How Much Does an Agency Costs for A Storybrand Website?

It is crucial for both the client and the agency. Because sometimes clients feel like the agency is charging as much as possible. On the other hand, the agency feels there are a lot of factors that go into calculating the cost and understanding your budget and needs.

The story brand website cost depends on what you need. It is difficult to answer that until you talk about your business, requirements, and your goals.

Any designing and development agency that gives you a quote without understanding your need is called guessing. Either they overcharge or you will pay more than you need to. They may take overtime and you will end up with a bad site and later you need to pay more for it. It leads to a loss of trust, time, and money. Let’s discuss all these in detail.

What is a story brand website?

Story brand website is the way of marketing that makes business marketing simple and effective. If you need story branded website, you may want something that follows story brand principles and does these two basic things:

1. Communicate clearly what you do and how it is helpful for customers and how they can get it.

2. Positions your brand or company as a guide, not a hero.

You can hire a story brand guide to ensure it’s done well for your business. Story brand marketing framework develops the messaging for your site and influences the layout and design. However, it may not be helpful in some aspects such as SEO, special functionality. You can hire a Story brand marketing agency for your website such as Natalie Minh Interactive.

Your Revenue goals

A good rule of thumb is to spend 10% of what you think you can earn from website redesigning. You can also think of spending 5% of your total revenue on marketing.

Team Vs Freelancer

There are a lot of tasks that need to be done for a modern professional website and lots of people are involved in it at different stages. Here’s a list of stages in which people are involved while building a website to build a service-based company.

1. Planning — Brand strategist

2. Story brand messaging- Story brand Guide

3. Content- copywriter

4. Design- Graphic designer/ Web designer/UX designer

5. WordPress development- Wordpress developer

6. Custom Functionality — WordPress developer

7. Mobile Optimization- UX Designer and word press development

8. Quality assurance- QA specialist

9. Revisions — Word press developer

10. ADA Compliance- Accessibility expert

11. SEO, Site speed, accuracy, and optimization- SEO specialist and web developer

12. Announcement and rollout- Marketing manager

13. Launch- Web Developer

14. Training + Support plan- Web Developer

Type of Agency

If you need quality work at each and every level, it usually requires a team of specialists. However, the type of team also affects the cost. For example:-

A small agency:-

Company in which there are 5 to 10 people, earning $40 k- $70k per year bills at about $80-$150/hr. The small agency can build simple websites starting at $7500 and go up to $15 k.

A Large agency:-

With an office and 30 to 40 people working with salaries ranging from$28k to $150k can bill at $150-$250/hr for most work. They can give you a quote for 20 k to $40 k for a 10-page website.

An outsource agency:-

1–3 people full time and using a team of contractors around the world paying them$15-$30/hr. They may charge $3500-$7000 for a simple website.

Functionality

Your site is an eCommerce site, simple sales site, subscription site, portal, etc. There are various kinds of websites and more complex sites are usually expensive. A simple sale site does not mean that it will be a cheap website, you need really strong copywriting and messaging. The fact is writing short and compelling tasks take more time than the longer informational content. Invest in the best web designing and story brand marketing services that can give you the best ROI.

Complexity and size

It’s simple if your website has more pages, it will take more time and it will be more expensive. It will be best if the agency provides you with both story brand marketing services with website designing.

The website cost depends on the size ( no. of pages) and website complexity..

How to decide on a web designer?

Audit your current website

You should make a site map by creating a list of your needs and a list of your goals as well as your budget. It’s a good idea to know the SEO status of your website and the importance or need of redesigning. You will get an accurate quote from your web designer in advance, the more accurate your quote will be.

Request 3–5 proposals

Choose the one you feel a good connection with and don’t forget to look at work samples.

Every agency comes up with a different cost. But a simple project breakdown can be like-

Story brand Expert- 10%

Designer — 10%

Overhead — 20%

Project manager- 20%

Developer — 20%

Copywriter- 15%

Profit — 5%

It may also vary from agency to agency. You can get Story brand marketing and web designing and development services from one agency at an affordable cost with Natalie Minh Interactive. For more information, regarding website designing services, story brand marketing, its importance, and much more you can contact us freely.

Resource Link: https://medium.com/@smaithsophia348/how-much-does-an-agency-costs-for-a-storybrand-website-c5a71dcaeea