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The Secret About Creativity

by Friend 3 years ago in workflow

And How to Engineer it.

Little Tilde at Vallensbæk. Image by Thomas Dambo

Imagine you’re one of those fancy-pants Fine Arts students over at Art School. You’re a genuinely fine painter, exquisite at drawing, and a master of the socio-political histories that made your art forms what they are today.

One day, like many days before, some engineering mouth-breather leans over your shoulder while you draw and exclaims, “Wow, thats SO good! You’re SO creative!”

This person is;

  1. Undermining literally thousands of hours of practice.
  2. Completely wrong about the nature and uses of creativity.


Creativity is the confluence of two known ideas, concepts or frameworks creating something new in your brain. Collecting the dots of the world, then connecting them.

Creativity relates the understanding of one thing's impact upon another. It’s essential to everyone, in all industries, and beneficial for practise and cultivation.


It works like a muscle.

Researchers Judah Pollack and Olivia Fox have found that when the dominant part of your brain is occupied with a simple task like taking a shower, doing the dishes, or sleeping, ten different areas [of the brain] light up, come together, and work on the problems you’ve been mulling over.

When we are focused on a task, we are using the front part of our brain, which is very goal oriented, focused, and results-driven. It's also very loud. This part of our brain will get in the way of the networked parts that come together, and do trial and error breakthroughs by smashing different frameworks together, and re-contextualising ideas.

You can literally set yourself up for creative, innovative, and breakthrough thinking by feeding yourself content to mull over, then shutting your focused brain down by going for a walk or doodling on some paper.


By learning something new, you create a whole new landscape, and map of frames from which to draw to help you understand something else.

Because of the neuroplasticity inside our noggins, theres a few techniques that you can practise, or frameworks to adopt, to make creativity come a little smoother. Like fibre in your diet.


1. Go for a walk, Dude.

Walking is the perfect (aforementioned) mundane task. It gives oxygen to your brain, but is not strenuous enough to take it away from your brain to give to your muscles.

You also don’t have to pay much attention to your surroundings, which activates that network of ten parts of genius. PLUS, the scenery keeps changing, so new information and patterns keep flowing in.

2. Objectify yo’ Objects.

This one's a cross between an improv drama game and Karl Dunker’s Functional Fixedness. Take an object and see how many uses you can come up with for it. This loosens the mental screws that keep thinking so black, white, and rigid, by subverting the Functional Fixedness from your human brain.

3. Whiskey! Sort of.

Alcohol and big ideas have a historical correlation. Note that booze isn’t necessary. All that alcohol does to the dormant genius is shut down the part of the brain that's critical. When you get a bad idea, roll with it for a little, even if it's full of holes.

4. Focus and then don’t.

It's less productive to be focused and working at a slow burn a lot of the time, than it is to have booms and lulls of productivity and play. When you’re working, you're focused and the creative networks shut down; have a snooze and think about puppies.

During the booms (or lulls) of play, self care, and relaxation, the ideas can roll in, reinvigorate you, and boom, everyone thinks you’re clever.

5. Learn.

By learning new hobbies, ideas, and practises, you’re giving yourself more information and frameworks for your creative brain to draw upon.



Read next: Side Jobs That Help You Improve Your Writing Skills

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