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Snapchat vs Tik-Tok. What to choose?

Tik-Tok

By MicutulMicPublished 2 years ago 4 min read
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Snapchat vs Tik-Tok. What to choose?
Photo by Jon Tyson on Unsplash

When we think about how to make money online, we think of speed and an intuitive, modern social platform that gives us exactly what we need. However, sometimes choosing can be very complicated so we come to your aid and tell you what the differences are between the two social media giants and what would be right for you.

Maybe you look at them and wonder how you could make money from advertising on the two apps. Well, you have to keep in mind that both are very visual platforms that still impose some limits on how you interact with your followers.

Why Snapchat?

By Souvik Banerjee on Unsplash

Snapchat lets you post 24-hour stories. You can post both pictures and videos, while on TikTok you are only allowed video content. Another interesting aspect is that Snapchat is much more personal so you can be more informal and relaxed. Especially since all the profiles are private from the start, so you have to move them to the public, only if you want to, which means less pressure on you.

You can use Snapchat to give your followers a more personal perspective, if that's what you want. Give them access to something they wouldn't normally have. Maybe it's a day in your life or maybe you can show them a special event. Create a more intimate online community closer to you.

Spotlight

Earlier this year, Snapchat introduced a new feature that competes directly with TikTok: Spotlight. This is a new tab where you'll find promoted short videos created by Snapchat users. However, unlike Tiktok, you can't leave comments on videos on Spotlight, and your username won't be visible unless you're over 18. Clips cannot be longer than 60 seconds and cannot be sponsored. However, they can be a good way to reach a larger audience and grow your community.

Why TikTok?

By Alexander Shatov on Unsplash

First of all because it is a newer application. Currently over 689 million users use TikTok while Snapchat is used by 280 million people. Therefore, you have an advantage because you can have more followers.

Secondly, on TikTok you have more freedom when it comes to content you can publish. At the same time, you can use challenges to increase the popularity of your account. Anyone who likes a good challenge and if it's still funny can go viral. And so we came to the third important aspect…

You can go viral

Unlike Snapchat, on TikTok your content can go viral extremely fast and can bring you an unexpected boost of popularity and followers. For this to happen, choose what type of content you do, whether it's talking about makeup, outfit ideas, lifestyle or funny videos. Pick something and go for it.

Now it's up to you to decide exactly what kind of content you want to make and what audience you want to have. Now you know the key differences between the two platforms and all you have to do is choose.

Regarding the importance of hashtags, as we discussed in another article on our site, it is very important to find fashionable hashtags, but also ones that fit your theme. If the hashtag is not related to what your post represents, the result may differ from what you set out to do. Always find identifiable hashtags that will help users discover your content and inform the TikTok algorithm what it is about!

Top 15 Influencers on Tik Tok

In this post, you will discover 15 of the most creative influencers on TikTok that are worth following. Some of them do comedy skits, while others do dance videos and lip sync to trending songs. This list does not focus solely on audience size, but is based primarily on creativity and content quality. Take a look at these 15 influencers on TikTok.

These 15 TikTok influencers vary in age, nationality, gender, and specialization. What they have in common is their talent for entertainment, clearly evidenced by the number of followers they have accumulated in just a few years. Use this list if you ever need to collaborate with influencers on TikTok or if you're just curious about who to follow on the platform.

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About the Creator

MicutulMic

”Failure is just the opportunity to start all over again, this time in a smarter way - Henry Ford”

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