Let’s picture this. You had a meeting with a client in a beautiful hotel in the middle of Manhattan. Just after the meeting, you decide to take a picture of the city from a window. A beautiful aerial shot of the city. “Perfect for Instagram,” you say. You put your favorite preset on it and publish it on Instagram with a bunch of hashtags while going down to the lobby in the elevator.
If you have an Instagram account, you may have noticed that the number of interactions on your content and profile may have dropped significantly recently. Most articles and videos about social media talk about that right now. On Reddit, every post about Instagram and social media is something like ‘I have 9k followers, and I used to get 3k likes per picture, but now I only get 200, what happened and how can I get as many likes as I used to?’
People dream of growing their Instagram to 1,000 followers in a matter of days. As if — once those 1,000 followers are reached — their account will just expand and get recommended by users and Instagram itself.
Also known as the Pareto Principle, the 80/20 rule suggests that 20% of your activities contribute to 80% of your results.
Getting famous on social media has become a norm today! Admit it or not, almost every one of us dreams of celebrity-like fame and fortune. Be it a brand, fashion blogger, startup, or a music fan; everyone is looking for ways to get noticed online. That said, here are the seven pro tips I found the best to expand your following and get your name out on social media platforms.
Facebook. It’s the go-to social medial platform for millions of working American's and people around the world. But you never know what your “friends” at work are using your Facebook data for. That especially goes for your leadership and management friends at work. The morale of the story is that you need to be careful of who you befriend on facebook. Many supervisors have two facebook accounts, although that is not permitted, so that they can use one to spy on people at work and the other as their official facebook for friends and family.
We live in a world where it seems like everyone is trying to make a name for themselves as an online personality, or influencer, if you will. In that regard, the two main questions people ask Google are, “How Can I Become Instagram famous?” and, “How Can I Make Popular YouTube Videos?” To learn the answer, you can either scroll through and read the eleven billion results or you can take the lead from a savvy teenager.
Doesn't matter if you're a serious content creator or just a hobby haiku author, the following tips will help you make the most of your experience on Twitter without having to rewrite the same content all the time.
There is no doubt that the digital marketplace is booming. Nowadays, people go to bed on their social media platforms, and the first thing they do upon waking up is log back on. If your company isn't taking advantage of everything the internet and social media has to offer, then you are losing business. Have no fear. It is never too late to make changes to ensure your line of work is keeping up with the ever-changing realms of technology. Here are a few reasons why a strong online presence will help your trade.
"Crossing the Chasm" - Many professionals and business owners have told me that they hardly go on LinkedIn because they aren't looking for a job. This is understandable because most of us cannot look at new technology and instinctively know how to use or capitalize it - we are on the other side of "the chasm". In 1991, Geoffrey Moore wrote the Crossing the Chasm marketing book, about selling high tech products to mainstream people. Most people can't just look at a spreadsheet, for example, and immediately know how to use it to grow their businesses.
As a small business owner in Orchard Park or anywhere for that matter, you are probably more than aware of the need to have your business on Facebook. With its 2+ billion users, it is the place that you need to be and the place that your business needs to be.