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7 Proven Strategies to Boost Your Medium Article Read Count

How to Get More Views and Engagement on Your Medium Stories

By Soumen AttaPublished about a year ago 6 min read
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7 Proven Strategies to Boost Your Medium Article Read Count
Photo by Roman Kraft on Unsplash

Medium is a popular online platform that allows writers to share their content with a wider audience. While the platform offers a great opportunity to showcase your writing skills and expertise, getting your articles noticed can be a challenge. With so much content available on Medium, it’s important to know how to stand out from the crowd and attract readers to your articles.

In this blog, we’ll explore seven proven strategies to boost your Medium article read count. Whether you’re new to the platform or a seasoned writer, these tips will help you increase your visibility, build your audience, and establish yourself as a top writer on Medium. From optimizing your headlines to engaging with your readers, we’ll cover everything you need to know to make your articles shine on Medium. So, let’s get started!

1. Write engaging and high-quality content

Your content is the foundation of your success on Medium. To make your articles stand out, it’s important to put in the effort to write well-researched, informative, and engaging content. Make sure your articles provide value to the reader by addressing a specific problem, sharing a new perspective, or offering actionable advice. Use storytelling techniques and examples to make your content relatable and memorable. Finally, proofread and edit your articles thoroughly to ensure they are error-free and easy to read. By investing time and energy into creating high-quality content, you’ll be more likely to attract and retain readers on Medium.

2. Promote your articles on social media

Social media can be a powerful tool for increasing the visibility of your Medium articles. To maximize your reach, share your articles on your social media profiles and pages. Be sure to include eye-catching images or videos, and write engaging captions that encourage people to click through to your article. In addition, join relevant groups and communities on social media that are related to your niche or topic. Participate in discussions and share your articles with the group members, but be mindful of the community guidelines and avoid spamming. Lastly, consider collaborating with other writers or influencers in your industry to amplify your reach and gain new followers. By promoting your articles on social media, you can reach a wider audience and attract more readers to your Medium articles.

3. Optimize your headlines

Your headline is the first thing that readers see when they come across your Medium story. It’s essential to make it attention-grabbing and accurately reflect the content of your story. A well-crafted headline can significantly increase your click-through rate and attract more readers to your article. To optimize your headlines, use tools like CoSchedule’s Headline Analyzer or EMV headline analyzer to test the effectiveness of your headlines. These tools analyze the emotional value, power words, and length of your headline, and provide recommendations on how to improve it. In addition, consider using numbers, questions, or strong adjectives in your headlines to make them more compelling. Finally, make sure your headline accurately reflects the content of your article. Avoid clickbait headlines that promise something that your article doesn’t deliver. By optimizing your headlines, you can make your Medium articles more appealing to readers and increase your read count.

4. Use relevant tags

Tags are a great way to make your Medium articles more discoverable and reach a wider audience. When you add relevant tags to your articles, you make it easier for readers to find your content when they search for specific topics or keywords. To make the most of your tags, choose tags that accurately reflect the content of your article and use up to five tags that are most relevant. Consider using both broad and specific tags to increase your chances of being discovered by readers who are interested in your topic. In addition, research popular tags in your niche or industry and use them to reach a wider audience. Finally, avoid using irrelevant or spammy tags that don’t reflect the content of your article. By using relevant tags, you can improve the discoverability of your Medium articles and attract more readers to your content.

5. Publish high-quality content consistently

Publishing new content on a regular basis is a great way to keep your readers engaged and interested in your writing. It also helps you establish a consistent publishing schedule that your readers can look forward to. However, it’s important to prioritize quality over quantity when it comes to publishing. Rather than churning out mediocre articles, focus on creating high-quality content that provides value to your readers. This may mean posting less frequently, but it will ultimately help you build a loyal following of engaged readers who appreciate the time and effort you put into your articles. To stay on track with your publishing schedule, create an editorial calendar and plan your articles in advance. This will help you stay organized and avoid writer’s block. By consistently publishing high-quality content, you can keep your readers engaged and establish yourself as a top writer on Medium.

6. Engage with your readers

Engaging with your readers is crucial for building a relationship with them and establishing a loyal following. Responding to comments and messages, and acknowledging feedback and suggestions can help you foster a sense of community around your writing. When readers feel heard and appreciated, they are more likely to return to your Medium profile and read your future articles. In addition to responding to comments, you can also engage with your readers through social media and email newsletters. Encourage your readers to connect with you on social media or sign up for your newsletter to stay up-to-date on your latest articles and projects. Finally, consider hosting Q&A sessions or live streams where you can interact with your readers and answer their questions in real time. By engaging with your readers, you can build a loyal following and establish yourself as a trustworthy and approachable writer on Medium.

7. Collaborate with other writers

Collaborating with other writers can be a powerful way to expand your reach, increase your visibility, and attract new readers to your Medium articles. By working with other writers, you can tap into their audience and gain exposure to new readers who may not have discovered your writing otherwise. There are several ways to collaborate with other writers, such as co-authoring articles, hosting joint webinars or podcasts, or writing guest posts for other blogs or publications. When collaborating, choose writers who share your interests or writing style and who have a similar audience to yours. This will help you create content that resonates with their readers and drives traffic back to your Medium profile. In addition, be sure to promote your collaborations on social media and in your Medium articles to maximize their visibility. By collaborating with other writers, you can expand your reach, establish yourself as a thought leader in your niche, and attract new readers to your Medium profile.

Read more stories written by the author of this story from the following link:

In conclusion, boosting your Medium article read count requires a combination of strategic planning and consistent effort. By implementing the seven proven strategies discussed in this article, you can increase the visibility of your Medium articles, attract new readers to your profile, and establish yourself as a top writer in your niche. Whether it’s optimizing your headlines, using relevant tags, engaging with your readers, or collaborating with other writers, each of these strategies plays an important role in growing your Medium audience. By focusing on creating high-quality content, building relationships with your readers, and experimenting with different promotion strategies, you can take your Medium writing to the next level and achieve greater success on the platform. So don’t be afraid to try new things, stay consistent, and above all, keep writing and publishing content that provides value to your readers. With time and effort, you can achieve your goals and build a thriving presence on Medium.

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About the Creator

Soumen Atta

Dr. Soumen Atta, Ph.D. is an Assistant Professor in the Center for Information Technologies and Applied Mathematics, School of Engineering and Management at the University of Nova Gorica, Vipava, Slovenia. https://www.soumenatta.com/

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