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12 FAMOUS LOGOS WITH A HIDDEN MEANING

Discovering the Stories Behind 12 Popular Logos You Never Knew Existed

By Abdul Hannan SaifPublished 2 months ago 3 min read
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Have you ever taken a closer look at some of the world's most famous logos? You may have seen them countless times, but have you ever considered what each line, curve, and color represents? Many logos have hidden meanings behind them, shedding light on the company's philosophy, history, or aspirations. Let's take a closer look at 12 famous logos with a hidden meaning that you may have never noticed before.

12. Hyundai

Many people think that the logo of the South Korean company Hyundai is simply the first letter of its name. In fact, the letter "H" symbolizes two people- a client and a representative of the company shaking hands. That's a thoughtful and fitting image for a company that values customer satisfaction and partnership.

11. Adidas

The name Adidas is derived from that of its founder, Adolf Dassler. The company's logo has changed over time, but it has always included three stripes. The current logo features three stripes at an angle, which together form a triangle. This symbolizes a mountain, which in turn represents the challenges that all sportsmen have to overcome day after day.

10. Apple

Rob Janoff, the designer who came up with the world-famous Apple company logo, explained his idea in one of his interviews. He bought a bag of apples, placed them in a bowl, and spent time drawing them for a week, trying to break the image down into something simple. Taking a bite out of an apple was part of the experiment. Completely by coincidence, he realized that "bite" sounded exactly the same as the computer term "byte." Isn't this guy at the top of his field?

9. Vaio

The first two letters of the Vaio logo symbolize an analog wave, while the last two are similar to the numbers "1" and "0," which are symbols of a digital signal. This clever combination highlights the company's focus on producing products that integrate the best of both worlds.

8. Amazon

At first glance, Amazon's logo appears to be nothing special. However, it was designed with the company's philosophy in mind. The orange arrow is similar to a smile because the company wants its customers to be satisfied. The arrow is also stretched between the letters "A" and "Z," hinting that the company sells absolutely every product you can imagine.

7. Baskin Robbins

The pink-colored parts of the "BR" section make up the number "31," which is how many ice cream flavors Baskin Robbins used to famously sell. Have you tried them all?

6. Continental

Continental, a famous car tire producer, has a logo in which the first two letters depict a car wheel. This simple and clever design is easily recognizable and memorable.

5. Formula One

If you look carefully at the white space between the letter "F" and the red stripes, you can see the number "1." The red stripes are also meant to be a graphical representation of the high speed of Formula 1 cars.

4. Pinterest

On Pinterest, people collect images they like from across the internet and pin them to their online boards. That's why the image of a pin is hidden in the letter "P." Simple and clear.

3. BMW

They say that the central part of the logo symbolizes the rotating blades of an airplane, which is linked to the company's early history of aviation technology. In fact, it is simply a part of the Bavarian flag, the area of Germany where the company originated.

2. LG

The logo of this South Korean electronics company is a stylized image of a person's face. According to the company, this represents its aspiration to have ordinary human relations with its customers.

1. Evernote

We all know that elephants have impressive memories. They can remember both faces and events. That's why Evernote, a note-taking application, uses this animal as part of the logo. The corner of the elephant's ear is folded over in a similar way to how people fold the corner of a page to make notes.

These logos prove that there's a lot more to design than meets the eye. From hidden meanings to clever designs, logos can tell a story about a company's values, history, and aspirations. Next time you see a logo, take a closer look and see what you can discover.

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About the Creator

Abdul Hannan Saif

Blogger | Writer | Explorer | wish to inspire, inform and help others to see fascinating discoveries and live a fulfilled life!

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  • anha saif2 months ago

    Good work

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