Alicia Walker
Stories (70/0)
How to Effectively Use Direct Mail at Each Stage of Your Customers’ Journey
Direct mail is quickly becoming a rejuvenated form of targeted marketing, as one of the most effective ways to communicate with your customers and prospects today. A recent survey showed that 84 per cent of professional marketers believe that direct mail improves advertising campaign performance.
By Alicia Walker2 years ago in Journal
Benefits of Getting Your Children Into Gardening
There are many reasons why you should encourage your kids to pick up gardening. It makes for fantastic entertainment, it will become a hobby your children will nurture for the rest of their lives, and it refines their palate. In fact, there will be no crocodile tears next time they are presented with carrots or broccoli at the dinner table!
By Alicia Walker2 years ago in Families
The Essential Guide to Creating Your Baby's First-Year Scrapbook
You’ve welcomed a new bundle of joy into the family, and you’re excited to create a lifetime of memories with them. You know you’ll never forget all of the firsts that are about to come, but your baby won’t remember them. You’re planning on creating a scrapbook to memorialise their first year of life so you can share it with them when they’re older. But where do you start?
By Alicia Walker2 years ago in Families
Why Improved Digital Solutions Sit at the Heart of a Successful Office
The pandemic has changed a lot for businesses, whether that’s their customers’ buying behaviour or product demands. One of the biggest challenges for many businesses was the shift to home working. In March 2020, companies who hadn’t already implemented dedicated digital solutions scrabbled to adapt. Digital transformation was accelerated – McKinsey found that businesses sped up their digitisation by three to four years.
By Alicia Walker3 years ago in Journal
Why Displaying Your Business Performance is the Key to Success
As more of our operations become digitised, our critical business data becomes more accessible and reliable. The digitisation of processes also gives us the chance to view and act on real-time data and increase its visibility across the business.
By Alicia Walker3 years ago in Trader
The Ultimate Guide to Creating an Employee Wellbeing Strategy
The COVID-19 pandemic and multiple national lockdowns have once again highlighted the importance of employee wellbeing. One survey found that 36% of employees struggled with their mental health because of the way they were working during the pandemic.
By Alicia Walker3 years ago in Longevity
How Artificial Intelligence Is Set to Revolutionise Industries
There’s no denying that technology has been the key to evolution for almost every industry. From transport to gaming, sports to healthcare, improvements to processes and capabilities have been attributed to rapidly innovating technology. This is particularly prominent in the field of artificial intelligence (AI). What was once reserved for sci-fi movies is now actively a part of our everyday lives, and it’s set to pave the future – perhaps autonomously!
By Alicia Walker3 years ago in Futurism
How to Get the Best Night's Sleep in the Heat of the Summer
Summer always has plenty of things to look forward to: warm nights, outdoor fun, and holidays. Sleepless nights, however, aren’t as welcome. When it’s difficult drifting off or trying to stay asleep, hotter temperatures make it harder to get the rest you need.
By Alicia Walker3 years ago in Lifehack
The Influence of Social Media on Children
Many UK adults rely on social media for a variety of reasons, but the audience of these platforms has shifted in recent years. More youngsters are engaging with some form of social app these days. While there are both positive and negative factors rooted in the idea of children on social media, it’s usually up to a parent to make the call on how and if their children should use it. As a result, it has become a divisive topic. Let’s take a look at the perspective from both sides and evaluate whether or not there is a way to strike a balance for our ever-social children!
By Alicia Walker3 years ago in Lifehack