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The young dreams of the post-80s girls flying on their nails

The young dreams of the post-80s girls flying on their nails

By santa jedPublished 2 years ago 4 min read
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"Young people always have to find something to do, and I chose this industry because I like it and because it's a popular trend." Sun Life said.

Lucky, a nail and eyelash salon on Jinbao Underground shopping Street under the bustling Xinhua Road in Shijiazhuang's Canal District, has seen a steady flow of customers since it opened in May last year. Sun Life is the owner of the shop, a post-80s entrepreneurial girl.

Not afraid to compensate, because the youth in

What SUN LIFEI LEARNS IS BROADCAST TELEVISION TO MAKE DIRECTOR MAJOR, THIS MAJOR HAS A REQUIRED COURSE -- COLOR MAKEUP, IT IS THIS COURSE OPENED THE DOOR THAT SHE DOES BUSINESS.

"When I graduated from college and couldn't find a proper job, I came up with the idea to study makeup." Sun Life says, WHEN the university, what learn is a theory, BUT WORK SHOULD HAVE practice. In 2010, she found a shop where she worked as an apprentice and wanted to settle down, but something changed her mind.

At that time, the shop pulled a bride makeup work, in Cangxian Jie, Sun Life was sent to. She took a taxi at 4 a.m. and stayed busy until she got home at 8 p.m., earning only 30 yuan after the 50 yuan taxi fee. "At that time, my heart was very sad, I want to work by myself, earn more or less is my own, but also free." Sun Life said.

Their business shop, only by makeup, bride makeup support facade is not enough, but also to expand the business. Sun thought of her part-time job in college -- nail art. "A woman's life is not delicate, the first is to look at the hands. It's popular." She made up her mind and took out her savings from two years of working, rented a store, and gave it a lucky name: Lucky.

Interestingly, it took a long time for her father to find out. "I kept it a secret from him for fear he would object, until he came by the door once when he was going shopping." Sun Life says, she told her parents her entrepreneurial concept: "Compensate, also tens of thousands of dollars, and still harvest experience. The point is that I am young and can start again."

Solid work, with skills to retain customers

Good wine fears no lane. The store opened, Sun Life once some of the old customers were attracted. She has a strategy of her own: offering prices about 10 yuan below the market price to attract customers. More importantly, retain customers with their skills.

When she first opened it, Ms. Sun handed out coupons. A woman came in with a ticket, got her nails done, and left satisfied. After that, the monthly visit also brought a few colleagues. "I've had my nails done for years and this is the strongest I've ever had them done," the woman said. In this way, many people who experience the store once become repeat customers.

"Manicures look simple, but they are all about technique. I also think about how to make them stronger while doing them. After all, this is what customers care about most." Sun Life SAYS, ALL SORTS OF phototherapy glue THAT SHE ENTERS IN THE SHOP, SHE HAD TRIED PERSONALLY, which kind IS BETTER, SHE RECOMMENDS TO THE CUSTOMER AGAIN. With honesty and craftsmanship, Sun Life's business is getting better and better.

'A lot of people think manicures are for young people, but they're not,' she says. Living conditions are good, people are more and more exquisite, and the elderly will also come to do a bright nails, and pay attention to maintenance. She felt she was on the right track.

When I interviewed her, there was a bit of bread on the cupboard. She said it was lunch because the customers kept coming, so she had to make do with something. "Before the Spring Festival, there are more customers. When I opened the door at 9 o 'clock, there was already a long line." There is a sense of pride on Sun's face.

Overwhelmed, Sun Lifei recruited two trainees, laughing at herself that she was now the real boss.

Often innovation, the fulcrum of life is stable

Nail art is a fashion industry, and the industry must follow fashion or be eliminated. This, Sun Lifei has experienced deeply.

She said that a few years ago, nail polish was painted, but now, nail polish glue, ceramic glue, cat's eye glue, metal glue, mineral glue, each new product is a learning process, she has to go to the product launch site, understand the new product, learn how to use the new product.

"Customers who love manicures are curious about new products and want to be the first to try them." Sun Lifei said that some customers also choose their patterns, such as carving out a variety of patterns on their nails, which urges her to learn more. She took out part of the sample for the reporter to see, and carved patterns of strawberries, daisies, watermelon, clothes, etc., the technique delicate and lifelike.

Once, A GIRL DID A CARVER TO HAVE THE NAIL OF a SMALL RABBIT DESIGN HERE, HER BOYFRIEND IS NOT TO SAY TO STICK, THIS LET SUN LIFEI HAPPY FOR a long time.

In the last year, eyelash grafting has come back into fashion. Sun Lifei "SMELL" business opportunity, GO TO LEARN QUICKLY, this YEAR Spring Festival, LEARN TO HAVE USE, at LAST, this attracted partial guest source to her AGAIN.

"Two months to go. I've been in business for a year." Sun says she hasn't calculated how much she makes, but it's good to look at the daily traffic.

The most important thing, of course, is that she has found a fulcrum in her life that allows her to play and move forward.

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