Vyacheslav An talks about what the beauty market offers girls to preserve their beauty

The aesthetic medicine market is developing very actively. And if you are not an expert in this area but would always want to look great, you can get lost in the abundance of information. Therefore we invited a conversation with someone who knows everything about prolonging your beauty, what new technologies the market offers, and what to look for when choosing a particular procedure.

Our interviewee is the general manager for the developing and implementing innovations in the cosmetology clinic "Charm" - Vyacheslav An.

What are the main tasks set now before the experts in aesthetic cosmetology?

Vyacheslav An: I won't surprise you here. Of course - it's the fight against aging. Skin aging is a natural process. It is associated with an age-related decrease in collagen and elastin production. These two proteins give the skin elasticity and other changes in the body, including a general decrease in muscle tone. These factors can lead to wrinkles, volume loss, and compromised skin quality. 

Contrary to the laws of nature, including the well-known law of gravity, which all women sooner or later begin to experience on their cheeks, our beautiful ladies always want to look beautiful and feel young. And aesthetic medicine can help them with this. That is why our specialists at Charm clinic are constantly developing, learning, and engaged in scientific activities. 

Vyacheslav, do you have interesting scientific developments?

Vyacheslav An: Yes, and these are not only developments but also practice and registered patents. For example, there are already five patents based on the scientific center of the "Charm" clinic. These are three patents in combined liposuction, as well as patents on "Method for removal of subcutaneous fat in the shoulder area" and "Method for blepharoplasty. " These unique technologies of aesthetic medicine allow maximum effects while reducing the level of trauma and, due to this, accelerate the recovery period after procedures.

What soft, non-radical solutions can the modern beauty industry and the Charm clinic offer to our girls?

Vyacheslav An: We are constantly working on proposals for our customers and offer various lifting procedures. Let's divide these procedures into minimally invasive and invasive methods for ease of understanding. When we talk about "soft" procedures, we mean minimally invasive techniques.

Minimally invasive techniques, as the name suggests, are procedures that can achieve the desired aesthetic result with minimal invasiveness, that is, without the need for surgery and minimal tissue integrity damage.

Such methods include injection procedures such as botulinum therapy or in simple owls - Botox, revitalization - the introduction of hyaluronic acid, mesotherapy - a cocktail of vitamins and minerals. 

It is also laser therapy, which can be used to treat a number of skin problems, such as pigmentation, stretch marks, and wrinkles. Polypeptides and stem cell preparations have proven to be excellent. They are the future of the beauty industry.

Apparatus cosmetology is also showing its effectiveness. Among hardware methods, the most effective and popular today are SMAS-lifting, RF-lifting, and photolifting. They differ in how they affect the skin. Each has good efficacy for a specific task. It could be ultrasound, radio waves, or light radiation to heat it and stimulate collagen and elastin production for skin elasticity. 

What are the advantages of non-invasive methods compared with surgery?

Vyacheslav An: Non-invasive methods are usually less risky, require less recovery time, and can often be performed without hospitalizing the patient. They are more suitable for relatively young skin - without profound age manifestations. Of course, if there are already irreversible processes in the skin or the facial oval, we recommend using invasive methods or a combination of different techniques. 

Combining different methods in combined protocols gives the best results. For example, our clinic has three patents for a method of combined liposuction, which is performed with laser accompaniment. The procedure is developed by our experts, has excellent results, and is in demand by clients. 

Reference: Vyacheslav An is a general manager for developing and introducing innovations in the cosmetology of the "Charm" clinic. He joined the company in 2005. He implemented many innovative management programs, starting from loyalty programs and continuous staff development, developing the clinic's product lines, and implementing advanced CRM systems.