Billion dollar Ghee market, Why Bilona Ghee (A2 Ghee) So Expensive.

Bilona is clarified butter but hand Charmed using a certain type of wooden beater called a Bilona and made from the milk of South Asian cow breeds. In general Bilona ghee is more expensive than traditional butter and in India ghee made this way can cost over three times as much as factory-making but there are plenty willing to pay the price. So why is this ghee risen to the top and why is it so expensive ghee is a staple of South Asian cooking. It's commonly eaten on chapati,lentils, rice and more. Because of the clarification process, Ghees flavor is nuttier and more concentrated than butter but aside from taste there are practical reasons to choose ghee over butter,Without any milk solids ghee can be stored for a longer time without spoiling plus it has a higher smoke point than butter which means it's better suited for cooking at high Temperature. Making this nutty nutritious ghee requires time, specialized equipment and happy cows, Rajasthan India whereas most butter is made by churning cream this type of ghee is made like cheese by separating curds from Milk, The cream method is mechanized and is what's used commercially to make a lot of ghee quickly whereas the Bilona method is done completely by hand. It takes 30 hours to produce just one kilogram of Ghee, good ghee requires a good pod,the perfect pot is important because the entire process from raw milk to ghee takes place inside it. Then after heating the milk from morning to night and then letting it cool until the next day, You add a starter to the milk to jump start the curdling process(approx. 45 degrees Celsius). The ghee is left to culture fermenting the milk in this way allows the ghee to develop complex flavors which are not commonly found in other types of butter Bilona method is used, a process going back 1000 years ago. After bilona setup done, twist the bologna back and forth to agitate the curd, It only takes around two hours to make a Bilona by hand from shishim wood but you buy one.While the Bilona is in use the wood absorbs oil from the ghee.This helps to preserve the tool and extend its life. After bilona setup done, twist the Bilona back and forth to agitate the curd it takes about an hour of continuous churning to separate the butter from the buttermilk. The results of all that churning is Makhanor cultured butter. To turn it into ghee you have to heat it up again. Boiling the butter clarifies it which means the liquid is separate from the milk. The longer you cooks the ghee the nuttier the aroma and deeper its golden color. It usually takes around one to two hours. What's left in the pot is bilona ghee ready to be Eaten. In 2022 the global ghee Market peaked at 49.2 billion dollars some estimates expect that number to hit 73.5 billion dollars by 2028 and demand for a product like barbish's continues to grow as well even when it can cost around three times as much as the industrial version, that's because his ghee comes from indigenous cows. South Asian breeds popularly known as their sea cows sea cow produces about 10 to 12 liters of milk a day that's half as much as industrial cows, ghee made using barbish's methods from the milk of indigenous cows is often marketed as A2 desi ghee A2 refers to a specific type of protein found in milk beta-casein While milk from Western dairy cows contains both A1 and A2 beta casein but milk from sea cows only contains the A2 protein in researching what this difference means a 2016 study found that A2 milk was easier for people with lactose intolerance to digest. Steps. Stage 1: Boiling A2 Milk Stage 2: Putting Curd in milk Stage 3: Churning of Curd Stage 4: Separate Makkhan and buttermilk Price = ₹1,799/kg Health Benefits of Bilona Ghee Bilona Ghee has more anti-oxidants and vitamins Bilona Ghee has Anti-cancer properties Bilona Ghee Contains essential fatty acids Improve Better cognitive skills and growth Better against inflammation Bilona Ghee Keeps heart healthy Bilona Ghee improves digestive health Recommended in weight loss diet Can bilona ghee taken by lactose intolerant Bilona Ghee Improves eyesight Bilona Ghee has beneficial A2 properties Bilona ghee Improves immunity Conclusion Hand-churned bilona ghee is more beneficial than industrial ghee. It may be costly but tastier than your average machine-generated ghee from raw milk, and if you want to enjoy that rich nutty, creamy taste of true Desi Ghee, you must try bilona ghee once.

By Edwin RutashobyaPublished about a year ago • 3 min read