Edutainment Videos on TikTok

TikTok is not only a platform for viral dances and funny memes, but also a place where you can learn new things and share your knowledge with millions of users. Whether you want to teach a language, a skill, a subject, or a hobby, you can create engaging and informative videos that educate and entertain your audience.

But how do you make sure that your content stands out from the crowd and delivers your message effectively? In this article, we will give you some tips and tricks on how to create great edutainment videos on TikTok.

If you're creating "edutainment" videos -- educational and entertainment videos-- it's important to make sure that the information you're conveying is digestible and interesting enough to retain. Here are some tips to help you create compelling educational content.

Short and Sweet is the Key for Videos on TikTok

While you can now make videos up to 3 minutes long, How to Make Shorter Videos on TikTok explains why it's important to keep it sort and sweet. You'll also get tips on how to squeeze more info into a shorter video.

If you spill all your beans in one video, the viewer may not retain the information. Break down your lessons/message into micro bite-sized pieces. For example, if you had a 5-minute speech with an intro, 3 bullet points and a conclusion, you could make that 3 separate videos: one for each point you want to make.

Break it down: Complex information can be overwhelming for viewers, so it's important to break it down into digestible chunks. Divide your content into sections and focus on one topic at a time.

Use visuals: Visual aids like diagrams, infographics, and animations can help viewers understand complex information. Use these to explain difficult concepts in an easy-to-understand way.

Use storytelling: People remember stories better than facts and figures. Use storytelling techniques to convey your message and make your content more engaging.

Be entertaining: Educational content doesn't have to be dry and boring. Use humor, interesting anecdotes, and engaging visuals to keep viewers entertained and engaged.

Check out this article for even more ideas on How to Create Engaging Content. This talks about Travel on TikTok but can spur ideas for you, too.

For ideas on how to create a theme for the videos on your channel, check out How Can a Travel Agent Use TikTok (yes, I know, the ideas and examples are industry-specific, but you may be inspired by some of the ideas to create for your own industry).

Compartmentalize the Information

Compartmentalize the information by making a mind map of your topic and break it into subtopics, and keep drilling down until you have a great map of all your ideas for short videos. Try Coggle for a fun way to do a mind map on the computer instead of with colored markers and paper.

You can also use questions to help break down the information. Instead of spewing lots of facts, choose one question to organize the small bite of information around.

Transitions also help organize the information and alert you that you might be taking too much to chew at once. Transitions connect information smoothly, so the audience can better follow you.

Examples of Edutainment Channels on TikTok

@loicsuberville teaches French but not in an intense way. He's more making fun of French, English, and a little bit Spanish, as well. He uses skits to illustrate the differences between the languages and they are hilarious! He has over 2.6 million followers which is insane considering the topic. As a nerdy linguist, I find it funny, apparently other humans think so, too. This is an example of taking learning language and breaking it down into micro bite-sized, one-word-at-a-time lessons.

Jimmy Knowles whose TikTok handle is @Jimmyonrelationships does classy skits (ok, a little dorky with wearing a wig to play his wife/girlfriend) about relationship advice. He's not a coach or therapist, he's just passionate about helping with tools for healthy conversations about autism needs, narcissism, and other relationship dynamics. The skits are entertaining and consistent, and the advice is solid. While not humorous, the lessons do hit home. The skits are entertaining and memorable.

@jordan_the_stallion8 has a Fast Food Secrets Club where he gives away the so-called secret recipes of fast food restaurants. His channel is a great example of storytelling because instead of just reciting or showing how to do a recipe, he tells a story about how the restaurant treated him and claims this incited him to give away their secret recipe.

Edutainment videos on TikTok are a great way to share your passion and expertise with a large and diverse audience. By following these tips, you can create content that is short and sweet, breaks down complex information, uses visuals and storytelling, and is entertaining and engaging. Now that you know how to create great edutainment videos on TikTok, what are you waiting for? Grab your phone, open the app, and start creating!

A portion of this story was written by chatGPT.