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Life Tips to Grow as a Career Marketer

Learn to grow your career as a marketer

By KevinPublished 5 years ago 5 min read
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In the world of marketing, it is crucial that you have a variety of skills. The more versatile you are, the more likely you are to grow your career. If you want to be a well-rounded marketer, then it is crucial that you learn as much as you can. Web design is so important when it comes to marketing. While you may know that, if you do not know how to develop a website yourself, you may find yourself at a disadvantage. If you’re interested in improving your portfolio and your potential, you may want to learn CSS and HTML. You do not need to become an expert overnight or an expert at all. In fact, you can reap a lot of benefits just from learning the basics and foundations of coding. When you know the basics, you can build on the rest.

Expand on Your Knowledge

When it comes to learning anything new, the basics are the most important part. If you have a strong foundation, then there is no limit to what you can learn on top of it. If you don’t know anything about HTML and CSS, the topics may seem complicated. You may not know the first thing about building a website. When you learn the foundation, you might realize that it is not as difficult as you think. To know the basics makes the more complicated aspects easier to learn and build on. You can take the mystery out of web design.

Don’t let CSS and HTML scare you away. If you have no experience with it, that is okay. A lot of HTML and CSS is very straightforward. Once you know the basics, you’ll be surprised how easy it is to learn more complicated aspects. You can add components that are more dynamic to your website.

Make a Lasting Impression on Prospective Employers

To know HTML and CSS is a marketable skill. When you’re applying for a new job, this is a skill that will stand out. To know some basics about CSS and HTML proves that you have a passion for marketing and for your job. It means that you are capable of more than your current occupation and that you enjoy learning new things. As a marketer and a prospective employee, you want to be versatile. Show your new employer that you have more potential than he or she may have eventually expected.

Coding skills make you an extremely valuable employee. If you understand how to update a website, then you do not have to wait for someone else to do it for you. You don’t have to wait on web designers or the IT department. You can make changes quickly and continue on to your other projects. It is a lot more efficient to have these skills.

Network With Other Departments

In large businesses, there can be some difficulties when it comes to communication between teams and departments. If you know HTML, this might help you break down some of the walls between teams. It is a lot easier to appreciate someone’s hard work if you know the amount of effort that goes into it. In addition, you are able to figure out how the other departments work. It helps to have friends in other departments and as you grow your career, the networking will pay off.

Learn to Maintain Your Website

If you can maintain your own website, you won’t have to rely on anyone else. Most marketers have a blog or website. This is important! If you have your own website, you can display your portfolio. Blogs also give you a chance to stay engaged with your clients. You can share insights and market yourself if you are a freelance marketer. Fortunately, there are ways that you can easily learn how to create your own website.

CSS, for example, is relatively easy to learn. Once you learn it, you can use it to create faster page downloads. CSS is essentially the skin of your website. Without it, you have dull pages. You can use HTML and CSS together. In fact, they work best together. The HTML is the foundation. It is what gives your site structure. HTML can provide you with a way to create headings, images, links and lists.

There are even CSS frameworks that can make it easy for you. Bulma CSS, for instance, is a free solution based on Flexbox. If you do not want to spend as much time on CSS code writing, this is the solution for you. You can create faster websites and use an extensive range of features. Not only is it functional, but you can expand on it and create a more functional site from it.

Get the Lead on New Projects

When you know HTML and CSS, you can take the lead on new projects. HTML and CSS provide you with the ability to create frameworks for the company. For instance, say that you want to install chatbots on the website. Chatbots are a great way to provide customer service. Many marketers suggest these tools. Now, if you want chatbots, if you know the basics of coding, you can create your own.

You will not have to rely solely on web developers to create your own vision. Knowing CSS and HTML gives you a lot of freedom to execute your projects.

As a marketer, you know how important it is to design a functional website. If you know nothing about writing code, then you are dependent on others to create your website. At the very least, if you know how to write code, then you can have more educated input on your web design. It makes it easier to create a site, if you know what is possible. In addition, you are able to network with other departments and may be able to find more job opportunities based on your knowledge. There is no reason why marketers shouldn’t expand their knowledge into knowing at least the basics of HTML and CSS.

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