Top 3 SEO Courses in India

We have read how SEO is a powerful tool and plays a vital role in making our brand visible across the web and keep traffic coming. But is there a need to study a course about it? Yes, most definitely. SEO courses designed by institutes teach you all the in-trend strategies and tools that help get you a job in the sector or help professionals climb higher in their careers.

Top 3 SEO Institutes in India

IIM Skills – Advanced SEO Courses

IIM Skills is one of the premium digital institutes in India, tutoring various digital modules to individuals aspiring to learn. They believe in providing World Class Education. Digital constituents can be complex to learn and apply in real life. The industry-led mentors break down complex concepts into simple ones that are easy to understand and remember.

Advanced SEO Course comprises 4-week training and an 8-week paid internship program. With the program, students will receive 16+ hours of virtual training sessions and weekly practical assignments to practice. To develop their SEO skills, students will get 2 Live Projects to solve. You can launch your career as a certified SEO specialist or start your agency.

Certificate

Lifetime Support

Placement Support

Digital Vidya

Digital Vidya teaches how to convert searchers into customers in a lucid manner. It is one of the leading digital institutes in India that offers courses designed to keep the digital industry in mind. The industry-expert mentors help bridge the gap present in the industry by preparing students with all the technical and soft skills required to excel in SEO.

SEO Certification Course Syllabus

Introduction to SEO

On-page SEO

Off-page SEO

Off-page SEO

SEO Audit

You will receive projects and assignments to complete. There will be a 1-month project and a few take-home assignments to gain more hands-on experience.

Udemy & Coursera

Udemy & Coursera give opportunities to digital aspirants to learn SEO courses for free, provided they are comfortable with pre-recorded sessions. There are various courses available which can help you understand the subject. The courses available there may help you find your interest and even help you find a digital field you want to start your career. Please pay special care to the certificates and make sure you can share them.

If you want to know more about what it’s all about in brief, then I’m here to help you.

What is SEO?

“SEO” is an acronym for Search Engine Optimization. It helps create long-term awareness about your content by putting it in the spotlight for users. It is a powerful way of promoting content and earning revenue from them. But what is SEO everybody has been shouting about?

It is a series of processes and guidelines to optimize a brand's technical configuration by bringing more traffic through paid, organic, editorial or natural means. It increases the popularity of a page by making it more findable, more relevant, and more appropriate to a user's search. Everyone recommends using SEO for websites as it benefits both users and brands. SEO benefits users by enhancing their search experience and helps brands by improving their page ranking. The higher your brand is on Google pages lists, the more chance you will have of grabbing the attention of your attention; the more people will click on your website to know you.

Importance of Keywords

To bring traffic to your website, you need to use relevant keywords. Keywords define your websites. They show users that your website has the content they are searching for.

SEO keywords can range from single words to long phrases, and appropriately using them in your content will bring traffic to your page. Brands must pay attention to what people are searching for and the words they are using to search for what they want. By using the right keywords pages can rank higher on Google lists and seem more relevant.

On-page SEO

It utilizes techniques to optimize your page that is under your control. There is a need for high-quality content with necessary internal links in them that has what users expect. You need to use relevant keywords in the correct places and use eye-catching appropriate titles for every page in the content. SEO includes optimization of meta descriptions and page content. There should be a focus on headlines and content formatting, relevant images and multimedia, and internal and external links.

Off-page SEO

Off-page SEO is about link building and promoting your page on third-party sites across the web. It helps increase your brand's visibility on other websites and works on increasing popularity and performing better on search engines. Both on-page and off-page SEO work in sync to bring more traffic to your web page. You can choose one among them to put more focus on. If your content is high-quality and relevant, it makes promoting them easier. What impacts Off-page SEO?

Social Media

Backlinks

Mentions

Google My Business