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The 7 Skills You Need To Succeed As An Entrepreneur In 2022

Successful entrepreneurs are multi-faceted individuals. What was that? Which skills will actually help you become successful? I'm glad you ask! :)

By Jerrell JohnPublished 7 months ago Updated 7 months ago 9 min read
The 7 Skills You Need To Succeed As An Entrepreneur In 2022
Photo by Ali Morshedlou on Unsplash

In order to be a successful entrepreneur in 2022, you will need to possess various skills that your competitors might not be willing to acquire.

Communication skills are at the top of the list, with 54% of entrepreneurs citing it as the most essential skill in their arsenal. Problem-solving and time management follow closely behind, with 53% and 48% of entrepreneurs naming these skills as key to success, along with many others we’ll discuss.

Some skills, like business management, are essential for any business owner. Others, like innovation and productivity skills, will become increasingly important as we move into the future. And still, others, like leadership skills, are always valuable regardless of the industry or type of business.

Here’s the list of skills we’ll be tackling in this article:

1. Business Management Skills

2. Communication Skills

3. Marketing Skills

4. Leadership Skills

5. Negotiation Skills

6. Innovation

7. Productivity skills

No matter your business goals for the rest of 2022, possessing these seven skills will give you a significant advantage in achieving them.

By Jess Morgan on Unsplash

Business Management Skills

As an entrepreneur, it’s crucial to have strong business management skills. This includes skills like financial planning, budgeting, and forecasting. To succeed in this journey, you’ll need to effectively manage your finances and make sound decisions to help your business grow.

The following is a list of specific focuses within business management:

Financial Planning

This is the ability to set and achieve financial goals and manage risks. It’s essential to clearly understand your business finances and what you need to do to achieve your financial goals.


An adequate budget is a key to maintaining financial stability and achieving business goals. A budget helps you track your income and expenses, as well as understand where your money is going. It’s essential to create a realistic and achievable budget so you can stay on track and avoid overspending.


Forecasting is the process of estimating future revenues and expenses. This helps you plan for upcoming expenses and set realistic financial goals. It’s important to understand your historical financial data and trends in order to make accurate forecasts. It includes preparing and using mathematical models to estimate future events while accounting for risk and uncertainty.

Business Operations

This refers to the day-to-day activities and processes of running a business. It includes managing staff, customer service, supply chain, and other operational functions. In order to stay relatively on top of these aspects, you have to clearly understand how they impact your bottom line and whether there are opportunities to outsource to someone more proficient or experienced. Most people in this field have a business degree or background.

Asset Management

Asset management is the process of tracking and managing physical assets, such as inventory, equipment, and real estate. It’s essential to have a system in place to track your purchases and ensure they are being used efficiently. This includes maintaining accurate records, performing regular maintenance, and disposing of assets when they are no longer needed.

Communication Skills

The ability to communicate effectively is essential for entrepreneurs. This includes both oral and written communication skills. You need to effectively communicate with your employees, customers, and suppliers.

Oral communication skills involve being able to give presentations, make speeches, and lead meetings. Written communication skills include writing proposals, reports, and emails.

Oral Communication Skills

This refers to the ability to communicate effectively using the spoken word. It includes skills like public speaking, presentation, and interpersonal communication. Commanding people to give you their attention requires you to be able to clearly and concisely convey your ideas and messages. You also need to be able to listen attentively and respond appropriately.

Some tips for improving your oral communication skills include:

  • Practicing your presentations and speeches ahead of time
  • Using visual aids to help deliver your message
  • Speaking slowly and clearly
  • Making eye contact with your audience
  • Listening attentively to others

Written Communication Skills

In terms of written communication, this refers to the ability to communicate effectively using the written word. This includes skills like writing proposals, reports, and emails. It’s important to clearly and concisely convey your ideas in writing. You also need to be able to edit and proofread your work for errors.

Some tips for improving your written communication skills include:

  • Writing in a clear and concise manner
  • Using proper grammar and punctuation
  • Editing and proofreading your work

By Kenny Eliason on Unsplash

Marketing Skills

Marketing skills are also essential for entrepreneurs. This includes skills like creating marketing plans, developing branding strategies, and executing marketing campaigns.

Understanding your target market and what type of messaging will resonate with them is critical. You also need to measure your marketing efforts’ effectiveness and make adjustments as needed.

Here are some subsets to help you better understand marketing skills:

Developing a Marketing Plan

The first step in any marketing effort is to develop a plan. This should include your objectives, target market, budget, and timeline. It’s important to be realistic in your planning and ensure your efforts are achievable. Once you have a plan in place, you can start to develop your strategies and tactics.

Creating Branding Strategies

Your brand is what sets you apart from your competitors. It’s essential to have a recognizable and solid brand. This includes developing a logo, choosing your colors, and creating a tagline. Your branding should be consistent across all of your marketing materials.

Executing Marketing Campaigns

Once you have your plan and branding in place, you can start to execute your marketing campaigns. This includes developing creative materials, setting up social media accounts, and running ads. It’s important to track your results and make adjustments as needed.

Measuring the Effectiveness of Marketing Efforts

The only way to know if your marketing efforts are successful is to measure the results. This includes tracking metrics like website traffic, leads, and sales. You should also be monitoring your brand awareness and reputation. If you’re not seeing the results you want, don’t be afraid to make changes to your strategy.

Making Adjustments as Needed

Marketing is an ongoing process, and you should always make adjustments. This includes trying new things, testing different messages, and changing tactics. The most important thing is to keep track of your results and make changes based on what’s working and what’s not.

Leadership Skills

Leadership skills are essential for entrepreneurs because you often need to take on a leadership role within your company. This includes setting goals, motivating employees, and making decisions that impact the business. It’s important to be able to lead by example and inspire others to achieve their goals.

Here are some subsets about leadership skills include:

Developing a Leadership Vision

The first step in being a leader is to develop a vision for your company. This should include your mission, values, and goals. It’s essential to be able to articulate your imagination and get others on board with it.

Setting Goals and Objectives

Once you have a vision in place, you need to start setting goals and objectives. These should be specific, measurable, achievable, relevant, and time-bound. It’s important to involve your team in goal setting and ensure everyone is on the same page.

Motivating Employees

As a leader, it’s crucial to be able to motivate your employees. This includes setting clear expectations, providing feedback, and offering rewards. Creating a positive work environment where employees feel valued and appreciated is also essential.

Making Decisions That Impact the Business

As a leader, you’ll often be faced with tough decisions that impact the business. It’s crucial to weigh all the options and make the best decision for the company. This includes considering the financial impact, legal implications, and employee morale.

By Annie Spratt on Unsplash

Negotiation Skills

Negotiation skills are another essential skill for entrepreneurs. This includes the ability to negotiate prices, contracts, and terms. Getting the best deal possible for your business while maintaining good relationships with suppliers and customers is vital. Negotiation also includes the ability to resolve disputes amicably.

Here are some subsets about negotiation skills include:

Knowing Your Worth

One of the most important things to remember when negotiating is to know your worth. This includes knowing what you’re offering and what you’re willing to accept. You also need to be aware of your competitor’s prices.

Preparing for Negotiations

Before you sit down for a negotiation, you need to prepare. This includes doing your research and coming up with a strategy. It’s also important to stay calm and be prepared.

Executing Negotiations

The actual negotiation process should be handled carefully. You need to be assertive but not aggressive. It’s also important to listen to the other person and be willing to compromise.

Closing the Deal

Once a deal is reached, it’s essential to ensure it’s in writing. This includes reviewing the contract and ensuring both parties are happy with the agreement.


Innovation is key for entrepreneurs because it helps you stay ahead of the competition. This includes developing new ideas for products or services, new processes or technologies, and new ways of doing things. It’s essential to constantly innovate to stay competitive and relevant in today’s marketplace.

Here are Some subsets about innovation include:

Generating New Ideas

In order to be successful, you need to constantly generate new ideas when things don’t go as planned. This includes thinking outside the box and developing innovative solutions to problems.

Developing New Processes or Technologies

Innovation doesn’t just mean coming up with new ideas; it also includes developing new processes or technologies. This includes finding ways to improve efficiency or create new products or services.

Creating New Ways of Doing Things

Innovation doesn’t just have to apply to the products or services you offer; it can also apply to the way you do things. This includes finding new ways to streamline processes or make your company more efficient.

Productivity Skills

Productivity skills are essential for entrepreneurs because they help you get more done in less time. This includes techniques like time management, goal setting, and task prioritization.

It’s important to be productive so you can achieve your business goals without feeling overwhelmed or stressed out.

Here are some subsets about productivity skills include:

Time Management

Time management skills are essential for entrepreneurs because they help you get more done in less time. This includes techniques like time management, goal setting, and task prioritization. It’s important to be productive so you can achieve your business goals without feeling overwhelmed or stressed out.

Goal Setting

In order to be productive, it’s essential to set goals. This includes setting both short-term and long-term goals. It’s also important to be specific and realistic when setting goals.

Task Prioritization

When you’re working on a busy schedule, it’s crucial to prioritize your tasks. This includes deciding which tasks are the most important and urgent and which can be done later. It’s also important to delegate tasks when possible.

By Hunters Race on Unsplash


In order to be a successful entrepreneur in 2022, you will need to possess various skills. In this article, we have discussed the seven skills that are most important for entrepreneurs. These skills include business management, communication skills, marketing skills, leadership skills, negotiation skills, innovation, and productivity skills.

It’s important to constantly learn and expand your horizons to stay ahead of the competition. Are there any other skill sets that you think are important for entrepreneurs? Let me know in the comments below.


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About the Creator

Jerrell John

A visionary constructing his life purpose as a writer with Storytelling, Business, & Philosophy at the core.

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