What are the top trends that reign the mobile app industry?

Structural changes always shaped mobile app development services from time to time. New technologies come and go, some stay longer or change how the mobile application industry is for the best. Over the last decade, the wide popularity of smartphones and the availability of the internet made mobile applications the best method to execute many things such as grocery to banking. Imposed and enforced rules make the mobile app industry unpredictable. Major tech companies as well as advanced technologies go hand in hand to create a golden era for mobile applications. The mobile app industry will be undergoing the following trends according to industry experts.

Mobile App Development

Before delving into recent trends, let us concisely look at mobile app development. It is the process by which software primarily runs on a smartphone is developed. Any business you can think of uses a mobile app as a vital part of its process. It is notable that a wide variety of mobile phones available in the market, Android and iOS take the major chunk. Native, web app and hybrid app development are the most common and each has got various advantages as well as disadvantages.

Even though, there are many mobile applications currently in the market that use a combination of the above-mentioned types of development. Each application is developed in a particular type by taking a few points into consideration like cost of development, time taken, features required and a lot of more customized choices.

App Development Industry in India

The Progressive Policy of the Institute of the United States in a report released in 2019 said that India, as one of the premier technology-centric countries in the world would surpass the US developer population by the end of 2024. According to the report India is counted to be one of the countries with more than 500 million smartphone users. India has progressed by leaps and bounds in the areas of app development. Let us dig in detail what are the recent trends and factors that are the main reason for this.

• Extreme importance is given to personalization

Personalization can play a key role in delivering precise services to mobile app users. Bespoke customer experience is highly valued by the end user. Therefore, app personalization is a vital trend that will stay on top of mobile application development. Increasing responsiveness and engagement are the two immediate results of app personalization. Personalization is multi-faceted as personalization can be divided into three from a designer perspective and understanding each provides you with an added advantage.

• What to personalize - Content, functionality, user interface, channel and information access
• The target of personalization - individual or group
• What kind of personalization - Adaptive or adaptable

• Dawn of 5G Network and Internet of Things

5G is the latest addition to the array of advanced technologies which follows high speed with zero latency. In the ever-demanding technology world, the speed of the internet plays a very vital role. Like 5G, the introduction of wearable devices will also contribute to an increase in mobile app development. Mobile applications will also take advantage of the Internet of Things as many applications with feature controlling will have more demand.

• Cloud-based applications

Data is always stored on cloud resources as dedicated and special servers to give a uniform experience to the end-user across multiple devices. Developers will be taking advantage of cloud resources more than ever to provide seamless security and integrity. When a mobile application uses the cloud as its one-time resource, the end-user does not need to know about the hardware or configuration of a device.

• The role of OEMs

The importance of OEMs in mobile app development cannot be accentuated anymore. They play an undeniable role in formulating mobile applications. Traditional channels make it difficult to discover mobile applications and OEMS make mobile app discovery more lucid and engaging. An extreme level of personalization and marketing of mobile applications from the operators and OEMs indeed make a difference at the end of the day. Besides, knowing the tastebuds of the end-user they can be more competitive.

Summary

In our era of Information Technology, a variety of trends have been changing the way we look at things from the dawn of its era. We see that almost every other technology also undergoes changes. Whether business or personal, mobile apps have got prime importance. Businesses cannot operate a single day without it as almost all activities center around mobile applications. Therefore, understanding the coming trends and changes can be a great help to be on the competitive edge. With the help of a mobile app development company in US, you can learn more about top trends.