What Is Holistic SEO?

What is holistic SEO? This actually includes the Search Engine Optimization (SEO) effort. First, we will give you general information about SEO.

There are several terms in SEO. Even though it is not official, it has become a kind of standard recognized by webmasters.

Some practice what is called "holistic SEO". In this term often termed as SEO techniques; White-Hat. Out of this, it's called SEO tricks; black-hat.

Before we review what Holistic SEO is, I will answer some general questions related to it;

Website SEO Strategy

What is SEO\Search Engine Optimization?

Search Engine Optimization (SEO) is a profession that seeks to optimize a site so that it appears in a high position in organic search results. The ranking of these search results is determined by Google's algorithm. Although Google's algorithm remains a secret, almost a decade of experience in SEO has produced a pretty good idea about important factors. In our view, the factors in Google's algorithm can be divided into two categories:

→ There are factors on the page that determine the ranking of your website. These factors include technical issues (e.g., the quality of your code) and more textual issues (eg your site and text structure, use of words).

→ There are factors outside the page. These factors include links from other websites, social media attention, and other marketing activities outside of your own website.

What is Black-Hat SEO

Black hat SEO is a practice that is contrary to search engine guidelines. A series of SEO strategies increase the site's ranking in search results. In the past, conventionally many webmasters used this tactic.

Black hat SEO techniques, including keyword stuffing, cloaking, and using backlink networks from private sources. Currently, it is known as the Private Blog Network (PBN). This action, then smell! And since then, there have been massive changes to the search engine algorithm system. Thus, many sites end in penalties. The art of Black-hat SEO is the wrong way.

Examples of black hat SEO, including; backlink purchases, the use of deceptive cloaking techniques. Any tactic that is deemed deceptive, or detrimental to the user will be considered a black hat.

What is White-hat SEO?

White hat SEO is the opposite of Black Hat SEO. In general, white hat SEO refers to any practice, to improve site search ranking on search engine results pages (SERP). While maintaining the integrity of the website and remain within the terms of search engine services. This tactic remains within limits as determined by Google.

Examples of white hat SEO practices include: Producing quality content and services, Fast site loading times, Mobile Friendly, Use of meta description tags, keyword-rich, and more.

What Is Holistic SEO?

Holistic SEO is a term I read from Yoast. One of the best SEO plugin services in the world. Holistic SEO, closer to the meaning of White-hat SEO techniques.

In a holistic SEO strategy, more emphasis is placed on; create and maintain the best website possible. Ranking on Google will come automatically if the website is very high quality.

Search engines, especially Google, want to serve their customers. Their mission is to index all the world's information. And make it universally accessible. In return, for Google, of course, it wants to make money.

To achieve this, they must ensure that people continue to use Google. This means that they must show the results to the person they are looking for. So, if your website is the best on the market, Google is sure to rank its search results.

A permanent ranking on Google demands a broad SEO strategy. And focus on every aspect of the website and its marketing. That is, focus on the On-Page or on-site SEO strategy

The technical side, User eXperience (UX), content on your website: all must be at the highest level. To maintain a good ranking on Google, you must develop - what we call - a holistic SEO approach.

SEO Techniques, Just Create An Amazing Website!

There are several SEO techniques, which have survived for years. Even now. And it remains the same. Alias does not change. And the advice is simple: You have to make sure your site is really great! Don't use any "tricks".

Black-hat SEO, although it might get you ranked fast, usually doesn't work in the long run. And it could even backfire.

Your website is not only just losing rank. More than that can get a penalty. Manual action. Drinks! Total loss from search engines.

Google's mission is to build the perfect search engine. That helps people find what they are looking for. Creating a website and marketing strategy with a holistic SEO approach will provide you with long-term benefits.

Why SEO Holistic?

A holistic approach to SEO, means you focus on;

• Proper keyword research

• SEO Friendly Web Structure

• Provides a great user experience

• Write quality content

• Solid social media strategy

• Mobile-Friendly Web Optimization

Having a great website with high-quality content, while being able to provide great user experience, cannot be done instantly. Likewise for your rank. However, in the long run, it will definitely affect your SEO positively!

An attractive website, which has a lower bounce rate. And the odds are much higher.

This ensures your site will get a good ranking and be maintained in the long run. If no one ever talks about your website on social media, how can Google think it's a good site?

An amazing website will also produce a higher conversion rate. If your audience likes and understands what you are conveying through the website, chances are they are buying your product. And the potential for returning to your site is much higher.

What's important to remember is, that; must focus on users and their experience of your site.

Of course, you want your site to match what Google's algorithm is looking for. Because Google's mission is to find the best results. However, focusing on creating a good site for users will lead to a higher ranking algorithm.

Also, read about social media marketing mistakes.

Don't Use Any SEO Tricks

Implementing a holistic SEO approach means moving away from so-called "black-hat" SEO or "scorched-earth" tactics.

Tactics like this, focus on efforts to exploit loopholes in Google's algorithm and try to make websites rank higher than they should. Some examples of this trick are:

Keyword Stuffing

Some sites try to manipulate their rankings, filling the page with keywords or numbers (which are unrelated). These keywords, often appear out of context, for example in a list or group. Sometimes they even use white text to hide the fact that they are entering keywords.

Link Building

There is the creation of white hat links, where you build a community that is involved and promotes your website to relevant people, but there are also black hat making strategies.

Some sites try to rank higher by buying links. This includes paying for backlinks, as well as sending free products to someone in return for a link.

Page Swapping

Page exchange is a trick to get a ranking for one page, and then, after the page gets a good position in the search results, replace that page for another.

Google has updated its algorithm to eradicate this trick. With a renewal, this method is definitely punished.

Using similar tactics can get you banned from Google for significant periods.

What is the best advice for you to do? Is creating a sustainable SEO strategy, which will not only get you ranked today but in the long run as well. Google's algorithm is getting better, black-hat tactics are becoming less effective.

Pagespeed / Site Speed

People don't like to wait. Especially in online activities. A slow site has a strong impact on the bounce rate. That means people leave the site without doing anything there.

Site speed is also one of the determining factors, whether you get a good ranking on Google.

Because of this, site speed is a very important aspect of a holistic SEO strategy. And this is one of the features of website creation services from BC.com.

Also Read: Best Android Launcher Available On Play Store

Conclusion

SEO is the practice of optimizing websites to make them reach high positions on Google - or other search engines - in search results.

We believe that holistic SEO is the best way to achieve the best results because you focus on making every aspect of your site extraordinary.