Facebook. It’s the go-to social medial platform for millions of working American's and people around the world. But you never know what your “friends” at work are using your Facebook data for. That especially goes for your leadership and management friends at work. The morale of the story is that you need to be careful of who you befriend on facebook. Many supervisors have two facebook accounts, although that is not permitted, so that they can use one to spy on people at work and the other as their official facebook for friends and family.

We live in a world where it seems like everyone is trying to make a name for themselves as an online personality, or influencer, if you will. In that regard, the two main questions people ask Google are, “How Can I Become Instagram famous?” and, “How Can I Make Popular YouTube Videos?” To learn the answer, you can either scroll through and read the eleven billion results or you can take the lead from a savvy teenager.

Doesn't matter if you're a serious content creator or just a hobby haiku author, the following tips will help you make the most of your experience on Twitter without having to rewrite the same content all the time.

There is no doubt that the digital marketplace is booming. Nowadays, people go to bed on their social media platforms, and the first thing they do upon waking up is log back on. If your company isn't taking advantage of everything the internet and social media has to offer, then you are losing business. Have no fear. It is never too late to make changes to ensure your line of work is keeping up with the ever-changing realms of technology. Here are a few reasons why a strong online presence will help your trade.

"Crossing the Chasm" - Many professionals and business owners have told me that they hardly go on LinkedIn because they aren't looking for a job. This is understandable because most of us cannot look at new technology and instinctively know how to use or capitalize it - we are on the other side of "the chasm". In 1991, Geoffrey Moore wrote the Crossing the Chasm marketing book, about selling high tech products to mainstream people. Most people can't just look at a spreadsheet, for example, and immediately know how to use it to grow their businesses.

As a small business owner in Orchard Park or anywhere for that matter, you are probably more than aware of the need to have your business on Facebook. With its 2+ billion users, it is the place that you need to be and the place that your business needs to be.

Have you ever sat and thought, “What can I do to actually get out of my comfort zone and build up my confidence?” Well coming from a YouTube content Creator, there are many different reasons I can give you on why you should become a content creator also! Before I started filming for YouTube I didn't know what my passion was or how I can help people get excited by just being ME. I had already been watching YouTube couples, Entrepreneur Life channel's, how to videos, and many other channels and videos. So eventually it grew onto me that I wanted to start my own channel. But not just any channel, I started a couple’s channel with my boyfriend. Everything was fun and going amazingly but after starting a couple’s channel I ended up wanting to start a personal as well so that I could do things that you wouldn’t really see on a couple’s channel, such as makeup videos, hair videos, story times on girl things, and videos about my business because I like doing entrepreneur life videos. Doing YouTube has grew me as a person, I am so much more outgoing, I am happier because I can be myself on my channel and I have people that sit there and watch me and support me. Why wouldn't you want to share your exciting moments with your YouTube family? You don't only have to show them your exciting moments but you can show them your challenges, you can share your stories, or even sit there and let them watch you eat; that's called a Mukbang. There are so many different types of YouTube channels such as how to channels, a channel just for mukbangs, review channels meaning you do different reviews for either movies, food places, cosmetic products, or just people. Other types of channels are couples channels where you and your spouse or girlfriend make videos together, Vlogging channels, and there are so many categories to choose from. YouTube can bring you so many exciting moments like collaborating with other YouTubers, earning a plaque (An award for surpassing a certain amount of subscribers), and even bringing you into the acting career which is something my boyfriend and I would like to get into later on in life. Who knows, anything can happen! But some people worry about starting a channel because they are afraid they won’t be able to come up with video ideas, but that's okay. They have so many video ideas on google, YouTube or you can just ask your supporters what they would like to see on your channel because they will tell you in the comments. On your channel you can do pranks, challenges, vlogs, reviews; you can go live so you can talk with your subscribers, or you can even do story times. They love that! Last but not least when you get your channel monetized you can even earn lots and lots of money, but it does take some time!!! A lot of people don’t really succeed on YouTube because they are just doing it for the money, they aren’t doing it because they have a passion for making videos. Don’t make that mistake, it does take time to build up that revenue so you can meet the threshold to payout. Don't you want some money? Because I know I do. Maybe even one day we can collaborate and build each other up. But YouTube altogether is such a great way to get noticed in the world, and just have so much fun making funny videos and creating a whole other family on the internet! You should definitely become a YouTube content creator like me!

Whether it is a retail company or a fashion brand, using Instagram is the best way to grow a customer base and business. In this modern business world where social networking sites play a major role and creating more attention is the key to success, Instagram happens to be the best platform having all the potential to provide you everything that you need.

The trends in creating startup companies nowadays have evolved. With the way our technology has impacted our daily lives, it’s only fitting for every entrepreneur to think of innovative ways to market their brand and reach out to as many potential customers as possible. With the internet, social media and the many communication apps that are abound in our technological world, businesses now have a variety of ways to promote their brand to the public. And if you are thinking about some amazing marketing strategies that you can pull off for your startup company, here are some tips that you might want to take into consideration.

In recent years, employers have even taken to monitoring social media accounts of their present employees on an on-going basis. We've all heard recent news stories of various people whose unsavory online behavior has cost them their job. Some employers can make a case for this being a justified measure, such as in industries that are PR-sensitive, or individuals who have a high media exposure. In some cases, employee harassment online can result in liability for the company that keeps the offending individual employed.

Is the nine-to-five office grind not for you? Looking for creative ways to make money? In the new world of social media-obsessed millennials, social platforms offer many creative roles that could mean turning your hobby into a career. Doing what you love could be easier than you think, and you don’t even need to leave the house to do so. Here’s how to make money from social media.

Ah, YouTube! A place that was mostly known for cat videos back in 2005 but has grown to be one of the biggest online video sharing platforms in the world.