Free Trick to Scrape Tons of Emails From Instagram [2021]
Learn how you can scale an eCommerce brand to 13x ROAS with an Instagram email scraper.
1. First Things First: How to Find Emails On Instagram?
I'm an eCommerce store (bikinis niche) and about a year ago I was desperate as my revenue stagnated for too long.
My only source for getting new customers was Instagram and my goal was to try to target the followers of my competitors with social media ads.
So I was curious what type of profiles follow my competitors so visited every single one of them.
After a while, I noticed that a lot of them have their personal/professional email right on their profile.
As you can see from the image below, there are two ways people share their email on Instagram.
The first one is for the person to include their email in their Instagram bio. These are Instagram users that are open to some type of brand collaboration or a business inquiry. Only 10% of all Instagram profiles have an email in bio.
The second option is if the Instagram account is a business profile. 20% of all Instagram users have this type of account because it gives them access to additional statistics about their followers, engagement rates, etc.
What they (probably) don't know is that they also agree to share their Instagram email right on their profile. To view the email simply click the "email" button. 30% of all Instagram accounts are business accounts.
You can read here more about how to find an email on Instagram.
2. How to Extract TARGETED Emails From Instagram?
Now I want to cover how you can find your targeted customers on Instagram before you start scraping emails from Instagram.
• Followers of Competitors, Relevant Influencers, Other Brands
ALWAYS, start with the followers of your competitors. It's the simplest way to find your target market on social media and get a bigger piece of the market. Also, find influencers or brands that your customers follow on Instagram.
• Hashtags
Instagram users add hashtags in their Instagram post to describe what the image consists of and to gain additional traffic from anyone that searched that.
If you search #dog on Instagram you'll see accounts that used that hashtag.
This is a super-easy way to find your audience. Simply look for the type of hashtags your existing customers use to find other people that also used that specific #.
Amazing right?
3. How to Get Emails From Instagram For Free?
To collect email addresses from Instagram users for free you need to manually extract any publicly available information from an account. 30-40% of all users will have an email address right on their profile.
If your competitors have less than 1k followers and you want to get a small email list for trying out this approach then go ahead and scrape Instagram manually!
But, the biggest problem is that this approach is not (at all) scalable. I've spent a whole week until I got my IG account banned for visiting too many user profiles.
4. Buy Instagram Email Database/List and Scale
6 months ago I started using this Instagram email scraper tool online to automate the process. More importantly, they validated the emails for me and offered targeting options that I didn't even think of like gender/location targeting.
Just hop on a short call with them where they help you define the audience that you want to be scraped and that's it. I get the data in less than a day.
5. The Best Way to Send Cold Emails to Instagram Users?
The best way to contact all of these targeted people is through...email of course.
Now I didn't have a lot of experience with cold emails ("cold email" means emailing people that don't know anything about your brand) so I ran into some initial problems.
I though that you can just add a list into Constant Contact or MailChimp and create a newsletter or smth. But, that's not at all how this works.
If it did, then Google and Facebook Ads would be obsolete. All brands would buy emails and contact people for free...forever.
But if you start sending small quantities of emails (and slowly increase) while staying out of SPAM, then you can definitely scale.
Luckily, we only needed a couple of weeks to get to 10 thousand cold emails per day.
I highly recommend you bookmark this resource to learn how to send up to 100k cold emails per day.
6. Using Emails From Instagram As Custom Audiences in Facebook Ads
The second best way to use email data scraped from Instagram is to import the list in Facebook Ads (or Quora, Twitter, Reddit) as custom audiences.
Custom Audiences let you show ads on Facebook and Instagram to people that are within the email list you imported.
They are usually used for your customer list but Facebook doesn't verify that the list you have has opted in. This leaves the door open for using Instagram emails in Facebook Ads.
Since the emails are from Instagram the match rate is as high as 90%.
The Results From Using Instagram Email Scraper Tool
The thing with having an Instagram email database is that you can use it as much as you want (unlike PPC - pay per click).
And here's the process I used for scaling my eCommerce brand.
1. Every month or so I get 50k Instagram user emails from Influencers Club
2. I warm up the audience with Facebook Ads (custom audiences)
3. After a week or so, I blast the list with email marketing
4. I use the people that convert into customers to create Lookalike Audiences
5. Repeat
Hope you enjoyed this read and if you have any additional questions feel free to contact me at [email protected]
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