More Considerations for Choosing Affiliate Products & The Guaranteed Method to Earn Money From Affiliate Marketing and PPC

Selling digital products as an affiliate is a great way to generate cash while you sleep (i.e. earn passive income) and to create a business model that is infinitely scalable. But your success will depend largely on your ability to select the right products.

So how do you do that? Partly, it comes down to picking the right niche – finding something that speaks to your audience. But there are many other factors to think about too…

More Factors for Choosing Ebooks

Another thing to look out for when choosing your affiliate product is whether it comes with any extra materials to incentivize the buyer. If it’s an ebook for instance, then it might also offer free reports, a mind map, a cheat sheet etc. in order to seal the deal. If the whole package is more tempting, then it stands to reason that you should find it easier to sell it!

Oh, and one more thing… make sure that the product looks good! If the product isn’t good then you’ll struggle to sell it and even if you don’t, you may find there are returns etc. Most importantly, if you believe in the product you are selling, then it will come across in your marketing and you should seem a lot more passionate and engaged during your selling.

Finally, consider the metrics. How much does this product cost? How many other sellers are selling it? Is it currently successful? Consider this in light of your own audience too. If you have an existing website with lots of viewers and/or subscribers, then ask whether they are likely to want to spend that much.

One of the biggest advantages of selling affiliate products OVER selling digital products that you own, is that you don’t need to take a risk. You can find a product that is already selling and then simply start profiting from it as well. This way, you know that the item appeals to buyers, and that it is easy to promote.

This is FAR preferable to choosing a product and then hoping that you picked something that would be popular given the current zeitgeist.

Once you have chosen your affiliate product and you have all the materials and your affiliate links, the next step is normally to create a ‘sales page’. This is a single page that is dedicated to selling the product you want to promote. There will be nothing else on this page (even navigation elements) save for your pitch that says just how great the product is.

Earn Money From Affiliate Marketing and PPC

Affiliate marketing means selling a product that is not your own online, in order to earn a commission on sales. If you sell a digital product such as an ebook, this commission might even be as much as 70-90%!

PPC is ‘Pay Per Click’. This is any kind of online advertising that only costs you when someone actually clicks on your advert. Facebook Ads work this way and so does Google AdWords.

The two tools are a match made in heaven for marketers. And here’s why…

The great thing about PPC is that it means you now know precisely how much you are paying for each visitor. If your ‘maximum bid’ for a click on your ads is 5 cents, then you know you are paying 5 cents tops for each visitor to your page.

Why does this matter? Because it allows you to crunch the numbers and guarantee profit.

Another figure you should be interested in is your ‘conversion rate’. This is the percentage of new visitors to your site who become buyers. Let’s say 1% for argument’s sake.

Now you can simply calculate how much each sale is costing you on average and then measure this against the profit you make per affiliate sale. So, you need 100 people to visit your site to make a single sale and that is going to cost you 100 x .05 or $5.

As long as you are making more than $5 per sale, then you know you’ll be in profit!

Of course, this does require a very small loss leader while you get those first 99 sales under your belt. And of course, some niches are more expensive to advertise in, while your conversion rate might also be much lower in some cases.

But either way, you can now mess with the numbers in order to create a perfectly automated cash generation system! If your conversion rate is too low, you can try to tweak the sales copy a little to make it more persuasive, or you can check that the ads are well targeted (being shown to the right people).

If your ad clicks are costing you too much, you try a less competition niche or you just lower your maximum bid right down. Eventually, you’ll find that magic formula that means you’ll be making money while you sleep.

And what’s even better is that you can then just repeat this process over and over again with hundreds of different affiliate products if you like. You don’t have to spend any time creating them, so you can now set up something new every 24 hours.

If one affiliate product and landing page was making you a $100 a day and you now have 30… well you do the math!