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The World’s First Mini Hard Seltzer from Passion Tree is Now Available

The Game-Changing Beverage is Now Available at Target in Multiple Cities

By Carlos LacayoPublished 8 months ago 3 min read
Photo Credit: Passion Tree

Thanks to Passion Tree, the day is finally here where one can drink and enjoy a hard seltzer with every sip being cold and crisp all the way through.

In a world of excess, Passion Tree listened to the growing demand for balance. Passion Tree Minis bridge the gap between non-alcoholic and low-ABV beverages, offering the perfect portion for the mindful drinker. Not too much not too little, coming in at 7.5 oz with a 5.5% ABV these little guys pack the perfect punch for whatever peaks your indulgence. Whether it's conquering a challenging hike, catching the perfect wave, finishing a day of hard work, tailgating or just enjoying time with friends, Passion Tree invites you to celebrate life’s #minimoments by cracking open a Passion Tree mini, the perfect size for ~quite literally~ any occasion.

Carbonation levels - perfectly balanced, taste - unmatched, look - too cute for words, size - guilt free bliss and best of all – every case purchased plants a tree!! #miniCanBigImpact

With the launch of minis, Passion Tree also introduces two new flavors exclusive to the mini variants, Coconut & Lychee. Passion Tree Minis are conveniently available for purchase at Target.

Passion Tree minis Highlights

7.5 oz can with 5.5% ABV

70 Calories

Signature Light Carbonation

Premium Brewing process utilizing Sugar Cane

All Natural Flavors

Gluten Free


Flavors offered

Photo Credit: Passion Tree


Dragon Fruit


Coconut (NEW flavor exclusive to mini)

Lychee (NEW flavor exclusive to mini)

"While moderation becomes the new norm, Passion Tree revolutionizes the seltzer industry by focusing on acrucial aspect—portion size. Just as Coca-Cola reshaped the soda industry, Passion Tree reimagines the hard seltzer market with its perfectly sized 7.5 oz cans," says Andy Kuklock, CMO of Passion Tree.

At its core, Passion Tree is founded on celebrating passions and contributing to environmental well-being. With every case sold– no matter which size case- a tree is planted, reinforcing their slogan:"mini Can. Big Impact." Passion Tree has already planted over 52,000 trees in partnership with Eden Reforestation Projects, and their commitment to a greener planet continues to grow with the launch of their mini line.

Passion Tree minis are offered in five exotic flavors: GUAVA, DRAGON FRUIT, BOYSENBERRY and the two NEW flavors COCONUT & LYCHEE. All mini variants come in a 7.5oz can, boast a delightful 5.5% ABV, are 70 Calories, GF, Kosher and available for purchase at Target in their Variety 10 pack at a price of $18.99 and their Guava 6 pack or Coconut 6 pack for $11.99. Passion Tree minis can be found at all Target stores in California, New York, Florida, Texas and Illinois. Passion Tree celebrated with launch events at some of these cities as well, introducing the game-changing products to many excited drinkers before it hit stores. Store locators can be found at drinkpassiontree.com.

About Passion Tree

Photo Credit: Passion Tree

Passion Tree is a revolutionary brand from SoCal that has redefined the landscape of hard seltzer. Founded by three visionary friends driven by a quest for a delicious and sustainable beverage, Passion Tree sets itself apart with its quest for innovation, exotic flavors, unique brewing process involving cold-brewed fermented sugar cane, a signature light carbonation and Gluten Free & Kosher certified, creating a truly exceptional seltzer experience accessible to all. Committed to making a positive impact, Passion Tree plants a tree for every case of their seltzer sold in partnership with Eden Reforestation Projects – over 52,000 trees planted already. With a strong focus on quality, innovation, and environmental stewardship, Passion Tree is at the forefront of the industry, combining great taste and innovation with a sustainable mission.

For more information visit drinkpassiontree.com & follow @PassionTree on Instagram.


About the Creator

Carlos Lacayo

I love to write about everything from restaurants, people and events that interest me as well as entertainment, pop culture and health and wellness. Your support or tip means the world to me as a writer! Give me a follow on Instagram.

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