutes when they introduced the story format.
  • Adrian Praljak
    Published 15 days ago
    The Benefits Of Instagram Ads and 101

    The Benefits Of Instagram Ads and 101

    Instagram now has over one billion active users and the platform is growing very fast. It was not so long ago that they announced that they had 700 million active users and now it is over a billion. Instagram is a very popular social platform and there is no sign of this changing.
  • Adrian Praljak
    Published 15 days ago
    Getting The Best From Instagram Analytics and The Different Types Of Instagram Ads

    Getting The Best From Instagram Analytics and The Different Types Of Instagram Ads

    Do you really know what is going on with your Instagram account? We are not just talking about Instagram Ads here but your overall marketing performance with the platform. The good news is that you can learn a great deal about how things are working out for you with Instagram Analytics.
  • Adrian Praljak
    Published 15 days ago
    The Lowdown On Instagram Video Ads and Image Enhancement Tools You Can Use For Great Instagram Ads

    The Lowdown On Instagram Video Ads and Image Enhancement Tools You Can Use For Great Instagram Ads

    Instagram users watch a lot of videos. Over the last couple of years viewing rates for videos on Instagram have increased by 80% With this in mind, Instagram have now made it very easy for businesses to create Video Ads to promote their brands and their products and services.
  • Adrian Praljak
    Published 15 days ago
    What You Need To Know About Instagram Image Ads and What You Need To Know About Instagram Carousel Ads

    What You Need To Know About Instagram Image Ads and What You Need To Know About Instagram Carousel Ads

    Instagram Image Ads are a very popular choice for businesses. The main reason for this is that posting images is what Instagram is really all about. So what could be more natural than to see a single image from an advertiser which blends in well with everything else? Here we will provide you with everything that you need to know about Image Ads on Instagram.