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How Businesses Should Use AI?

Read this blog to know how businesses should use AI and build their AI teams to open endless possibilities.

By Edward KringPublished 6 months ago 4 min read
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The role of AI in our lives cannot be denied on any level, this technology has been there for a while. But the recent revolution of tools like ChatGPT and Google’s Bard have totally changed the game and now AI is accessible for every individual on this globe.

Checking this technology’s efficiency and productivity, the businesses are trying to make the most out of it and the role of AI in business is increasing day by day.

How AI Is Used By Businesses?

Let’s discuss how essential department in each business use AI now:

Marketing & Sales

  • AI in sales and marketing is used in managing and predicting customer behavior.
  • It is used in identification of cross-selling and up selling opportunities.
  • This technology is used in automating repetitive tasks and in the improvement of forecasting accuracy.
  • It is used in content creation especially in marketing as well as for cultivating the element of personalization.
  • Access to vast amounts of data is one of the most dynamic abilities of AI.

Finance

  • In finance, AI helps in risk management and risk assessment.
  • AI can efficiently detect fraudulent behavior and alert the businesses or companies about any peculiar activity.
  • Chat bots and virtual assistants can now be used for managing finances.
  • Reducing false positive and errors.
  • It automates the repetitive tasks and work.

Development Teams

  • The development teams use AI to automate repetitive tasks. DevOps use different tools to automate the deployment process.
  • AI tools are constantly used to detect bugs and any non-functional part of an software or an app.
  • Technical teams also use AI to estimate cost and time of development.
  • Rapidly develop and deploy functional Proof of Concepts, not just prototypes.
  • Also use in running A/B tests and multivariate tests with real end users.

Famous AI Tools

Some of the famous AI tools that are changing the fashion in which businesses work and operate are given.

  • Jasper (Content Creation)
  • ChatGPT (every purpose tool:) )
  • ChatSpot.ai (CRM)
  • The Gist (provides accesibility to all apps)
  • Firefly (AI meeting assistant)
  • Lavendar (email assistant)
  • Motion (AI productivity tool)
  • Frase.io (Content creation tool)
  • How You Can Include AI In Your Business (Steps)?

    The inclusion of AI in your business can be a big decision, the insecurities of workers and staff , and the technical difficulties. Not to forget the untrained employees. And frankly building a separate AI team can also cost a lot of money.

    For instance you need an AI team to asses user behavior which can be done by training and inculcating of algorithms in your already present solutions. Yet hiring an already structured team can help which can be done by hiring agencies that have vetted developers and offer 48 hours hiring. You just have to contact and tell them your demands and hire a team. You can upscale or decrease the size of your team as per your needs anytime. The team are time zone aligned and can also work with your already present team.

    5 Steps To Hire An AI Team

    Below are the five essential steps you should follow for hiring an AI team.

    • Detect the areas in your business that could use AI team to increase their efficiency.
    • Identify the needs of your solution and asses your competitors and market.
    • Sort out the opportunities you can hop on if you use AI and enlist your demands and requirements.
    • Hire a team on your own or to save cost and time to get an already assembled team onboard.
    • Evaluate the AI solution providers that align with your needs and have a series of meeting with their representatives and developers.
    • Discuss your plan for AI implementation with them and asses the quality of their services by jumping on introductory calls with AI developers.
    • Ask them about the tools and technologies they are using and give them trial tests first.
    • Once you hire them stay in touch with them from which ever mode you prefer.

    Take Away

    AI is now the essential part of businesses; augmenting their abilities and capabilities. Ofcourse, it is going to come with its challenges but once you find a way to mitigate these challenges. Believe me! it is the best thing that ever happend to you and your business because it is going to open doors of endless possibilities, profits, user data supporting predicability.

    So hop on a train of including AI in your business and usher yourself into the new era of possibilities.

    For further tips and tricks you can reach out to me on LinkedIn

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About the Creator

Edward Kring

I am Edward, a passionate technology enthusiast and the Vice President of Engineering at InvoZone and occasional coffee lover.

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Comments (1)

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  • Partner Digital Agency 3 months ago

    Hi, I enjoyed reading your post about Using AI in Marketing. You made some great points. Thank you for sharing your insights and experience. I also write about AI-Powered Digital Marketing Strategy and I have recently published an updated blog post on this topic. I have covered some additional strategies that you might find interesting. You can check out my blog post here: https://www.partnerdma.com/the-essential-guide-to-local-seo-in-2024/ I would love to hear your thoughts on it. Let me know what you think. Cheers,

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