How to land your emails in inbox

When you send an email to someone, there are two cases, either it is placed in the inbox or it is placed in the spam box

How do you make sure that your email has reached the inbox

In fact, there are many factors influencing this matter, which we will explain most of it for you

Address line and mail body:

It is very important to pay attention to these two things and not to ignore them

you should avoid spam words in your email, because they will certainly drop your email in the spam box

You should also choose a strong and good title font that is able to attract the attention of the customer

Anyway I've talked about these two things in detail in this article: Write The Perfect Email

your domain status:

Here I mean that your domain name blacklisted or not

How to know about that?

Simply you can use mxtoolbox tool that I recommend to you just visit it

After that, all you have to do is search for your domain name and see if it is blacklisted or not

Here I want to point out two important things

The first thing is if your domain name is on the blacklist, don't worry, just visit sites like Semrush and remove it from the blacklist

The second thing is that some new domain names are automatically blacklisted for 30 days and then automatically removed

URLs and Links:

This factor is really very important for those who put links in their email

If these links are affiliate links or whatever links that promote something, there is a high chance to be flagged as spam

?So how do you promote links in your emails

Simply create a landing page about your product or service and then link to it

Of course within the landing page there are your affiliate links

Here I want to point out something very important

If you have created your landing page in a company such as MailChimp, there is no need to host it, but if you have created your landing page without companies, then you should host it in your website

Tracking:

I think the definition of email tracking is simple, it is a way to monitor the delivery of email to the target person

How can this cause spam?

In order to know how it can cause spam, you must know how email tracking works. It works by adding hidden images or hidden links within your emails

Thus, when someone opens the email, these images or links will be loaded and sent message to the server telling him that this email has been opened

Good or Healthy Email list:

Email list is a list Contains the email addresses that you collect and you want to send email list to it

So this email list must be healthy to ensure that your emails go to inbox

How to have a healthy email list?

All emails should be valid

This means that users must verify their email addresses before they subscribe to your email list especially if you're collecting emails through opt-in forms in your website

Well, the previous example is for if you are a legal email marketer, but if you are a cold email marketer, you must use the online verification service to validate all your emails

Your Email list shouldn't contain any spam traps

What's spam trap?

A spam trap is an email address that actively monitored and if this email address receives an email the sender will be banned because this spam trap never opted in to receive emails

So we can say that spam trap is a technique used by some organization to find spammers and ban them

How do you avoid this?

Simply by email validation, and you can do this for free by tool called H-supertools tool

Active Users

One of the most important factors that determine if your email list is healthy is that it contains active users

Here I mean for example how many people have opened your email and how many users are clicking on the links in this email

Of course, all you have to do is delete inactive users after every period of time, for example, after every two to three months, delete inactive users to keep your email list completely healthy

This was my advices to you I tried my best to make everything thing easy for you