The Latest PrestaShop Trends to Implement in 2023 (+5 Sophisticated PrestaShop Themes)

The e-commerce industry is still developing quickly. Maintaining competitiveness in the online market requires PrestaShop users to keep up with the most recent website trends. In this post, we will look at some of the website trends like dark mode, micro-interactions, and others that will rule in 2023. What is more, we will provide five PrestaShop themes to illustrate all of these crucial trends.

5 PrestaShop Themes & Trends to Take Into Consideration in 2023

Minimalist Design

A minimalistic website has a precise, understandable, and organized layout. Additionally, it offers a simple, practical, and quick loading experience. Be aware that this does not imply hiding the majority of the data from users. You cannot force them to hunt down the necessary pages on their own.

To be minimalist, information must be presented in a way that allows viewers to discover info about your business and its goals in a flash. With fewer icons and buttons, you avoid overwhelming and confusing users. Such a layout gives your visitors a specific message. It generates confidence and exhibits aesthetics.

When it comes to eCommerce sites, make sure to add the following elements:

• clear and understandable graphics;
• brief texts;
• white space;
• not more than three colors;
• intuitive navigation.

A cluttered website can overwhelm visitors, increase bounce rates, and, most importantly, have a negative impact on your earnings. As a result, visitors will not be thinking about how innovative and outstanding your site is if they cannot find what they want. For this reason, consider turning to a minimalist design if you want to be successful with your online project.

Castle Cosmetic - PrestaShop Responsive Theme

You may be wondering how to make PrestaShop themes. However, you can always download the most high-quality choices from carefully crafted selections. For example, it is an ideal choice from PrestaShop themes for cosmetics-related topics with curated options and an expert outlook. You are free to import the demo with one single click and customize all the installed elements to meet your preferences. As soon as the visitors enter the online project, you can impress them with product carousels and banners. These can encourage them to take action and buy something. In addition to this, you can interact with the international audience, thanks to multi-language and multi-currency support. It is impossible to forget about multiple eCommerce features like an Ajax product search, product comments, a brand list, a special price countdown, and many others.

Main Features:

• Product wishlist and comparison
• Product quick view
• Advanced mega-menu
• Category page
• Fully-responsive design

Buy Now | Demo | Download for Free in MonsterONE

Dark Mode

Due to its many advantages, the dark mode is one of the web design trends for 2023. One of the main reasons for implementing it is the fact it greatly reduces eye strain. It is undoubtedly a major problem for an overwhelming number of people due to their excessive screen time.

The dark mode also gives the site a very contemporary appearance, which is why many people decide to use it. In addition to this, it makes it easier to emphasize particular elements. In general, you should use dark mode because there will be no shortage of low-light user interface options after 2023.

However, keep in mind that adding this element is only the first step since the entire design must be changed to dark mode.

Modern Lamp, Lighting Online Store PrestaShop Themes

Are you looking for a clean and dark design to start selling lights, home decor, interior, and other related items? In this case, we recommend you pay attention to this elegant variant from PrestaShop themes premium. There is no need to worry about how the website-building process will go, even if you have no prior experience running a site. It provides a fast and easy one-click installation and different customization opportunities for those who know nothing about coding. A mega-menu with banners and collection links will make it possible to divide the assortment into categories. With an advanced search, people will get quick and precise results in real-time.

Main Features:

• Product quick view
• Comparison and wishlist integrated
• Product filtering
• Product page design
• Multi-language and multi-currency support

Buy Now | Demo | Download for Free in MonsterONE

Micro-interactions

Web designers have long relied on animations and micro-interactions to add gamification elements to websites and keep users engaged. In 2023, loading animations and 3D illustrations will turn out to be more widely used.

Consider loading animations as an explanation. Small animations that appear on a website or in an app while content loads are referred to as "loading spinners" or “progress indicators.” They have a wide range of applications, including:

• offering visual feedback;
• notifying users that the system is functioning and that the demanded material will be ready shortly:
• making the waiting less annoying.

Organic House Store Prestashop Theme

A fresh and remarkable variant of PrestaShop themes that focuses on readability and smooth user experience. As you can understand, it is a perfect match for those who have an interest in selling organic food. You will get a massive set of functions to make sure your visitors will enjoy interacting with the online store. For instance, there is an Ajax wishlist and search that allows for improving the overall shopping process. There are more features to make sure this ready-made solution stands out in the battle of PrestaShop vs Shopify themes. For instance, you can work with product evaluations, product sliders, grid and list views, and many other options.

Main Features:

• Product quick view
• Banners
• Ajax cart
• RTL support
• Newsletter subscription

Buy Now | Demo | Download for Free in MonsterONE

Bold Typography

Bold typography has recently emerged as a significant trend in web design, and it will definitely keep going. The use of eye-catching text to make an aesthetic appeal on websites is what defines this trend. Designers are using text-based designs to express their ideas rather than having to depend on images, videos, and animations.

Typographic layouts offer a quick and effective means of conveying a message. So, they enable designers to make a point without absorbing the user's attention. These designs also respect the visitor's competence. They acknowledge that well-written text and imaginative organization can be just as captivating as eye-catching visuals.

Stiple - Fashion and Accessories Store PrestaShop Theme

An effective and engaging example of PrestaShop themes for those who desire to promote clothing, cosmetics, and beauty products. It provides strong functionality and eye-catching visual effects that can make this ready-made solution win in the battle of PrestaShop vs WooCommerce themes. Using a marvelous drag-and-drop builder, it will be effortless to personalize various elements and make them look as your soul wants. In other words, you will not experience any issues connected with PrestaShop theme customization. Without a doubt, it has a fully-responsive design that will adjust to different devices and their screen resolutions. Other amazing options include a product comparison, wishlist, quick view, and many others.

Main Features:

• Advanced search
• Advanced filters
• Social media integrations
• Parallax effect
• Mega-menu

Buy Now | Demo | Download for Free in MonsterONE

Personalization

As online personalization spreads, more websites will offer customizable viewing options. 69% of customers, according to data, prefer personalization as long as it is based on information they have knowingly and willingly provided to a business.

Web experiences will be more tailored to the needs and preferences of users by 2023. For example, some web design platforms already enable the customization of a number of site elements. The most common examples are those of sound and dark modes. They ensure ease of access and inclusivity by improving the website's usability for users with various needs.

Leo Neons - Stationery Store PrestaShop Theme

A feature-rich example of PrestaShop themes for stationery online stores that includes everything you need to set up a professional site. You will be ready to showcase all your items and boost your business using a wide variety of valuable elements. It has a well-organized layout that will assist you in structuring the assortment and presenting it effectively. You are free to add different categories, descriptions, prices, and many other details. There are multiple pre-designed pages to share your content. For example, it is possible to turn such options as order status, gift cards, certificates, new products, contacts, and others.

Main Features:

• Multi-currency support
• Multi-language support
• TM Product Search
• Mega-menu
• Multi-color skin supported

Buy Now | Demo | Download for Free in MonsterONE

A Few Words in Conclusion

It is obvious that PrestaShop companies need to keep coming up with new ideas and adapting to the shifting requirements of online customers. Businesses can create a user-friendly and interactive online experience that differentiates them from competitors in the market. In this case, they can adopt the newest trends and set themselves up for future success with the appropriate tactics and tools. Do not forget about premium and free PrestaShop themes that can assist you in this task. Thanks for reading!