7 Steps to connect your invention or idea or innovative project successfully.

How do I make my invention known? How do I present my invention to companies? How to make a website for my invention? How do I market my idea or invention? How can I sell my patent? How to do marketing for my invention? Prototype or 3D infographic for my invention? Can I sell my patent at an invention fair? How to find companies and investors for my invention?

Do you have an innovative project but don't know how to show it to the world? If you have a great idea, you can use several tools to make it come true, find someone who is interested in it, and make a great deal. Currently, with new technologies, it is possible to contact whomever you want regardless of where they are. If your idea is good, feel free to communicate it and give it the promotion it deserves.

You will ask yourself: How to find companies and investors for my invention? If you do not know which way to go for your project to be successful offers you all its collaboration and experience to bring the communication of your inventions and ideas. Here we present the 7 essential keys that successful inventors have followed and that will help you promote your idea and communicate it effectively to companies and investors:

1. Protect your ideas, inventions, or projects.

Patenting your idea is the primary step, in which the inventor reserves its application rights. It consists of a technical document is submitted to the Patent Office, and in most cases, expert advice is required to formulate the application properly. Once your application is submitted, it is advisable to start promotional actions immediately to take advantage of the first year of international protection. Evaluate your commercial or a communication option from the beginning, time is running against you.

2. Create models or prototypes of your inventions.

It is the best way to sell an invention, since the characteristics and operation of your invention, which were previously reflected on paper, can be verified in reality. The development of prototypes or prototypes will allow you to make corrections in the design, production planning, and control of the correct operation of your invention. In general, it is recommended that small products have a prototype that allows understanding the use and benefits of the innovation. Currently, there are various methods to make models and prototypes for your ideas.

A good and cheaper alternative to developing the prototype is to create a 3D infographic. The infographic is a two-dimensional virtual representation that allows you to visualize the function and characteristics of the product so that companies and investors can have a clear idea of the advantages of your product.

3. Create a website for your invention.

Once you create your 3D prototype or infographic, show it to the world! With a web page, you can present a commercial summary of your product that includes different sections answering the fundamental questions: What is the objective of your invention? What are its functions? What are its characteristics? What are its advantages? What is offered to those who invest in it? Remember that it has to be a visual, coherent, orderly, and practical website so that it is attractive and comfortable to view and read.

4. Promote your invention on social media.

Today's social networks have become one of the main means of publicizing and communicating your invention or idea in a simple but effective way. Create a page or profile on the best known such as Facebook, Twitter, Instagram, or Linkedin and communicate your idea so that it reaches your future investors. Do not forget that we are in a time of constant change and evolution, especially in the virtual world, so being up to date with all trends and constantly updating social networks is a good way to keep up with modern society.

Tip: A good method is to ask friends, family, and contacts to follow you on social networks and to share the information about your product, so you can get a better diffusion.

5. Select the group of companies of your interest and contact them.

Just as you make the product known through the networks and website, do a search and selection of companies that can include your invention in their market line. Research the products and services in your industry of interest and the companies that might be interested to see how your product might fit in. Take note of addresses, e-mails, social networks, and any way of contacting the companies you select. Then, make a short and specific communication attaching the data of your invention and website so that entrepreneurs can see your invention.

6. Try to appear in the media with your idea, invention, or innovative project.

With video or 3D infographics and the web, you already have the basic communication tools for your product, so the next step is to advertise it. By linking with a platform or agency for the development of projects or innovative ideas such as Promoingenio.com, it is possible to appear in the media. They will be in charge of creating press releases promoting your product so that it is published nationally and internationally. Likewise, contact TV or radio programs that interview you and show the importance and progress of your innovation.

7. Present your invention at national and international fairs.

It is undoubtedly the simplest and quickest way to bring your invention to companies and investors. Choosing the right fair for your invention is very important because that is where you will make contacts and have business opportunities, so sign up to participate in those that offer you the best opportunities for your invention. Not sure how to choose the right fair for your invention? We recommend that you take into account the characteristics of the event, such as which companies are attending, how many professional visitors come each year, the ability to disseminate the fair's innovations in the media, the quantity/quality of contacts you can make in the event and the level of acceptance and participation of large investors.