Adam Wilson
Bio
Adam Wilson comes with an experience of 12+ years in the IT industry. As a Customer Success Manager, he has been researching and trying to understand the customers’ behavior in different scenarios.
Stories (72/0)
Crazy Egg vs. Hotjar vs. FullStory: Choosing The Best Behavior Analytics Tool For Small Businesses
Behavior analytics tools help you track your users on your properties (website, app) and collect data that will help you draw actionable insights. Those actionable insights will get you the four crucial things that small to medium-sized businesses and solopreneurs need the most:
By Adam Wilsonabout a year ago in Education
User Behavior Analytics: Hotjar vs Lucky Orange vs Webmaxy
Talk about user behavior analytics and 3 names are sure to pop up: Hotjar, Lucky Orange and Webmaxy. Each of these solutions has been designed to improve your understanding of the users’ behavior. Each can drastically improve the overall customer experience—deemed the top priority for growth by 87 percent of global business leaders.
By Adam Wilsonabout a year ago in Education
How to track user activity on your website
Every business wants to improve its conversion rates. For increasing your conversion rates, you need to attract the right kind of audience. However, doing just that is not enough if your audience is not taking the desired action on your website such as reading a post, or submitting a form.
By Adam Wilsonabout a year ago in Education
The Complete Guide To A/B Testing In Marketing
What is A/B Testing? A/B testing in marketing, also known as split testing, is an invaluable tool for growth hacking. It is an experiment where the subject is given choices and asked to choose. These variations, known as A and B, are presented to users at random.
By Adam Wilsonabout a year ago in Education
5 Steps to Build a Customer Experience Strategy
Unless you are Steve Jobs, your digital enterprise most probably resembles a rival’s business very closely. Both businesses share a common model, aim at the same demographic, have the same revenue stream, and offer almost identical products.
By Adam Wilsonabout a year ago in Education