Future Of Shopping 2022: Top eCommerce trends changing the face of the industry

Ecommerce mobile apps have witnessed a humongous rise ever since the beginning of the pandemic. Right from online grocery shopping to digital medical shops; you name the product and it will be readily deliverable to your home. While we are still marveling at the work of eCommerce experts and technological advancements, we are now entering the year that awaits some revolutionary trends for us.

There have been some seismic changes in online stores and as we are creeping closer to the mid-year; it’s time we think about the future of shopping and the technologies that will change the face of the eCommerce industry.

With every sunrise, more and more people are shopping online for maximum things. If we look at the statistics, eCommerce sale is expected to touch $6 million by 2024. It's worthy to note that it was $2774 billion US dollars in 2018. Do you see the exponential growth there? Well, that is a pretty clear scorecard in the digital store v/S physical store race.

In this blog, we will unleash the eCommerce technology trends that we believe will change the face of the eCommerce industry in 2022.

Note: For a well-structured and flawless eCommerce mobile app you also need eCommerce companies that can turn your vision into reality. We have carefully curated a blog that will give you a list of elite eCommerce development companies. These firms also offer profound eCommerce developers.

Let’s see what they are!

eCommerce trends in 2022

The eCommerce industry has been synonymous with rapid growth. This has eventually led to an increase in competition amongst the businesses. And staying ahead of the curve has become pivotal more than ever. We believe the below technologies will ease the job of your eCommerce experts.

Augmented Reality

Among the most trusted trends in the eCommerce industry is Augmented Reality. This amazing technology overlays digital images or information upon real-world objects. For instance, a photo of a product or a ‘how to do’ video to assemble an item.

Another example will be how an eyeglass frame will look on your face. You take a picture of your face and they put multiple glass frames to find the best-suited one. It's great because one gets to see the product without buying it first.

The same can be done with furniture and appliances. Analysts believe that AR will gain unparalleled popularity shortly. It is also expected to reach 3.4 billion in 2024.

Hence not adopting Augmented reality will prove disastrous to businesses that aim to do well.

Artificial Intelligence

Have you noticed that once you search certain things o9n google you start getting recommendations on your social media applications and stuff? Well, that is Artificial Intelligence, also reckoned as AI. Maximum brands with eCommerce mobile apps are opting for AI to deliver personalized experiences, better product recommendations, and enhanced conversion rates.

For instance, your previous search or purchase history is utilized and via machine learning algorithms the products are recommended to you.

Another elite example of AI in eCommerce is Chatbots. They are easy and quick ways to get an answer to our questions. Besides, they help the visitors easily navigate through pages on your website.

AI is again used for marketing where offers are crafted based on the previously analyzed data.

The pretty adventurous invention, isn’t it?

eCommerce mobile apps

Brands that offer a website do pretty good for sales. However, do you know that 53.96 of web traffic comes from mobile phones? Then imagine what a dedicated eCommerce mobile app would do to your business. It allows the customers to buy products on the go not giving them any time to think ad change their minds.

Another reason to opt for eCommerce web apps is the convenience and ease it offers. Mobile apps are specifically designed from a buyer’s perspective. They use strategies like push notifications to promote sales and new products. On the other hand, websites can be difficult to navigate most of the time.

Earlier, in the blog, we talked about AR which again can only be used through mobile apps.

So, if you haven’t done it yet, we suggest you go for that eCommerce mobile app right away.

You can do it with the right set of dedicated eCommerce developers or eCommerce experts.

Voice Search

The one who doesn’t know about Alexa or Siri must be living under a rock. Most of our searches now begin with, ‘Hello Siri’, or, ‘Hi Alexa can you tell me…?’ Voice search has not only grown in the past few years it has been a huge part of the digital transformation that we are enjoying today in the field of eCommerce.

eCommerce experts or eCommerce development companies that craft solutions can use voice assistance to ease the process of product finding. Here are a few examples of how you can do it.

‘Alexa, order some soap for me.”

Or

Siri, tell me where can I find the best pasta?

These voice assistants can then send an order to the eCommerce businesses or provide some relevant results.

If you have inculcated this technology in your business, great! If not, we suggest you do it ASAP.

These were a few eCommerce trends that are going to change the face of eCommerce in 2022.

Conclusion

Ecommerce is an ever-evolving industry. You might know a few things today and tomorrow it's completely a new game. It's crucial to adapt to these changes.

You can always stay ahead of your competitors by making maximum use of the above-mentioned trends.

Another way to enhance your profits through this online store is by partnering with a trusted eCommerce company that has a team of excellent eCommerce developers.