How Can You Gain People's Trust?

How Can You Gain People's Trust?

----------------------------------------------------------------------------------------

One of the most important things when it comes to building trust is transparency. Since this word is used so often, it has lost some meaning. Of course, everyone wants to be trusted. Companies want you to trust them. Colleagues also want to trust and be trusted with each other.

In many ways, trust is the glue that holds society together; Thanks to him, our relations with each other become more seamless. We make purchases and sales over the Internet; This relationship is built on trust. Again, we allow car sharing businesses organized over the internet, or foreigners to stay in a room of our homes through institutions such as Airbnb. We provide our personal information to companies and we trust them to keep it. We believe that our colleagues will perform their duties in the best possible way.

In short, our relationships with each other are based on minimal trust. This trust is not built on goodwill, but on people's actions and efforts.

As with individuals, it is of great importance for companies to build trust. From the top to the bottom, this reliability needs to be demonstrated not only by word of mouth but also by action.

So how is this trust achieved? Similar rules apply for individuals and companies alike.

----------------------------------------------------------------------------------------

Not just words, action

The ritual is a job, no words are needed. Saying “trust us” or writing a carefully weighed mission statement and statement of principles is not enough. Everyone sees big steps, but small and unimportant actions have a bigger impact over time. It is not enough for the enforcement units in the workplaces to declare, for example, that "we have environmentally friendly approaches"; A detailed program should also be provided on how this was implemented and the results.

As an individual, going to work or an appointment on time, complying with time limits, answering questions directly are things we may not be aware of; but it is important in gaining the trust of our colleagues and customers. The same is true for companies; deliver a sense of credibility with their promises and daily practice.

----------------------------------------------------------------------------------------

Transparency

One of the biggest obstacles to building trust is privacy. Some things will naturally be kept secret; however, the company must always be transparent about its practice, without disclosing them.

For example, some of the factors that are effective in the decision-making process should be explained. Being willing to answer questions and not being bothered by people asking questions for information also builds confidence.

Transparency becomes even more important, especially if there is a situation such as re-establishing trust. For example, accusations against HSBC, one of the UK's largest banks, that it assisted its customers in tax evasion, invalidated many promises in the banking sector and shook trust. People want to see that this issue is addressed, that those responsible are punished and that measures are taken to prevent such negativities. Even then, rebuilding trust will take a lot of effort and time.

----------------------------------------------------------------------------------------

The end does not justify the means

Business leaders once thought that any means were permissible to achieve their goals and satisfy their shareholders. Environmental damage, low wages, and poor management practices could be tolerated.

But neither consumers nor customers accept this approach anymore. Companies are now expected to have social responsibility in order to give confidence. For example, Apple's use of cheap labor in China, and companies such as Starbucks or McDonalds not paying the taxes they should pay are seen as irresponsible by consumers, customers and investors.

The same is true for individuals. Respectful behavior towards co-workers or customers is expected. Those who seem to make their way despite their unethical behavior will eventually find that they are all around them and that there is no one left to support them.

----------------------------------------------------------------------------------------

Accepting mistakes and taking responsibility

This principle means taking responsibility for wrongdoing, both for individuals and businesses. Mistakes are easier to forgive when this is done and steps are taken to correct them. When done with clarity and transparency, it reinforces trust.

Principles written on paper only gain meaning with implementation plans and concrete steps. Gaining and maintaining trust takes constant effort. But the result is worth it.

----------------------------------------------------------------------------------------