How Can Gamification Boost Your Virtual Event Engagement?

The past few years have completely changed the event industry. The world has seen a major shift from onsite to virtual events. Although it has limited the outing of social people, it has increased the scale of event attendance. People from across the globe who could not join the events in the United Arab Emirates due to logistic issues, can now become a participant and enjoy the events.

The virtual events are considered boring and only focused on knowledge sharing. Such perception limits the attendance, as well as the interest and engagement level of attendees. The industry is trying its best to offer entertainment and fun along with information. Gamification has given a lively touch to virtual events and is attracting more people.

This article will help you explore how Gamification for virtual events can boost your event engagement.

Top 8 Ways Gamification Can Benefit Your Virtual Events

Including a variety of activities is quite easy for onsite events. In the case of virtual events, it becomes a bit challenging, as all the attendees might need to collect the required equipment beforehand. However, Gamification is one of the most feasible options to include variety and fun in the event.

Here are some of the most important ways Gamification can benefit the virtual event organization.

1. Increase Audience Attendance

Online and virtual games are quite popular among the young generation. Although it is the first love of most men, some women are also quite expert and enthusiastic. So, if your virtual event includes some online gaming competition, it is bound to enjoy great attendance. However, including virtual games needs proper planning, for which most organizers seek the help of an experiential event agency in Dubai and ensure a personalized and quality experience for attendees.

2. Promote Team Working and Bonding

Games have this strength of connecting people. Most virtual games require teamwork, which boosts the bonding of the team members. Corporate organizations often arrange gaming events just to improve bonding, communication, and trust in their teams. So, include games in your virtual event without a doubt to promote team working and bonding among attendees.

3. Boost Energy and Excitement Level

Nothing excites young people more than a session of virtual games. So, if you fear a low attendance in your event, include gaming session and breaks and check the difference. Games can boost the energy and excitement level of the attendees and make them anticipate your future events.

4. Promotes Community and Collaboration

One of the most important ways gamification supports virtual events is by promoting community and collaboration. Not all the virtual attendees of an event know each other. Participating in the event and games sessions help build their collaboration and promote their communities, which is bound to earn bigger advantages in the long run.

5. Creates Room for Sponsored Gifts

Another important way of including games in your virtual event can benefit it is by creating room for sponsored gifts. There are a few sports companies that are eager to support such events. If you include virtual games in your events, you can win sponsorship and share personalized gift items with your winners.

6. Create a Competitor Spirit

Sitting in front of the laptop screen and hearing other people talk for hours can bore anyone. On the other hand, including games in the event, making teams, and ensuring the involvement of all can surely create a competitor spirit among the attendees. It will not only keep them hooked but motivated to win the session.

7. Boost Brand Awareness Opportunities

One of the most important ways gamification can benefit virtual events is by boosting brand awareness opportunities. You can specifically target and promote sports brands through your virtual event. On the other hand, you can create brand awareness for others by sharing customized gifts for the attendees.

8. Supports Networking Prospects

Virtual events are an excellent opportunity for supporting networking prospects. Such events include local as well as a global audience. However, networking needs a certain atmosphere, which the inclusion of virtual games can create. You can always hire an experiential event agency in Dubai and ensure proper arrangement of all the technical aspects and equipment to provide a quality experience to attendees.

Virtual games you can include in your event!

You have to be careful about including virtual games in your event, in terms that it should be according to the interest and suggestion of the target audience. You can pick the games from the below-mentioned list:

• Virtual Escape Rooms

• Team Building Labs

• Trivia

• Fitness Breaks Progress Wars

• Networking Games

• Bingo

So, if you want to boost the success level of your virtual event, along with the engagement, excitement, and attendance of the attendees, you have to pay proper attention to all the aspects of planning. Do not hesitate to take help from professionals and enjoy fully packed and talk of the town events.