Link Building: The Beginner's Guide To SEO

introduction
Link Building is a crucial part of SEO, and it's something that everyone should be doing. If you don't have any backlinks on your site, then you won't get any traffic from search engines and this can lead to a loss of rankings.

Some People Think getting post rank on Google is Difficult and get discouraged. But that is not it.

It's not that easy to do, especially when you're just getting a start, or you just create your website, and you want to start your blog,
as link building (backlinks anyway you like to call it) isn't the only thing to determine your website ranking on Google.

According to Google, one of the key factors of identifying how Google search results are automatically generated and displayed to its users is "understanding if other prominent websites link or refer to the content". That's why link building is one of the key factors to consider for your seo strategy.

And here Below are the 4 easy link-building steps you can jump/look into and start to rank your blog post on Google.


Use the right anchor text.

Use the right keywords.

Use the right link.

Use the right domain (the URL of your website). Linking from another site that has relevant content is a good way of getting high-quality links and increasing traffic to your website.

The more backlinks you get, the higher in Google’s search results page rankings will be for specific keywords or phrases related to those topics that were mentioned in your articles. (i.e., if an article talks about “how long does it take for an antibiotic drug prescription?” then any link from another website pointing towards this article would help improve its organic visibility).
So let dive into it and discuss Some Strategies to understand when considering building links for your website.

We hope you enjoy reading this👍.


What is Link Building?
Link building is a technique in SEO (search engine optimization) where websites build links with each other. The term can refer to any type of link-building strategy, including editorial links, social media shares, and directory submissions. Here we explain what link building is and why it is important to improve your website's search ranking.

Link building works by getting external websites to link to you or your website is Link to other people's website. When someone includes your site in their post, this helps Google to detect and believe that your website is relevant and important - basically giving you authority over your niche! In return for linking to your site, you can also give them a backlink in return (this means including their link on your post).


"WIKIPEDIA"

"In the field of search engine optimization, link building describes actions aimed at increasing the number and quality of inbound links to a webpage to increase the search engine rankings of that page or website."




Things to Look For When Building Links.

Now Let's Talk About 4 Factors You Should Look Out For When Building Backlinks For Your Website.


1. First, you must analyze your keyword density to make sure that it is not overused.


"Keyword density" is the percentage of times your keyword appears on a web page compared to the total number of words on that web page. The more times you use your keyword, the lower its search engine ranking will be.

The ideal range for keyword density is between 0% and 8%, with 7% being the most common and 10% being uncommon (but not impossible). Anything above 1% should be avoided, as it can cause your site's ranking to drop significantly.




2. You need to check how long the backlinks have been there and also do an analysis of the anchor text.


It's more advisable when building links for your website to check the age of the backlink: if it's a brand new link, then it's likely that you won't see any benefit from using SEO tactics like link building. However, if your website has been around for a while but still hasn't achieved success on its own merits, then you may want to consider some changes!

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3. Your anchor text should be something that describes what your page and Contents are all about.

It should be relevant to the page and content, but it also needs to be relevant to the user.

So if you're selling shoes on Amazon and you have an "A" in front of every link, then people will see that as an indicator that they can trust your website and product offering because they know they've bought from someone who knows what they're talking about.


4. Another thing to look into when building backlinks for your website is whether or not your website is having any sort of interaction with your visitors.

Search engines are looking for any sign of activity on your website. They want to know how many people are using it and what they're doing on it.

They also want to know if people are staying on your site and engaging with the content there rather than just dropping by once or twice, then moving on to another website.


You Can Use Your Google Search Console To Understand This.


Types of Links

A backlink is a link from one website to another. Links that point to your website are valuable because search engines may consider them “votes” for your site and rank it higher in their results pages. They're many types of Links strategies you should know, but if it's to build backlink, this are the most important types you should know.

Internal links: Internal links are links that link and connect to different pages of your website. Search engines see these as a vote for a page and its content.

External Links: External links are links from your own website to another website, it will be of good to your website to consider linking from high authority websites that's relevance to your website.

Organic vs Paid: Organic backlinks come organically through normal means like content creation, research, and using social media while paid backlinks come through advertising or purchasing them outright.

No follow or DoFollow Links: No follow links are links that link from your website to other website but it's not index and crawl by Google why DoFollow Links are index and crawl.


3 Ways Link Building Can Help Your Website.


Competition with big companies.

Link building can help you compete against big companies, who have more money to spend on all these marketing channels (Google Ads, Facebook Ads e.t.c.).

When you're just getting started, you will need to compete with big companies' websites in your niche because they have all the money to spend to optimize their websites, and you, as a newbie, may not have enough budget to compete with them.

Big companies also tend to be better at leveraging their existing resources (that’s why they are big). So if you want to compete with them, link building will help.


It inspires trust.

One of the biggest benefits of building links is that they inspire trust in your website.

Your readers will be more likely to click on a link if you have exposed them to other sites with positive content and/or reviews.

With this it can also help you get more visibility and awareness for your brand on social media, when your visitors or readers find your post helpful to what they're looking for they can easily share them with their friends and relatives and this helps your post gain more visibility without you having to spend any money on advertisement..


Improve Your Online Reputation.

Link building can help improve your website's reputation. If you are looking for a way to increase traffic and sales on your website, then link building is the answer! Link building can help you improve your website reputation online, when you're establishing links from big and reputable websites from your niche.

You can use these links as an opportunity to build trust in both yourself and others who may be interested in buying what you're selling.

This will allow people who have already heard about your business but were unable to find any information on it yet (like their friends), which means that they'll actually remember seeing it somewhere before too long when looking through social media or going through their inboxes at work etcetera.

Guidelines for successful link building.

A successful link building strategy can be a competitive advantage for any business. There are many different ways to build backlinks and it would be wise to keep an eye out for new tactics.

Every company should have a link building strategy in place in order to stay on top of their competitors.

There are many guidelines that you can follow for successful link building. Below are the guidelines that we have found to be helpful for you to kick start and build great and quality Backlinks for your website.

1) Guest posting on high quality sites with good domain authority.

2) Contribute content to a site (blog article, video, infographic) and provide a link to your website in the bio section at the bottom of the post.
Perfect example of this is Quora. You can Use Quora to Drive Traffic to your website by asking questions about the topic you have already published on your website and provide answer(s) to the question in the comments box with the link to your website, and this link stays on there forever only if you delete it.

You can Read this Guide to know more about Using Quora to drive traffic to your website and also using it to build backlinks to your website.
You can use this software to check trending questions people are asking about topics on your website.


3) Write high-valueble comments on other people blog or website that's relevant to your website or blog.

Conclusiono:
We hope you found this article useful in understanding how to build links. If you have any questions or comments, please feel free to leave in the comment box below and we will reply as soon as possible.

Read more on link building strategies and some other SEO tips on our website.