This Is How People’s Are Finding What’s Trending: 14 Tools for Topic Inspiration (Part-2)

As we discussed earlier in the part-1 of the article,

Not everything you publish has to be related to a current event but using trending topics strategically will allow you to ride waves of demand in both search and social platforms.

Here are the other Trending Topics of the best sources to help you find out what's trending part-2.

8. Trends.co

Trends.co offers a thorough but easy-to-digest format for understanding new topics across industries. The Trends newsletter breaks down a topic by covering:

-Why it matters.

What the problem is that has created the trend.

-The solution.

-The main players in the space.

-Predictions.

-Opportunities.

-Key lessons.

-Haters (or opposing viewpoints of the trend).

-Additional resources to go deeper on the topic.

There are also several paid features and ways to collaborate with other members in the Trends community, if you want more in-depth research on each topic.

This trending topic tool does the best job of giving context, resources, and adequate background to understand more complex topics.

9. Treendly

This tool identifies itself as the Google Alerts for Google Trends. One of the challenges with Google Trends is that traditionally there hasn't been a great way to subscribe to a specific topic.

Google Trends does offer this functionality now but there are third-party solutions like Treendly that aim to create a better user experience and source from a broader variety of sources beyond Google Trends.

10. Product Hunt Topics

Product Hunt surfaces the latest new (mostly digital) products across industries, and anyone can submit their product.

The PH community then upvotes and reviews them which dictates how well the product ranks on the site.

Product Hunt's Topics allow you to subscribe to a category of products releases which include productivity, developer tools, AI, UX, marketing, design, and IoT, just to name a few.

11. Trendwatchers

Similar to some of the previous trending topic tools, Trendwatchers allows you to follow trends based on a category or keyword.

One of the unique features of Trendwatchers is that they combine trend data with 'blog topic generator' types of functionality.

This allows for a user to both identify what topics are trending and then apply that trend to a well-word smithed (aka clickbait-y) style template.

12. Conference Agendas

One of the best places to identify trending topics is through scouring conference keynote and breakout sessions in your industry.

Conference sessions are mostly led by niche subject matter experts who often are the influencers that surface new or trending topics.

13. Publications' Editorial Calendars

Like the conference agendas, publications' editorial calendars are often design based on seasonal search trends that will resonate with their audience.

As you are assembling your content calendar for next year, use publication editorial calendars to inspire or find trends that you know will peak during seasonal or cultural moments.

14. Trendhunter

Finally, Trendhunter is one of the biggest providers of trend data.

Trendhunter is a media brand that offers free trend data (in the form of articles) and also has several other offerings including custom research, books, public speaking services, events, and more.

Final Words,

As you can see, there is no shortage of trend spotting tools out there!

The best systems for marketers provide the ability to aggregate articles, newsletters, alerts, and moments of inspiration for the build-out of future campaigns.

How will you put these to work for you? Let me know in the comments.!

The End.!

This Is How People's Are Finding What's Trending: 14 Tools for Topic Inspiration (Part-1)

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Sahil Kumar