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Shopping 2.0

Next new thing?

By Georgia MichaelidouPublished 2 years ago 3 min read
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Pajamas, Joggers, and old hoodies full of sauces from the endless takeouts have been the awarded outfits worn repeatedly during our (pretty please) last quarantine sessions.

If you are like me, you probably also bought many outfits (just in case) online during the " I got nothing else to do" phase. But, it ended up being a convenient habit that saves the trips and small talks plus a much larger option base. What if things never go back to "normal" again, and what if that is more than okay?

Shopping has taken a massive turn into the e-commerce scope, where everything is available with just a click. Although, the unfortunate scenario of the delivered item being NOTHING like the displayed one has been documented and humored repeatedly.

Did you also order that really cute outfit you saw on Instagram, and it ended up arriving three shades darker/lighter and at the side of a bed sheet or a chihuahua dress? You are not alone; millions of customers have been given low-quality and faulted items with no possibility of changing or returning.

So now what?

The truth is that the future is now, and things are changing significantly, especially in the shopping experience. How does the idea of traditional shopping and online shopping merge into one sound? Awesome, right?What if there was a digital space where brands and creators could interact in real-time and ask questions about products that will be displayed live? I guess the idea of genuine interaction and demonstration sounds tempting, especially in a world where everything can be edited or faked.

The best aspect of implementing shopping into live streams is the variety of models available to display products. Diversity is a crucial issue in fashion and beauty as finding items that suit different preferences are hard to find online due to the lack of variety in models. Let's take foundation, for example. Skins with acne scars find it harder to find a good match that provides full coverage and does not cause further breakouts. The edited pictures create a false illusion that leaves the customer unsatisfied later on. Although, seeing a foundation on a similar skin doesn't not only provide comfort and trust but also provides clarity for the performance of the product.

Perhaps transparency ensures quality and creates a sense of inclusion to the not-so-common types that never get to see a reflection of themselves online. Shopping should not be a blind purchase but rather a confident investment. We all (secretly) wish we could virtually try things on to understand how it would look. Every form should be celebrated and embraced for its uniqueness and essence.

Let me tell you a secret; It's happening!

VIOU brings interactive shopping through live streams with your favorite brands and creators, where online shopping will be easier and more transparent than ever before. You can get all the fun of the shopping experience from anywhere and anytime. Wait! That's not the best part; the shopping process has been simplified and hassle-free. The digital environment has been designed to fit the preferences of its VIOUers and ensure the premium the quality of streams.

I know what you probably are thinking; "that sounds surreal"! It's not! Viou will soon change the way we shop online forever.

Live stream shopping is the future of e-commerce, and I promise you don't want to miss out; being "in" is cooler than "out." Still not sold? Google it; the numbers are all there.

Join the waitlist to be among the first to experience the future of shopping!

https://tinyurl.com/2p88ytmb

Ey! Don't forget to use my referral code: geeh1

viou.io

shopping
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About the Creator

Georgia Michaelidou

Business student in my 20's with a strong keen of fashion and desire to speak up my mind. Big love for the world in all its colours, forms or shapes. Every tomorrow I try to be better than the me of today.

-London based

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