4 Recruitment Strategies To Attract The Best Talent Amidst COVID

The best talents are mostly no longer available in the market today because they've been discovered by other companies already. While the job market remains to be highly competitive, planning unique strategies to attract top talents can still help you stand out in the field. Thus, gaining better access to brighter talents for your clients.

In these times of COVID, recruitment agency Northern Beaches look for a significant way of tweaking their methods that they have been using for years. Since social distancing has been encouraged since the start of this pandemic, office interviews and lined up candidates on site are no longer a thing. Instead, virtual interviews and orientations have been the new setup.

While these are trying times and not everyone is great at coping up with the new normal, here are a few recruitment strategies that can help with acquiring skilled employees amidst this pandemic.

Detailed and effective job postings

Job seekers look for in online job postings are its specific details like job description, qualifications, salary, benefits, incentives, and if applicable, company history, or a link to your client's website. For a better job posting, you should also include the required documents needed to apply for the job.

An effective job posting consists of very clear and detailed criteria for all applicants and a creative job title that can easily catch a candidate's attention. These should not only be posted on social media but also on job search websites and other listings where most job seekers browse.

Better health benefits

During this time of the pandemic, most candidates are exploring their options thoroughly. Instead of staying with companies that have very shallow healthcare protection for their employees, they'd rather be employed under a company that prioritises their health more than anything else. A company that takes good care of its people is bound to be more successful than those who take them for granted.

In other countries, healthcare is a luxury that not everyone can afford and not all job opportunities offer benefits as such. That's why employees opt to find a better job than stick with their old companies. Since the current setup of most office workers remains to be work-from-home (WFH), foreign employees prefer getting jobs from offshore companies because of better health benefits than what they currently have. As clichè it sounds, health is wealth.

Wider social media recruitment

Research by Global WebIndex indicates that globally, 53.6% of the world's population uses social media for 2 hours and 25 minutes every day. But since the pandemic occurred, more people rely on the internet to get groceries, have ready meals delivered and shop virtually. Since everything can be done online, it has been used in more ways than before like job searching.

Now, your recruitment team should take advantage of this advancement and always be active on social media to get the best talents. One way to do it is to constantly promote your employer brand on social media to build a strong reputation that candidates would start piling up on your unread messages even before you start looking for them. Once you gain a lot of followers, expect more applicants. The key is to consistently be active on social media and post updates often.

Offer referral incentives

Word of mouth is quite an old school style of expanding your network. But, it has not changed even a bit and still is as effective in any given circumstance. Opening referral incentives for your employees will keep them financially motivated to refer stellar candidates that they know or just someone in their network. And if their referrals passed and signed the contract, they'll be able to get the whole incentive for themselves. This strategy is mutually beneficial for both parties as your client can gain the quality talent they need and the employees earn a generous incentive.

If you become successful in mastering these strategies, all that's left to do is to filter the candidates and see which one gets to be the best pick for your client.