Why Does Your Educational Institute Need Bulk SMS Service?

Gone are the days when communication was handled through rare means like phone calls and emails. The educational sector suffered the most due to poor communication systems. They only had the option of calling the parents or students when they had something important to share on an urgent basis. On top of that, calling hundreds of students was nothing less than a mission.

The invention of smartphones has fixed all the communication gaps. On the other hand, marketing strategies like bulk SMS has taken the burden off the shoulders of the educational institute. It is being used as the most effective marketing and communication tool by the educational sector in developed countries like the United Arab Emirates.

Keep scrolling this article if you want to know why your educational institute needs bulk SMS service.

Top 8 Reasons Bulk SMS Service is Crucial for Educational Units

Educational institutes have to carry out multiple types of notices to parents, students, and staff. Be it the notice about students’ grades, class schedules, or reminders about fee payment; they cannot send separate letters to all. Moreover, people do not check their emails nowadays. So, the only feasible option is using bulk SMS.

Here are some notable reasons bulk SMS service is crucial for educational institutes.

1. Easy and Speedy Setup

Unlike composing emails, publishing pamphlets, or writing individual letters to students, parents, or staff, bulk SMS service has an easy and speedy setup. You need to compose the contact list, write a clear message, and press the click button. However, managing contacts requires a few skills. Due to this, most schools and universities employ an SMS marketing agency in Dubai to manage all the informative and promotional campaigns and optimize their communication channel.

2. Target Audience at the End of a Click

In the past, telephone calls were the most common mean of communication between educational units and their target audience. It involved numerous issues like call not being attended, distortion in voice, message not properly understood, which created the communication gap. However, due to the bulk SMS service, the target audience is just at the end of a single click, and the message is delivered.

3. Surety of Message Opening

One of the most important reasons SMS marketing is critical for the educational institutes is that it provides surety of message opening. Suppose you share the class schedule for the day by the use of emails. Most of the students will not check the email in that limited time. On the other hand, they will surely check their phone and message, as well as act on it.

4. Boosts Communication in Emergency

Suppose the class schedule is canceled due to any mishap, calamity, or emergency. Bulk SMS is the only fast service that will communicate your message in no time. You can still use other means like emails and phone calls once in a while. However, only SMS service will boost communication and help you achieve your purpose in case of an emergency.

5. Adjusts Communication Gap with Staff

Parents and students are not the only parties that need to be informed in case of emergency, change in schedule, or other important information like holidays. Staff also needs to be informed on time. Moreover, SMS service can also be used to advertising the staff position among the target audience. In short, the bulk SMS service can adjust the communication gap with the staff.

6. Keep Parents in Loop

Keeping the parents in the loop is one of the most important responsibilities and requirements of the educational institutes. It includes informing parents about attendance, performance, and the class schedule of the students. Such matters were only shared at parent-teacher meetings. However, keeping the parents in the loop brings drastic changes in the performance of students.

7. Notification of Attendance and Monthly Performance

Gone are the days when parents and teachers stressed over the students only during the exam season. In the present time, everything is handled in real-time conditions because there is no use in crying over spilled milk. So, schools and universities can easily share the notifications of attendance and monthly performance with students and parents equally.

8. Untiring Support in Admission Season

Admission season is one of the most tiring times of the year for the educational institutes. They have to advertise the opening, share dates of tests and interviews, schedule all these, and carry out the admission process.

All of this requires proper communication with hundreds of candidates, which can take too much time. However, you can hire the service of an SMS marketing agency and share bulk messages with your target audience with the use of a few clicks and make the tiring admission season comfortable.

Opt for bulk SMS to boost your communication!

Proper communication plays an important role in boosting the performance and popularity of educational units. You also need to win the trust of parents so they can rely on you for the future of their children. Consult the experts and optimize your communication channels to enjoy steady progress and growth.