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9 Ways to Think Up a Great Domain Name That Could Still Available

Flexibility is the always key!

By a.a.gallagherPublished 3 years ago 12 min read
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9 Ways to Think Up a Great Domain Name That Could Still Available
Photo by Markus Winkler on Unsplash

So, you are going to start your dreamed of online business and will need to register a catchy name that will have customers/readers flocking to read your words and buy your products.

Flexibility and Imagination is the always key! However, I am sure I would be rich if I earned a dollar each time someone said that all the significant domain names had already been claimed. Fortunately for us , it is just not true. Even within such a highly competitive industry, surely you must be able to think up new and marketable business domain names by using specific naming tactics that so few people use.

Concentrate on results. What is the desired outcome or result which people want to experience when buying a certain product or service? How good do they feel once they have completed their transaction? Individual company names such as — Named At Last — comes into this business niche. Does your online business name reflect your given niche? Will potential customers be able to find you through your pertinent but rich Domain name?

Target puns. List the relevant keywords, speak each pun or word out loud and then fool around with the sounds. Puns are more unlikely (as compared to other types of domain names) to have been registered because their component parts are not actual words. For example, a domain such as name Sites-faction was used for a web design company; and was an available domain at the time of its’ creation; and this was despite the many thousands of web design firms established in the online anglo speaking world.

Here are some tips, possible traps and pitfalls that may be helpful to your successful transition online.

Unsplash - Fi Bell - A Spark of Hope

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Questions to ask Yourself Before Registering Your Domain

1. Does Your Domain Name accurately reflect your business? Consider using Niche/Keywords that reflect your website. Consider Using “Niche” Keywords That Reflect Your Website.

2. Does it have an ease to it? Is it catchy, memorable? Probably best not to use numbers or hyphens etc.

3. Will it carry/transition with you into the future? e.g., will it last the test of time? Think long term use.

4. Will you choose a shorter Domain name over a longer one?

5. Will your Domain name be brandable rather than generic?

6. Has your chosen name already been trademarked?

7. Finding a suitable Domain Name. In doubt you could use a domain generator tool.

8. Which Extension is right for your website i.e. .com, .edu., .org, .net: the most popular being .com.?

9. Now You Have Your Domain Name Sorted You Need to Register it.

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1. Does Your Domain Name accurately reflect your business? Consider using Niche/Keywords that reflect your website. Consider Using “Niche” Keywords That Reflect Your Website.

What is your website about? You will need to choose a name that reflects your business. Does for example, your website deal with pets, specifically dogs…so maybe “I love Dogs” could be the go…No, I checked on GoDaddy.com to see it was available —my bad luck as my choice was taken but Admin advised that they could negotiate on my behalf with the owner, with their potential price estimate of $164.00 listed on the GoDaddy site. Most helpful.

Keywords can help to improve the optimisation of your domain name in the search engines — SEO. Be careful here though and do not try to keyword stuff your domain, it will reflect badly should it come across as being generic.

Using keywords can be powerful in the overall ranking of website. Do put your keywords at the beginning of your domain.

Find and Use keywords with tools like Google Keyword Planner and Keywordtool.io.

2. Does it have an ease to it? Is it catchy, memorable? Probably best not to use numbers or hyphens etc.

Why would you want to avoid using hyphens and numbers? If you have taken the time to ensure your domain name is easy to spell and pronounce why would you want to include any tricky details that will only make it harder to remember? Using hyphens and numbers will make it more difficult for your potential clients to remember and use.

Imagine trying to explain any website/s that are hyphenated… Frankly who will remember where this pesky dash sits exactly off the top of their head. Sad but true hyphens will not help spread of your new, shiny, gorgeous website.

Basically, your domain name should be memorable and catchy — hyphens and numbers will just get in the way.

Long story short, think long-term when selecting your domain name. Stick to words!

3. Will it carry/transition with you into the future? e.g., will it last the test of time? Think long term use.

Will your choice of name be applicable and pertinent into the future? Will it last the test of time? Your choice of name needs to be taken quite seriously as it is one of the biggest elements that will define your business and brand for years to come.

Should you decide to change your domain in the future, it will cost you money, branding, and SEO rankings. So obviously care needs to be taken now before setting everything in concrete. So bottom line, when choosing your domain, think long-term.

Another thought to bear in mind, is that if you really concentrate on one niche you could be disadvantaged in the future should you wish to expand out to include other related niches; because of this you may find you are somewhat stymied as you have unfortunately, not made any projected growth allowances in your choice of domain name.

4. Will you choose a shorter Domain name over a longer one?

Data shows that you should keep clarity in your domain name, moniker smaller, and be shorter, more concise in its’ message.

In general, shorter is better when it comes to the length of your domain name. I read recently that the most commonly used name length is estimated to be 12 characters.

As search engines and social media networks are always changing their algorithms web, traffic will relate back to your branded name, its’ popularity, and the perceived necessity of the advertised product. Basically, the questions you need to ask are: does your chosen name reflect your product? Is it what people are looking for? and will it be easy to find? The popularity received by your site will be reflected through the traffic it receives and of course the dollars in your bank account.

As shorter domain names are most likely in use already and quite likely unobtainable (except for high figure sale prices) it is probably better to aim for a brandable name. 6–14 characters is optimum — think punchy and the memorable “shorter is better” slogan.

5. Will your Domain name be brandable rather than generic? Brandable Over Generic? Which is better?

If you can, forget generic. Creative and brandable are always better.

So how do you choose the right domain name?

Your domain name is how your potential customers/clients will find your product and share your company on the web. It is the foundation of your brand.

The main difference between a brandable and generic domain name is as follows:

A generic domain name is not memorable and is keyword stuffed. However, a Domain Name that reflects your brand will help you compete profitably and aid your growth well into the future.

Domain Names that are horribly generic do not have any meaning. You will not hear anyone talking about how fantastic these types of websites are! Variations of for example one word — take the play on sites such as the use of the word “Insurance” — will only increase the competition of causing it to blend into the web-sphere even more.

Sites like medicare.com and alp.org.au stand out because they stand for something. People trust these sites based on their names.

By now you should have at least a general idea of the type of possible words you wish to use. Some of those words may already be in use, trademarked, or maybe you just don’t like your words.

Some tools and tips to a more brandable domain name:

A Make Up new words. Create your own catchy words. Google, Bing, and Yahoo successfully did this.

B Use existing words. A thesaurus will help you in your search of finding words to highlight your brand and hopefully place it under the searchlight of Google.

C Use domain name generators.

These tools can help you create original, one-off, brandable domain name/s from your ideas and keywords. (Some of our favourite domain name generators are listed below)

At this point, you should have at least a general idea of some possible words to put in your domain. When some of those words may already be taken, trademarked, or just don’t have the “sound” you’re looking for. domain name generators are the go here. Generators are brilliant for changing fledging ideas into new and available domains.

Your choice of domain name is incredibly important to your brand.

Impressions — Your URL/link is what your visitors will see. As your domain name will make a lasting impression, a good or a bad domain name will have either a negative or positive affect on your visitors.

SEO. Keywords in your domain name should/will help your SEO ranking. Testing is always good.

Brand definition. Your domain name really is a branding opportunity! The right domain name should increase your brand recognition.

These elements are only a couple of the reasons why your domain name is important.

6. Firstly Check If your Domain Name Has Been Trademarked?

Search for your potential domain name tool like Knowem. — if your chosen name is already in use anywhere you will know. Plug it in and you will see if it is already in use in over 25 popular social networks. If your chosen domain name is already taken just apply your tweaking cap and you may find your name is better for it! Not only that you may create an original social media profile.

To build your brand, it’s ideal to have the same name across your domain and social networks. This builds familiarity and makes it easy for your visitors, fans, and customers to find you around the web.

To avoid legal issues; you should stay away from names that already have trademarks.

How can you quickly check social networks and trademarks for your potential domain name?

It’s quite easy with a tool like Knowem. Search your potential domain name — I will show you if it’s available through over 25 popular social networks and whether there are any trademarks already registered to the name.

If it is already taken, consider tweaking it so that you can create original social media profiles.

7. How to find a suitable Domain Name. In doubt you could use a domain generator tool.

By now, you probably have a general idea of what words you want to incorporate into your domain name. Your words may already be in use, trademarked even, maybe do not swing along as you would like, or even have the memorable phrasing you are looking for.

This is where domain name generators come into play. These generators can turn your ideas what you are looking for.

Here are some of our favourite domain name generators to try out:

Wordoid This tool allows you to plug in a word; it will come up with ideas that either contain that word, begin with that word or end with that word.

Lean Domain Search: This tool matches your keyword with other keywords and generates a list of available domains.

DomainHole: This tool allows you to search keywords, find expired domains, generate new names, and more.

Knowem: Will search over 500 popular social networks, over 150 domain names. It will also search the entire USPTO Trademark Database to instantly secure your brand on the internet.

8.Which Extension/s Will You Consider for your website. (.com, .org, .net)

Why choose .com as your domain name extension: Basically, when you choose your domain name extension, .com remains the popular frontrunner and if you can choose a pithy domain name and snaffle a .com extension your choice should be amongst the most familiar and easiest name for your potential clients/readers to remember.

According to research from Domain Name Stat, 35.02 % of all domains have the “.com” extension.

Top TLDs distribution

Popularity recognised by the number of registered domains.

.com 35.02%.

.cn 5.09%.

.tk 4.95%.

.de 4.39%.

.uk 3.51%

.net 3.46%.

org2.57%.

ru2.28%.

info1.72%

Others37.01%

source: domainnamestat.com

Ensure that your words are easy to remember and to type — Think of some of the most popular websites in the world. What comes to mind? Google, Facebook, Twitter, Pinterest, YouTube, Instagram, Yahoo, CNN…

One big thing they have in common is that they are all easy to spell and easy to pronounce. The same ease should apply to your visitors. Really if you feel you must explain the spelling more than once, it’s too complicated! The last thing you want is for the potential visitors to mistype your domain and end up on a different website!

An easy way to test whether this applies to your choice is to ask about 10 people to spell your potential domain name. If a couple of people struggle with the spelling, simplification is the key.

Easy pronunciation is equally important when it comes to the sharing of your domain. For easy domain sharing your chosen name it should slip off the tip of your tongue making it easier for you to share your site with friends and potential customers.

9.Now That You Have Your Domain Name Sorted You Need to Register Your Domain Name.

You can register your domain name at this site and maybe get it free — How to Register a Domain Name (+ tips for getting it for FREE) For impact you really need to choose a significant domain name for the success of your website. And as you want your domain name to be shared easily the only way for that to be possible is if it is legal, succinct, catchy, easy to spell and pronounceable!

I wish you Good Luck in your endeavours!

NB. For your information any links included in this article will Not give me compensation….But, if you have found this article to be helpful and would like to leave me a tip I would be most appreciative! Thank you.

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About the Creator

a.a.gallagher

Thank you for reading my words and for following me. I am a collector of stories. I also write to try and explain life's happenings to myself. I write poems about the environment, climate change plus fun rhymes aimed at young kids.

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