Do’s and Don’ts to Follow When Distributing Custom Die Cut Flyers

Businesses make the mistake of thinking that to distribute flyers that they just have to print and distribute them in different areas. However, that is far from the truth. Actually, there is a lot more to it if you want your promotional campaign to be successful.

This is the reason we are going to list the do’s and don’ts of distributing custom die cut flyers. Handing out flyers is one thing but knowing the right timing, way, and location to hand them out is another. Die cut flyer distribution is a marketing strategy that if done the right way can boost your business.

While planning your next flyer distribution campaign, there are a few things you need to keep in mind.

Do Research on the Area You are Distributing In

One thing you should know about distributing custom die cut flyers is the area where you are going to distribute them.

It should be a high-traffic area where your target customers are more likely to notice your flyers. People might not realize but their flyer campaign might fail because they are distributing in areas not frequented by their target customers. So, make sure that you do your research well.

Do Select the Right Time for Distributing

The time of the week and time of the day you choose for distributing your rectangle flyer can make a difference in how successful the marketing campaign is. For instance, if you are targeting people who go to an office, distribute them on weekdays and during lunchtime. But if you are targeting students, distributing on weekends or after school can be a good choice.

Do Use Attractive Designs

The design that you are choosing for rectangle flyer printing should be attractive. It can easily grab people’s attention. Your business flyer should be visually appealing and includes all the details that you would like to get across to your potential customers.

Do Use Both Sides of the Paper

One of the reasons why people take your flyer home instead of discarding it is if they are interested in what is on it. Thus, you should use both sides of the paper for adding information. So, even if someone is only checking out your flyer only casually, they will be intrigued to take a deeper look.

Don’t Forget to Include a Call-to-Action

Your flyer needs to have a call to action, such as ‘Visit Our Store’ or ‘Check Out Our Website’. In case you fail to include a call to action, people will not know what you would like them to do after reading your flyer.

Don’t Use Poor Quality Paper

If you use poor-quality paper, it will only make your custom flyer appear unprofessional. This, in turn, will reflect poorly on your business. Hence, you need to make sure that you are only using good-quality paper to print the flyer for your business.

Don’t Distribute Flyers in Irrelevant Places

You need to make sure that you are choosing the right location for your flyers. However, you shouldn’t randomly leave them in places where they are unlikely to be picked or seen. It will only cause your flyers to be discarded.

Flyers are one of the most popular ways to promote a business or the products and services it offers. However, you need to make sure that you are distributing it right and these tips can help you do that.