Household Humidifier Market - Global Industry Analysis, Growth, Share, Size, Trends, and Forecast | Growth Market Reports

The household humidifier market is projected to expand at a high CAGR during the forecast period, 2021–2028. The growth of the market is attributed to rising awareness about the negative impact of dry air, including dry throat, nose irritation, dry cough, sinus congestion, dry skin, and bloody nose.

Humidifier adds moisture to the air and prevents dryness in the environment. Most humidifiers are used in cold places where the rooms have been dried out. Moreover, they help in removal of virus in the surrounding. Humidifiers retain adequate moisture and ensure a secure powered atmosphere by decreasing static energy efficiently. These products helps in reducing the prevalence of chronic obstructive pulmonary disease. A humidifier is a device, primarily an electrical appliance, that increases humidity in a single room or an entire building. Point-of-use humidifiers are commonly used to humidify a single room, while connect of the humidifier to home’s HVAC system provides humidity to the entire house.

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Market Trends, Drivers, Restraints, and Opportunities:

• Growing consumer health awareness across the globe is driving the market growth.
• Declining indoor and outdoor air quality due to rising pollution levels across is boosting the growth of the market.
• Increasing consumer demand for advanced residential products is stimulating the market growth.
• Rising technological advancements is speculated to create lucrative opportunities in the coming years.
• The outbreak of COVID-19 pandemic had drastically slowdown the manufacturing industry. However, the market is expected to recover till mid-2021.

Household Humidifiers Market Segment Insights:

Portable Segment to account a large market share

On the basis of products, the market is divided into portable and whole-house. The portable segment is further divided into ultrasonic, cool mist, and warm mist. The warm mist sub-segment led the market share owing to its better protection ability against bacteria and mould. The ultrasonic segment accounted for a considerable share of the market owing to its affordability and better energy-efficiency. On the other hand, the portable segment accounted for more than 90% in terms of revenue. Portable household humidifiers are generally used for humidifying a single room. Conversely, whole-house humidifiers help to maintain humidity levels of the entire house as these systems are connected to an HVAC system of the home.

Offline segment anticipated to dominate the market

Based on the distribution channels, the market is segregated into offline and online. The offline segment accounted for over the 85% in terms of revenue in the segment. The majority of the consumers prefer specially stores for buying home appliances such as household humidifiers, as they provide exclusive installation and sound after-sale services.

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Regional Outlook

On the basis of regions, the market is divided into Asia Pacific, North America, Latin America, Europe and Middle East & Africa. North America dominated the market and contributed over 50% of the global revenue in 2020. The market in the region is highly dependent on the weather. Therefore, the sales of the product fluctuate significantly between cold and warm seasons. Similarly, Europe held a significant share of the market due to increasing consumer awareness and the presence of cold climate in the region. The market is anticipated to expand at a CAGR of over 10% during the forecast period. The dry and winter season in countries including China, Japan, and South Korea is anticipated to promote the utility of humidifier, which in turn, is expected to propel the sales in the region.

Competitive Landscape

Major players of the market are Newegg Inc., BONECO, Honeywell International, Inc., SiteLock, Dyson, Hunter Home Comfort, Gaurdian Technologies, Inc., Aktiengesellschaft, Armstrong International, Inc., CAREL INDUSTRIES S.p.A, Condair Ltd, UNITED TECHNOLOGIES CORPORATION, Vornado Air, LLC, Condair Group, Coway Co., Ltd., Koninklijke Philips N.V, STULZ GmbH, DriSteem, IKEUCHI, Stadler Form, Essick Air, Wetmaster, and Midea.

Companies are engaging in partnerships, collaborations, and expanding their product offerings to expand their market share.

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