Set Top Box (STB) Chipset Market is Anticipated to Witness High Growth Owing to Rapid Adoption of Advanced Television Services

The set top box (STB) chipset market has been gaining significant traction over the recent past with the rising demand for advanced television services such as high definition television and digital video recorders. A set top box is a device that allows users to receive broadcast television and other information via any kind of physical connection such as satellite cables, telephone lines or internet protocol. It enables viewing of television shows, movies and other digital content in high definition. Chipsets power modern functionalities in set top boxes such as content decryption, video/audio processing, application running, security and interactive features.

The Global set top box (STB) chipset Market is estimated to be valued at US$ 4412.15 Bn in 2024 and is expected to exhibit a CAGR of 11% over the forecast period 2024 To 2031.

Rapid digitalization of television services and increasing viewership of content through OTT platforms are driving the demand for advanced set top boxes embedded with powerful chipsets.

Key Takeaways

Key players operating in the Set Top Box (STB) Chipset Market Size are TapImmune (US);Merck (US);BrightPath Biotherapeutics (Japan);Sellas (US);BioLife Science (US);Boston Biomedical (US);VAXON Biotech (France);Lytix Biopharma (Norway);ISA Pharmaceuticals (Netherlands);Generex Biotechnology (Canada);OncoTherapy Science (Japan);Enzo Life Science (US);Antigen Express (US);Immatics Biotechnologies (US);Immune Design (US);Immunomedics (US);Galena Biopharma (US);Generex Biotechnology Corporation (Canada);and Ultimovacs (Norway).

Key opportunities in the market include growing need for multi-screen video services and integration of advanced features in set top boxes such as voice search, app stores and personal recording. The STB chipset market players are expanding globally to tap the growth opportunities in developing economies of Asia Pacific and Latin America.

North America accounted for the largest share of the global set top box chipset market in 2023. However, Asia Pacific is expected to witness the highest growth rate during the forecast period owing to rising internet and broadband penetration coupled with growing middle class population demanding digital entertainment services.

Market Drivers:

Rapid adoption of advanced television services such as OTT platforms, high definition services and digital video recorders is a major market driver. Increasing demand for TV everywhere approach through multi-screen capabilities is further fueling the need for enhanced set top box chipsets.

Market Restrains:

High replacement cost associated with upgrading existing set top boxes when incorporated with new chipsets is a key challenge. Concerns around data privacy and security risks while using internet connected set top boxes can also impede the market growth to some extent.

Segment Analysis

The Set Top Box(STB) Chipset Market is dominated by Digital Terrestrial Television (DTT) sub segment. DTT allows digital transmission of terrestrial television channels and offers better quality of service in terms of video and audio quality as well as more channels to customers. It has replaced the traditional analog terrestrial television in many countries due to advantages like better reception and efficient use of spectrum to launch more number of channels. DTT STB chipsets enable the end users to decode and view digital terrestrial channels on their television sets and account for more than 60% share of the overall STB chipset market currently.

Global Analysis

Regionally, Asia Pacific dominates the STB chipset market currently with a share of more than 35% owing to presence of large consumer base and markets like India and China driving huge demand. India started rolling out DTT networks few years ago and the government's push for digitization of cable networks has fueled demand for STB's and associated chipsets in the country. North America and Europe are other major regional markets for STB chipsets due to high broadband and pay TV penetration. However, Asia Pacific region is expected to witness highest growth during the forecast period till 2031 with countries like Indonesia, Vietnam supplementing the demand along with ongoing digitalization projects in India and China.

Get more insights on Set Top Box (STB) Chipset Market