Habits that made you a Millionaire

ladies and gentlemen if i could watch a

video

seven years ago on what it takes to be a

multi-millionaire

this video would be it now there's a lot

of fluff out there on the internet but

here is my honest advice on what's

helped me get the 10 million dollars to

my name

by the age of 21. and by the way that's

not net worth that's liquid

between my investments and my cash

reserves now over the last seven years i

have been

immersed in the world of

self-development and over the last five

years of running my business

i've tried absolutely everything under

the sun and today i'm gonna share

the most powerful seven habits with you

and i think

there's gonna be quite a few in here

that are gonna shock you now the first

habit that made me a multi-millionaire

by the age

of 21 is reading and i know this sounds

super cliche trust me we're about to get

on to some ones that

will shock you but honestly if there's

one thing that i can credit to my

success

it's the fact that from the year of 2014

to 2017

i read a book every single week

knowledge because ladies and gentlemen

in my opinion there is no

medium that's as powerful on earth as

books and by the way i don't care who

you are you should be reading and i

don't care

what medium you read and you know

there's some people who prefer

audiobooks these days for me personally

it goes in through one ear

and straight out to the other and i

don't care where you get your books from

i remember back in 2016 i would also

used to vlog sundays when i would go to

brixton book mongers

in london which was my favorite book

store because rather than buying

something at waterstones for 15 pounds

i could get something used that barely

didn't even look like it was used

for two three pounds at bricks and

bookmongers and if you can't even afford

to spend

two three pounds on a book just borrow

one from a friend or go to the library

because one of the most powerful things

i actually found about reading

at that time you know when you haven't i

guess in the material world you haven't

accrued

an insane amount of success or because

one of the most powerful things about

reading at that time or at that stage of

my self-development was the fact that i

had what's known as zen beginner's mind

you know for me everything was new and i

didn't have any ego attached to

executing on the stuff that i was

learning about right

a book would tell me hey meditate so i

started meditating a book would tell me

hey

start journaling so i started doing that

a book would tell me you know to do

these

self-development tricks and i would just

execute you know without really thinking

whereas

unfortunately one of the things that i

think still gets in my way to this day

when it comes to reading is my ego right

because i'll read a book and i'm more

selective about what i choose which i

guess is a good thing as well

because you know i pick out the bits

that i resonate with and i think would

slot well into my life whereas back then

when i first started reading

for me it was just like okay book says

do this so

just execute almost like uh blindfully

execute and and look if you pick the

right books

that strategy can be extremely powerful

so that is habit number one i don't care

how you read

but when you are first getting started

on your business your entrepreneurial or

maybe even just your career path

you have to read books to me that's a

non-negotiable now there might be times

later down line this year an example of

it

you know where you don't really read

that much because you know exactly what

you need to do you know exactly what you

need to execute on

and you're in a phase of your life where

it's more about doing rather than

learning

now the second habit that i want to talk

about was getting into routine

of acquiring a high income skill now my

first ever business

was flipping instagram accounts and

through this process i learned not only

social media growth but also copywriting

so i'm actually gonna get tristan put up

on the screen there's an account called

focus the norm

like fc uk because obviously i couldn't

use that actual word uh and if you look

back

right from the beginning all the way to

i'd say probably

20 posts uh before they kind of stopped

posting that was me

like i wrote that that was my account

back in 2014 and that account

the way that i got into flipping

instagram accounts with someone messaged

me offering to buy it and eventually i

sold that account but that was only

later downline and

through that world i got added into

telegram groups and

started this whole process of buying

flipping accounts selling promotions et

cetera et cetera

and it was very short-lived that

business only lasts around nine months

but my point is through that business i

learned

copywriting so if you guys ever wonder

why i'm such a good copywriter as i said

go look

at that account and go look at 2014 and

that's a 14 year old e-man

copyrangers and by the way that ties

into habit number one of reading books

because i was reading books expanding my

vocabulary you know and you know on

evernote i had my little

lexicon library where i would write down

new words that i was learning and then i

was learning a high income skill in

terms of copywriting social media growth

and as i said after that business

finished i actually ended up learning

videography in 2016 and that's how i got

my first

social media marketing client and that

was back in 2016 and for the next 18

months

my agency was exclusively a creative

agency you know these days for the past

three years we're an advertising agency

we made the pivot in early 2018

but really what i'm trying to get at

here is hopefully you can see how those

three skills copyright

social media growth and then also uh

creative stuff right so learning photo

and video

those three high income skills came

together to form my creative agency and

that's how i was a 17 year old pulling

in

25 000 months from my agency it was me

marrying those three skills up and

really all i can say to you is is even

if you don't know how a high income

skill will help you in the future

just learn it regardless you know one

thing i wish i had learned was

coding you know if i could go back

that's one high income skill that i

would learn because as i said when i was

a 14 year old running that instagram

account

and really for me that was just

cathartic right because i never really

fit in in school so that was a way for

me to almost have like a

diary for myself and connect with people

who i resonated with even though you

know i said like

i wasn't public or anything like it was

all under that account so as i said at

that time i never could have thought

that that would

aid me seven years later running an

advertising agency like

you know you never really know these

things which is why if you're just

getting started with your career your

business whatever it may be

learn these high income skills because i

guarantee they're going to be useful

later down the line now speaking of high

income skills i just want to go ahead

and remind you that down below there's

actually a link to my free

facebook group now bear in mind we are

extremely selective of who we let into

this group so it's only for

existing agency owners but if you're an

agency owner and you want to speak with

me

once a week i go live every thursday and

in fact last thursday my cmo danny

went live because i've been very busy

with work recently another thing that we

did was actually got one of my

performance marketers luis at my agency

to type up a six-page report on what

we're doing at our agency

to combat the ios updates and we just

gave that away entirely for free

within the facebook group so just a

heads up that link is in the description

if you want to hone in your high income

skills

and really sharpen the saw as an agency

owner now the third habit

that made me a multi-millionaire by 21

is building an abundance mindset

because the thing is most people haven't

prepared their vessel as in yourself

for the blessings that are going to come

their way or could come their way

because here's the issue you may have

your foot on the gas but you also have

your foot

on the brake at the same time you are

your biggest enemy in the and the issue

is that most of the time this isn't even

conscious to you and this is really

where going back to habit number one the

books

help a lot because you know if you look

in movies uh you know wealthy people are

made out to be

evil you know uh

wealthy people look like they've stepped

on other people's heads to get to where

they need to be

and you know sometimes this is the case

right also the other thing i find is it

depends industry to industry but for the

most part

right and i've also find that sometimes

this can be the case with old money you

know where it's passed down money like

they haven't earned it themselves

but honestly pretty much everyone i've

met who has made their own money

right who is self-made they understand

that money is simply a transfer

of value right that's that's what money

is so if you're an entrepreneur if

you're a business owner you've developed

a product or service and the thing is in

order to build a successful business

you have to provide value to the market

so that's just a little side tangent

really just to say that most of the

condition that you're given maybe even

in college or

school or by your friends is that you

know rich people are evil or

you know they have to uh sacrifice their

ethics to get there that's not the case

i

i found personally with self-made

entrepreneurs and that might be

something that's looping

in your mind and holding you back but

it's unconscious

have you ever noticed how some people

work so so hard yet they don't seem to

get results and there's some people who

it almost looks as if it's effortless

for them it's because the people that

work hard and don't yield results

usually it's simply down to the fact

that they haven't done the internal work

they don't believe that they're worthy

of wealth and a lot of times they don't

believe that there's an abundance of

wealth out there and ladies and gents

this isn't some raw

motivational stuff it really comes down

to you attract what you are and

and if you haven't already i implore you

to look into quantum physics and

you know i'm not talking about like some

uh the book the secret you know just

very

shallow surface level stuff try to

challenge yourself and read books

like reality trans surfing which can be

quite a quite a heavy hitter i read that

book when i was 15 and it was

life-changing speaking of life changing

the next habit is meditating every

single day

i honestly believe that half of building

wealth is maintaining emotional

homeostasis

right that you can maintain and manage

your emotions through thick and thin and

you know even if you look at the

cryptocurrency market or the stock

market

really all it is to me is a transfer of

emotion

right one person makes money the other

person loses money

and all it is is who can have the best

long-term view of the market obviously

number one but number two who can

control their emotions the best

simple as and meditation is simply

observing your thoughts when you

meditate you also start to realize

why you do certain things and you start

to understand that your thoughts are not

you

right so i said when you meditate you'll

start to realize like

things that you eat why do you eat them

what's the trigger for it you start to

realize that habits that you have

why are those habits right you start to

understand uh even in terms of like your

spending habits

right you'll start to realize that you

do things or say things or

act in certain ways right and it's not

conscious it's unconscious

and you start to realize what are the

triggers that are causing that

and what's the deeper reason behind why

you do what you do and

and by the way as i said i'm not talking

about some motivational jargon i'm

literally talking about like

what is the trigger let's say when you

have a good month in your business

and you find a way to spend all of it

like why do you do that by the way guys

we all have things to work on

substance conscious not conscious and

meditating for seven years has really

helped me hone that in so quite simply

if you want to have a wealthy life you

need to be in control of your motion

and your thoughts meditation is key the

fifth habit is stacking

high value skills now notice there's a

difference between high value and high

income skills

a high income skill is things like i

talked about you know copywriting sales

um uh learning uh content creation um

things that i talked about before

programming these are all high income

skills these are things that you can get

compensated for

as a service provider or as an

entrepreneur even in your career

very generously for but the thing is

about those they're quite easy to

quantify and they're quite visceral

right when i say high value skills i'm

talking about something that's still so

important

but you don't necessarily get paid

directly for it let me give you an

example

for me over the years and really i can

credit in terms of business i can credit

probably around 70 of my success

honestly to my team and i'm not saying

that because it's a nice thing to do

like genuinely like

as long you guys know i have multiple

businesses and i don't recommend that

for everyone and if i didn't have the

senior people

by my side so for example at my agency

that's danny my cmo

and my education company that's kieran

and my software company which i've been

working on for a long time and

you guys will find out about that soon

enough i'm sure that's the only business

where i have a business partner

i could not manage like if i didn't have

these people in place i would have to

choose just one there's no human on

earth

that can manage that much complexity

without having someone

in a senior position who can run a lot

of the company in the day-to-day

operations for them so that's an example

right there of a high value skill

i'm incredibly incredibly good at going

out there

finding convincing attracting talent and

then also keeping them with me

for years and years and years because of

the mission and my companies because of

the compensation because of the

performance bonuses a whole myriad of

different reasons but that is a

high value skill it's not something that

i necessarily

get paid for directly but it's probably

been the biggest reason for my success

in my businesses honestly i can give you

another example of a high value skill

and that is accounting and managing cash

flow as i said that's not something you

get paid for

or compensate for directly but between

my businesses if i couldn't manage cash

flow if i couldn't

do my own accounting even though i have

a very expensive bookkeeper and

accountant if i couldn't read my own p

l if i couldn't understand my cash flow

if i could understand for some of my

businesses

what our run rate is as i said my agency

is my cashflow business the thing that

pays for my lifestyle

and also lets me put a lot of money into

my investment portfolio

but my other businesses have literally

millions

of r d costs associated to them and i

don't see that flip over

in revenue for years so i need to

understand things like what is my run

rate with these businesses

how long can i pour money into research

and development before we can start

recouping some of that money that's a

concept that i need to understand

very very well and my e-commerce brand

gadget like

when i order a new stock for our eyewear

the gadget g1 the blue light blockers

it takes three months just to restock if

i want to develop a new model and then

stock it it takes five months

so cash flow is extremely important in a

business like that but as i said you

need to focus on these high

value skills after you build the high

income skills the high income skills

come first because you need to get paid

you need to bring revenue and you need

to make money and then later you build

up a habit

of collecting all of these high value

skills that are going to serve you more

long term

the next habit that i want to talk about

is focus on character

rather than income over the last five

years i've always

thought who do i need to become in order

to make the sort of money that i want to

make

not what uh tactic or trick or this or

that

do i need to uh do i need to implement

to help my business grow because

that stuff all comes naturally like that

stuff will come to you when you focus on

the character

and let me give you an example right

here of how i definitely shot myself in

the foot over the last five years

and i think this has a lot to do with

obviously my age you know

making a lot of money very early on

especially after you drop out of high

school especially after like what i went

through in high school

especially with the amount of people

berating me like making fun like high

school was not exactly

middle school in high school was

definitely not a fun place for me to be

so between that and dropping on my high

school for sure

i had a chip on my shoulder and once

again this is where the meditation ties

in

i think if i had less of an ego over the

past five years and i think really

i think really it's only been like

probably the last year maybe a year and

a half where i've

really dialed in my ego and i've really

been able to make good

long-term choices and really remove my

ego

from a lot of decisions i'm making and i

know some people might look at my

youtube or instagram and be like oh

you're very egotistical you share this

and

guys that's that's me sharing i also

shared when i was 15 years old and broke

and and and going to the gym and filming

me in the gym and talking about

my workout routine and then meditation

and in 2016 my goal to make 15 000

pounds that year and how i was so far

off but i was visualizing and like

go back to 2016 you can watch my videos

like that was me authentically sharing

and then i feel as though

probably between like 2017 to like early

2020 a lot of that was just

yes sharing but a lot of it was ego

based as well and the thing is when you

make

decisions based on ego and honestly i

think that held me back for so long

until probably the last year year and a

half ago and the reason i say this is

because i want to make it clear that

you might have like you you may think

that to get from where you are to the

next point of your business

you have to do you know there's some

trick or tactic or this or that

or strategy that you need to implement

in your business a lot of times it's a

character treat that you need to develop

and i know for example for me to go from

10 million to 25 million to my name

after tax and that's my next target to

do that by 25

i know some things are really important

for me is punctuality i'm a person who's

notoriously late

uh takes weeks and weeks to respond

unless it's slack and it's my team or my

clients and i know for me to go to where

i am right now to where i need to get to

i'm really gonna have to work on my

punctuality because at the day yes i'm

busy i'm extremely busy but that's not

that's no excuse

when you're not punctual you're breaking

a promise to yourself as well as the

other person that you're holding up when

you're not punctual

you at the end of the day you're

breaking a promise to yourself another

thing that i'm gonna have to work on and

i've talked about this slightly already

is humility as much as especially i feel

the last year i've done a lot of work on

that

there's still a hell of a lot of a way

to go and i know as i said that comes

with age as well

and the last thing is gratitude i feel

that's something that i've really

lost over the last two three years

sometimes things can feel so stale

i become so numb to certain things but

gratitude if i want to get to that next

point in my life

that's something i'm going to need to

work on so ladies and gentlemen you

might be watching me right now and going

you know this person's a few steps ahead

of where i am right now

but you can see even in my position i'm

already looking the next goal and not

thinking

what tactical you know what tactic or

strategy or this or that doing

because that's going to come naturally

right that's how you usually find is the

easy bit

when you work on your character and you

work on yourself that's 80 equation

because then you're in a good place and

i find that the star is just naturally

in line and things

come to you and you're ready for it so

always focus on who you need to become

in order to reach your goals not on what

tactic or trick to use

the last habit that helped me become a

multi-millionaire by the age of 21 was

investing

honestly i can't stress this enough to

you get in the habit of investing as

soon as you can

even if it's just 50 a month and by the

way everyone i don't care what you say

everyone has 50 a month as long as

you're an adult and you have income

because ladies and gentlemen it

compounds in ways you couldn't even

imagine now

now i made a lot of mistakes along my

journey but the one thing that i did

well was by the age of 21

having a few million to my name pretty

much after tax but really what took me

from a few million at the age of 20

to a deca millionaire by the age of 21

was investing

and honestly i think that if i start

investing at 18 rather than 20

because of you know the nature of my

cash flow business as well as the fact

that my other businesses

even though i'm plowing so much money

into r d and i will see that flip over

in revenue one day

or very soon actually luckily those

businesses are still self-sustaining

so like they're at a break even or a

slight profit but as i said if i had to

start investing because i have a good

cash flow business at the age of 18

rather than 20

i think i'd probably have an extra i

want to see maybe five

five to 20 million dollars to my name at

the age of 21 which is nuts

wow and guys to me honestly i think that

investing is the only true

passive income out there honestly as as

much as people want to state you know as

passive income this that yes it may be

passive but you need to understand that

um you know entropy will always kick in

and you know i've even seen it like

you know people talk about affiliate

marketing all the time is passive income

and there's and there's literally

software's out there that pay me 15

grand a month

and i've seen in the space of year how

it can go from 15 to eight you know to

me i don't care but if it was my only

income

losing half my income in the space of a

year because i haven't talked about a

software that much recently like

that would sting and to me that's not

real passive income real passive income

is your

investments and seeing that kind of very

slowly grow and compound

year on year on year another really

beautiful thing about investing

is it keeps your lifestyle in check

because the thing is for me there was no

real

lifestyle difference when my agency went

from 30 grand a month

to 100 grand a month right like it's

almost and you get a stage where you're

almost like

cool of course i can scale up this

business more but like what does that

tangibly do for me and now that

over the space over the space of last

year i've gone heavy into investing

for me now i literally take depending on

the month and the state of the

businesses anywhere from

50 to 70 of my income and i put that

into investments

and to me that's exciting to see my part

grow and as i said for me personally

you know the number that i feel as

though at that point i'd be like i can

not only retire but

retire and live a balder lifestyle and

literally live and literally spend like

four times as much money as i spend now

probably five or six times as much money

as i spend now would be if my investment

portfolio got to 25 million by the age

of 25

which is my next goal so for you if you

can start to plan out and by the way i

remember i was 16 and i read

money mass of the game and my my you

know my goal

uh amount that i needed was actually two

million dollars and that was the

amount that i needed not for like my

most extravagant lifestyle but like uh

my very good con i forget what tony

actually said in the book but for my

very good comfortable lifestyle and i've

done pretty much five times that amount

by the age of 21

right so for you maybe your amount is

literally i just need to get to a

million dollars in my investment

portfolio and there we go there's my

life paid for

basically for the rest of my life

through my investments and then anything

i make for my businesses

then i live off of and that's kind of

the cool bit of where i've gone to now

yes i have my businesses and my

investment stuff i don't it's not like i

keep the principal and then

any of the additional income i make from

it i take out and i live off of no

i just know how much my investment

portfolio makes me monthly

and now that has actually become my

budget and i've actually like really

enjoyed

budgeting like that's it's been

incredible because it also gives me way

more gratitude in my life and it's

i don't know you just have more

appreciation for things when you have

like a budget

and you know you don't go to a

restaurant you don't go to shop and your

budget is infinite because you've gone

to a point where you make so much money

that

basically there's no there's not much

that's out of your reach financially but

as much as i say all of this the

main focus that you should have is to

get to ten thousand a month before you

get to you know

until you get to ten thousand a month

you shouldn't really be focusing on

investing or thinking that investing is

going to get you to where you want to

get to

definitely get in the habit of just

putting it you know a dollar cost

averaging just a small amount

each month into you know any sort of

asset class whatever it is that you want

but you have to build up your business

first your business is going to make you

rich but your investments will make you

wealthy

long-term and also understand that it is

far easier

to go from let's say 10k a month with

your business to 30k a month in your

business

than to have that same growth through

your investment portfolio like that

could take you a decade

right so also understand your business

should always come first it's always the

most important thing

and and you might get to stage where i

am right now where honestly for me my

investment portfolio is my most

important thing like it's my like i'd

say for me it's definitely my biggest

asset ladies and gentlemen those are

seven habits that made me a

multi-millionaire

by the age of 21.