6 Best Salesforce Business Analytics Tools in 2022

Every business consultant needs to use a unique set of BA tools to succeed in their business. Business analysts employ a variety of business planning tools and methodologies for a variety of tasks, including interaction, requirement elicitation, project management, use case studies, workflow management, and prototype building.

In an organization, business analysts are crucial in bridging the difference between IT and business. They help businesses improve their processes, products, and services. Business analysts use a variety of data analysis approaches to do this. By using a wide range of analyst tools, business analysts may perform their tasks more successfully.

In the Salesforce ecosystem, business analysts play an ever more important role. It is the responsibility of business analysts (BAs) to offer insightful information to the implementation and evaluation team, business stakeholders, and clients as businesses and enterprises develop more complex Salesforce instances. The Salesforce development agency has its own BAs for salesforce development and analysis work.

Fortunately, there are resources available within the Salesforce platform that BAs may use to help them maximize platform value.

What is Salesforce Business Analytics?

Data analytics and visualization are processes of sifting through basic data to find intriguing patterns and trends that can be utilized to improve strategy, jot down workable company plans, and evaluate aims and organizational objectives.

Tools for data analytics are shown to be quite helpful, especially when working with sizable amounts of dynamic data. The use of analytics tools can assist a company in recognizing interesting patterns, targeting clients, and creating profitable business plans.

Choosing the Right Salesforce Business Analytics Tools

Evaluating Business Demands

To assess business requirements, any business analyst who works on their research and analysis needs some specialist tools. Analysis topics include document analysis, spotting business gaps, SWOT, and PESTLE (Political, Economic, Sociological, Technological, Legal, and Environmental) assessment, financial analysis, affinity diagrams, and the RACI (Responsibility Assignment) Matrix.

Understanding the type of information, you will be working with, be it static or dynamic data, is the first step in laying out your business needs. To accurately grasp your needs, you must grasp a variety of questions and have solutions for them.

A list of some essential features

After determining your needs, the next stage is to determine the elements that are essential for conducting an insightful analysis of your organization. To support your business operations and manage your everyday data needs, characteristics like efficient data storage, strong data pipelines, and simple data movement are essential. You must choose a solution that not only works with your systems but also improves these prerequisites to carry out and manage business operations effectively.

Consider performance and additional features.

Finally, after making a list of the requirements, you can think about any other features you would like. The speed of the analytics, whether the real-time analysis is required, and other connectivity features offered by the tool can all be considered when evaluating the performance aspect.

6 Best Salesforce Analytics Tools for Businesses

Pingdom

Pingdom is an application for data analytics that locates and fixes latency problems for quick analysis. It monitors other critical parameters, such as user engagement, uptime, productivity, etc., while also considering a variety of issues that may be causing your system to operate slowly. Pingdom offers reliable statistics that enable customers to carry out meaningful analyses.

Woopra

Woopra provides a user-friendly platform for conducting comparative analytics on client data. Every action taken by the user can provide precise insights that can be mapped for analysis. Salesforce, MySQL, Slack, and more platforms can be seamlessly integrated with it.

Salesforce Optimizer

Every time the Salesforce Optimizer is used, new records are created, and it is organized like an application. The Optimizer's main job is to scan your organization and identify places where capability is not being used (or can be improved). For instance, if your organization lacks record types, the Optimizer is likely to identify this as a finding.

Salesforce Adoption Dashboards

In terms of return on investment, Salesforce Adoption Dashboards are undoubtedly one of the greatest tools for tracking adoption and taking appropriate action. Accessing the dashboard set is as simple as going to AppExchange and clicking the "Get It Now" option. It is a freeware, unmanaged bundle that was published by Salesforce Labs.

Intercom

Intercom is a monitoring and analysis tool for web-based applications that are widely used in analytics. It supports both the Android and iOS operating systems and makes use of JavaScript to monitor and communicate with remote users. It includes several features for easy user experience, customer onboarding, etc. Additionally, a vast array of statistics are provided to aid in the better analysis of your data.

PaveAI

As an additional extension to several Google Analytics features, PaveAI operates. It removes website traffic information linked to fraudulent websites, enabling you to produce accurate and authentic results. To further identify spam on your page, you can take advantage of the various filters offered by Pave AI.

Conclusion

Business analysts for Salesforce have significant but demanding responsibilities towards both their software projects and user bases. They must identify and use the right tools to assure acceptance, security, and productivity. Consider using the Adoption Dashboard and Salesforce Surveys to track user sentiment; the Org Health Check and Optimizer to assess the efficiency of your organization, and the Page Analyzer to keep tabs on performance on vital webpages for your business.